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NEWS REAL

• For the 15th consecutive year, ESPN will present the NCAA Division I Men’s Ice Hockey Championship in its entirety, with the 15-game, 16-team tournament beginning with regional action March 29-31 and concluding with the Frozen Four on April 11 and 13. The Frozen Four will be in Buffalo, NY, with all three games on ESPN2.

• The NFL's 100th season will begin with the Chicago Bears hosting the Green Bay Packers in Soldier Field on Thursday, Sept. 5 (NBC, 8:20 PM ET). This will be the 199th meeting between the Bears and Packers, including regular- and post-season. Super Bowl champion New England Patriots will begin their season on NBC Sunday Night Football Sept. 8. Their opponent will be named when the full 2019 regular season schedule is released later this spring.

• Kraft Heinz, in partnership with the NHL and NHLPlayers’ Association (NHLPA) has unveiled the top four finalist communities competing for the coveted title of Kraft Hockeyville USA 2019. Voting begins March 30.

• NBA Experience, the new destination coming to Disney Springs at Walt Disney World Resort (Orlando) will officially open Aug. 12, 2019. In collaboration with the NBA, Disney is developing NBA Experience with 13 interactive elements and hands-on activities across 44,000 square feet and two floors, also including a NBA-themed retail store.

• D.G. Yuengling & Son brewery has signed a deal with Philadelphia Phillies' pitcher Aaron Nola, making him one of the first active, MLB players to have a partnership with a beer brand. Yuengling has been a sponsor of the Phillies since 2017,

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 22-24
1. Us $70.2M
2. Captain Marvel $35M
3. Wonder Park $9M
4. Five Feet Apart $8.8M
5. How To Train Your Dragon 3 $6.5M
6. A Madea Family Funeral $4.5M
7. Gloria Bell $1.8M
8. No Manches Frida 2 $1.8M
9. Lego Movie 2 $1.1M
10. Alita: Battle Angel $1M
Source: Box Office Mojo

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Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Monday
Nov032014

Van Heusen Wants You To 'Give A Shirt' About Steve Young, Jerry Rice Campaign

Special to NYSportsJournalism.com

November 3, 2014: Pro Football Hall of Famers and NFL Super Bowl champions Steve Young and Jerry Rice wants people to "Give a Shirt" by giving them the shirt off their back.

Not for themselves, but as part of Van Heusen's "Give A Shirt "effort that will see up to 10,000 shirts donated to Career Gear, a non-profit philanthropic organization  that "provides professional clothing, mentoring and life-skills to help economically disadvantaged men."

The campaign launches today and runs through Jan. 4, 2015, with Van Heusen donating a dress shirt each time someone uses the hashtag #GiveAShirt on any of the brand's social channels: Facebook, Twitter or Instagram.

Van Heusen begins support as the presenting sponsor of Monday Night Football on ESPN, when the New York Giants host the Indianapolis Colts in MetLife Stadium. Among the activations, former Giants running back David Wilson will be present at a Van Heusen stage.

Young will be present in his role as an analyst for Monday Night Football.

Van Heusen, a division of PVH Corp., said the campaign would be promoted through marketing to include print, digital and Internet and social media.

Among the rewards, those who participate will be automatically entered to win daily prizes, as well as a grand prize that includes a trip for two to New York to see an NFL game, a $500 Van Heusen gift card and autographed merchandise from Young and Rice. (Full details here.)

“The #GiveAShirt campaign and partnership with Van Heusen will mean so much to our organization,” Gary Field, founder and executive director for Career Gear, said in a statement. “Through this campaign we will be able to further our goal of providing professional clothing, mentoring and life skills to help men in poverty or need become role models and mentors to their families and communities.”

According to Mike Kelly, evp-Heritage Brands Marketing for PVH, “The Van Heusen Institute of Style is dedicated to helping men across the country look and feel their best, and we are excited for a new chance to provide thousands of men with a head start on their career goals through our partnership with Career Gear. With this socially focused campaign, we have an opportunity to rally our consumers and make a difference in people’s lives.”

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