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NEWS REAL

• Picking up the mantle of National Women’s Month, and anticipating what next year will be its 70th anniversary, the LPGA has unveiled “Drive On,” a multi-platform refined brand position. According to the LPGA, “Drive On is clearly rooted in golf, but it's a bigger idea. It captures the power and potential in each of us and celebrates the hard work, focus and tenacity that it takes to achieve our goals.” Full story here.

• The NBA said that the Chinese and Croatian National Teams would join all 30 NBA teams to compete at MGM Resorts NBA Summer League 2019 in Las Vegas, marking the first time that the league will feature two international teams, with 83 games over 11 days (July 5-15).

• The 2019 Alliance of American Football Championship, originalluy scheduled for April 27 in Las Vegas, will be played in Ford Center at The Star in Frisco, Texas., which is owned and operated by Jerry Jones and the Dallas Cowboys.

• Amazon has launched MLB.TV on Prime Video Channels, allowing Prime members to subscribe to MLB.TV and stream regular season out-of-market baseball games live and on-demand, all from the Prime Video service.

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 15-17
1. Captain Marvel $69.3M
2. Wonder Park $16M
3. Five Feet Apart $13.2M
4. How To Train Your Dragon: Hidden World $9.4M
5. Madea Family Funeral $8M
6. No Manches Frida 2 $3.9M
7. Captive State $3.2M
8. Lego Movie 2 $2.1M
9. Alita: Battle Angel $1.9M
10. Green Book $1.3M
Source: Box Office Mojo

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Thursday
Dec142017

WWE Pitting 'Raw' Vs. 'SmackDown' Stars In New Tournament On Facebook Watch

Special to NYSJ Sports-Entertainment Business News Service

December 13, 2017: As the James Bond movie from 1999 implies, The World Is Not Enough for WWE, which has created a 12-episode in-ring series, Mixed Match Challenge, to stream in the U.S. exclusively on Facebook Watch Tuesday nights beginning Jan. 16.

Airing in 20-minute segments, Mixed Match Challenge will feature WWE superstars from Monday Night Raw versus those from SmackDown Live “competing in a single-elimination mixed tag-team tournament to win $100,000 to support the charity of their choice.”

WWE will promote the series across its digital and social footprint, including a new Facebook Watch show Page dedicated to Mixed Match Challenge, plus a promotional spot, Internet, social media and on-air during Monday Night Raw and SmackDown.

Facebook Watch is a new platform for shows on Facebook where “brands can build and engage with a community of fans.”

WWE will use Mixed Match Challenge to not only expand its social media footprint but to interact with fans.

WWE’s main Facebook page has more than 38 million likes and WWE has nearly 500 million likes across all its Facebook Pages.

WWE said that John Cena is the No. 1 most-followed active U.S. athlete on Facebook with more than 45 million likes.

“As we continue to expand our strategic partnership with Facebook, this new series, Mixed Match Challenge, jointly reflects our innovative approach to content distribution and fan engagement,” Michelle Wilson, WWE chief revenue officer and CMO, said in a statement.

“This show will deliver the action and excitement our passionate fan base is accustomed to while offering new production elements and social experiences that only Facebook can provide.”

Among the competitors from Monday Night Raw will be Enzo Amore, Asuka, Baley, Finn Bálor, Sasha Banks, Alexa Bliss, Gold Dust, Alicia Fox, Nia Jax, The Miz and Braun Strowman.

Among the competitors from SmackDown Live will be Carmeila, Charlotte Flair, Lana, Becky Lynch, Naimi, Shinsuke Nakamura, Natalya, Bobby Roode, Rusev, Jimmy Uso and Sami Zayn.

People will be able to vote on Facebook for the final competitor from the Raw roster, as well as which tag-team member of The New Day will be added to the SmackDown Live roster.

Teams are scheduled to be unveiled starting Jan. 4.

According to WWE, each 20-minute episode will “reflect a progressive approach to production, with elements optimized for mobile consumption, experimentation and social interaction, including the ability for fans to engage with Superstars during the show.”

In addition, people will have the opportunity on Facebook to select match-ups, match stipulations and other elements.

“Mixed Match Challenge demonstrates WWE’s flexibility in creating and producing compelling content across platforms in a media landscape that is evolving each day,” Jayar Donlan, WWE evp-digital and social content, said in a statement.

“The social interaction leading up to and during each show will connect WWE Superstars with our massive fan base on Facebook in more ways than ever before.”

WWE said that the unique storylines for Mixed Match Challenge would continue between episodes across WWE’s Facebook pages with short-form videos and social content.

According to Dan Reed, head of global sports partnerships for Facebook, “As a leader in entertainment innovation, WWE is an ideal partner to demonstrate how the live sports viewing experience can be reimagined on Facebook Watch.

Mixed Match Challenge is a new competition produced specifically to take advantage of the reach, interaction and ongoing engagement enabled by our platform," said Reed.

Facebook Watch is available on desktop, mobile and connected TV apps. Fans can follow Mixed Match Challenge to add episodes to their personal Watchlists.

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