The Washington Mystics sign Inova as a marketing partner and jersey-front sponsor, joining the Sparks, Liberty, Storm and Mercury with uniform branding. MORE

The league is planning team and marketing partner activations that includes honoring the top players and moments in WNBA history. MORE

Donna Orender, who has been president of the WNBA since 2005, is leaving to form her own marketing venture and to spend more time with her family. MORE

The league prepares for the 2010 post-season with a campaign in which players show 'Everything We've Got.' MORE

Is the WNBA taking a gamble with New York Liberty-Foxwoods Casino jersey-front sponsorship? MORE

WNBA stars, marketing partners ready to shine at All-Star Game. MORE

The team signs a deal with Farmers Insurance Group to have the company's logo emblazoned on jerseys this season, following a similar deal between the Phoenix Mercury and LifeLock. MORE

Candace Parker of the Los Angeles Sparks not only has the best-selling jersey of the season, but also in WNBA history. MORE

Adidas builds on marketing partnership with WNBA with the launch of the "Rookie Report Program" and related rookie awards. MORE

The deal between the Phoenix Mercury and LifeLock for jersey sponsorship placement follows a marketing road already taken by MLS and Nascar. Will the NBA follow? MORE