Top
POLL POSITION
Best Marketing Events In April 2017
 
pollcode.com free polls
KEEPING SCORE

NFL 2017 First Round Draft Picks
1. Cleveland Browns
Garrett, Myles
DE 6'4" 272 Texas A&M
2. Chicago Bears (From 49ers)
Trubisky, Mitchell
QB 6'2" 222 North Carolina
3. San Francisco 49ers (From Bears)
Thomas, Solomon
DE 6'3" 273 Stanford
4. Jacksonville Jaguars
Fournette, Leonard
RB 6'0" 240 LSU
5. Tennessee Titans (From Rams)
Davis, Corey
WR 6'3" 209 Western Michigan
6. New York Jets
Adams, Jamal
S 6'0" 214 LSU
7. Los Angeles Chargers
Williams, Mike
WR 6'4" 218 Clemson
8. Carolina Panthers
McCaffrey, Christian
RB 5'11" 202 Stanford
9. Cincinnati Bengals
Ross, John
WR 5'11" 188 Washington
10. Kansas City Chiefs (From Bills)
Mahomes, Patrick
QB 6'2" 225 Texas Tech
11. New Orleans Saints
Lattimore, Marshon
CB 6'0" 193 Ohio St.
12. Houston Texans (From Browns through Eagles)
Watson, Deshaun
QB 6'2" 221 Clemson
13. Arizona Cardinals
Reddick, Haason
LB 6'1" 237 Temple
14. Philadelphia Eagles (From Vikings)
Barnett, Derek
DE 6'3" 259 Tennessee
15. Indianapolis Colts
Hooker, Malik
S 6'1" 206 Ohio St.
16. Baltimore Ravens
Humphrey, Marlon
CB 6'0" 197 Alabama
17. Washington Redskins
Allen, Jonathan
DE 6'3" 286 Alabama
18. Tennessee Titans
Jackson, Adoree'
CB 5'10" 186 USC
19. Tampa Bay Buccaneers
Howard, O.J.
TE 6'6" 251 Alabama
20. Denver Broncos
Bolles, Garett
OT 6'5" 297 Utah
21. Detroit Lions
Davis, Jarrad
LB 6'1" 238 Florida
22. Miami Dolphins
Harris, Charles
OLB 6'3" n253 Missouri
23. New York Giants
Engram, Evan
TE 6'3" 234 Mississippi
24. Oakland Raiders
Conley, Gareon
CB 6’0” 195 Ohio St
25. Cleveland Browns (From Texans)
Peppers, Jabrill
S 5'11" 213 Michigan
26. Atlanta Falcons (From Seahawks)
McKinley, Takkarist
DE 6'2" 250 UCLA
27. Buffalo Bills (From Chiefs)
White, Tre'Davious
CB 5'11" 192 LSU
28. Dallas Cowboys
Charlton, Taco
DE 6'6" 277 Michigan
29 .Cleveland Browns (From Packers)
Njoku, David
TE 6'4" 246 Miami
30. Pittsburgh Steelers
Watt, T.J.
OLB 6'4" 252 Wisconsin
31. San Francisco 49ers (From Seahawks through Falcons)
Foster, Reuben
LB 6'0" 229 Alabama
32. New Orleans Saints (From Patriots)
Ramczyk, Ryan
OT 6'6" 310 Wisconsin

WHAT YOU SAY!?

ESPN’s 2017 Monday Night Football Schedule
Preseason
Thurs, Aug. 17
Tampa Bay Buccaneers at Jacksonville Jaguars 8 PM ET
Mon, Aug. 21
New York Giants at Cleveland Browns 8 PM ET

Regular Season (8 PM ET unless indicated)
Sept. 11
New Orleans Saints at Minnesota Vikings 7 PM ET
Los Angeles Chargers at Denver Broncos 10:15 PM ET
Sept. 18
Detroit Lions at New York Giants
Sept. 25
Dallas Cowboys at Arizona Cardinals
Oct. 2
Washington Redskins at Kansas City Chiefs
Oct. 9
Minnesota Vikings at Chicago Bears
Oct. 16
Indianapolis Colts at Tennessee Titans
Oct. 23
Washington Redskins at Philadelphia Eagles
Oct. 30
Denver Broncos at Kansas City Chiefs
Nov. 6
Detroit Lions at Green Bay Packers
Nov. 13
Miami Dolphins at Carolina Panthers
Nov. 20
Atlanta Falcons at Seattle Seahawks 
Nov. 27
Houston Texans at Baltimore Ravens 
Dec. 4
Pittsburgh Steelers at Cincinnati Bengals
Dec. 11
New England Patriots at Miami Dolphins
Dec. 18
Atlanta Falcons at Tampa Bay Buccaneers
Dec. 25
Oakland Raiders at Philadelphia Eagles

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Main
Wednesday
Jul142010

Red Card, Yellow Card, Credit Card: Visa's $300M World Cup Debt Of Gratitude

July 14, 2010: During the just concluded FIFA World Cup, there were 17 red cards, 261 yellow cards and, for consumers and FIFA, an average of 55,000 transactions per day with Visa cards.

Visa, one of just six global partners of FIFA, had category exclusivity for the tournament and exclusive category rights in worldwide marketing, said the event proved to be a winner not only for world champion Spain, but also for the host nation of South Africa and for the financial firm itself.

"As a first time sponsor of the FIFA World Cup, we're very happy with what this has done for our business," Antonio Lucio, CMO for Visa Inc., said in a statement. "It has driven business growth — increasing transactions, building our brand and providing business development opportunities for our partners."

According to new data released by Visa, spending by visitors to South Africa via their Visa payment cards during the period of June 1–July 11, 2010, exceeded $312 million (U.S.), which was up 70% from $184 million during the same period in 2009.
 
Despite the fact their national teams were eliminated during the early stages of the tournament, international visitors from the U.S., U.K., Australia and France comprised four of the top five spenders within South Africa from June 1–July 11. Visa card holders from the U.S. encompassed 19.05% of the total spend in South Africa, followed by the United Kingdom (19.03%), Australia (4.7%), Brazil (4.2%) and France (3.4%) as the strongest contributors to visitor spending to date. These five nations combined to account for 51% of of Visa card spending in South Africa during the World Cup period.

According to Visa, more than 90% of all spending in South Africa during the tournament via Visa credit cards was in typical leisure and business travel categories: accommodation, restaurants, retail, auto rental and air travel.

Visa also said that the number of transactions from June 1-July 11 was 2.2 million (55,000 per day on average), up 79% from approximately 1.2 million (30,000 a day on average) during the same 41 days in 2009.  In South Africa, Visa credit, debit and prepaid cards were the only payment cards accepted, along with cash, at all FIFA stadiums and onsite stadium merchandise booths.

"The FIFA World Cup 2010 has been an outstanding success for South Africa, football fans around the world and for Visa's business. We couldn't be happier," said Lucio. "The local community has loved the tournament; it has looked spectacular on television and, all in all, the tournament has gone very well. Visa has been very visible in the streets and malls of South Africa and on billions of televisions around the world."

Consumers needed a Visa card to buy one of these in South Africa during the World Cup.In the period before and then during the World Cup, Visa activated globally behind its "Go Fans" campaign, which was part of the company's "Go World" effort. In addition to traditional and new media marketing including TV, print, out-of-home and online, Visa activation included a sweepstakes dangling a top prize of a trip to the 2014 FIFA World Cup in Brazil; a dedicated platform on YouTube where fans could watch videos of people expressing support for their favorite teams and also upload their own creations; and a Facebook planner to coordinate World Cup viewing schedules.

Visa's current deal with FIFA includes the 2014 World Cup in Brazil and the 2011 Women's World Cup in Germany (June 26-July 17). The other five global Top Tier global partners are adidas, Coca-Cola, Emirates, Honda-Kia and Sony.

"Football fans are unlike any other sports fans in the world," Lucio said before the start of the World Cup. "We've created a campaign that captures these fans' inspirational passion for the game, taps into their nationalistic pride and reminds them how Visa can help enhance their experience. Building off Visa's legacy of creating integrated marketing campaigns in support of global sporting events, our platform enables us to reinforce the ways that Visa enhances the fan's World Cup experience while also advancing our own business and that of our clients."

Visa Marketing Charges To 2010 FIFA World Cup

Back to World Cup 2010

Back to Home Page

References (1)

References allow you to track sources for this article, as well as articles that were written in response to this article.
  • Response
    Amazing Webpage, Stick to the fantastic work. Thanks for your time!

Reader Comments (1)

Well so Visa wins the cup too. I think visa is biggest credit card brand. And it is still growing. Best of luck visa.
best credit repair

October 29, 2011 | Unregistered Commenterjenna

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
Post:
 
Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>