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NEWS REAL

• The NFL said today (Nov. 13) that it would move the Monday night game on Nov. 19  (ESPN) between the Kansas City Chiefs-Los Angeles Rams, originally scheduled for Estadio Azteca in Mexico City, to the Los Angeles Memorial Coliseum in Los Angeles.

According to the NFL, “The decision is based on the determination — in consultation with the NFLPA and following a meeting and field inspection this afternoon by NFL and club field experts as well as local and independent outside experts — that the playing field at Estadio Azteca does not meet NFL standards for playability and consistency and will not meet those standards by next Monday.”

• CBS said that Tim Tebow would be the host for its in-production reality series, Million Dollar Mile, from LeBron James’ Springhill Entertainment, Warner Bros. and  Fly on the Wall Entertainment. Commentators will be Maria Taylor and Matt Smith. The premise: A team wins $1 million if they can survive an obstacle course being built on real city streets.

• ESPN Events is adding a bowl game to its roster beginning in 2020, the Myrtle Beach Bowl. The game will feature teams from three conference partners: Conference USA, Mid-American Conference and Sun Belt Conference. Each conference will participate up to four times between 2020 and 2025. The Myrtle Beach Bowl will be played in Brooks Stadium, located on the campus of Coastal Carolina, nationally televised on ESPN networks.

• Between now and Nov. 19, every use of #SaluteToService on Twitter will generate a $5 donation, up to $5 million, to the NFL’s military non-profit partners – including the Pat Tillman Foundation, TAPS, USO, Wounded Warrior Project and the Bob Woodruff Foundation.

POLL POSITION

MLB FINALISTS MOY, MVP, CY Young, ROY

AL ROOKIE OF THE YEAR
• Shohei Ohtani, RHP/DH Los Angeles Angels

NL ROOKIE OF THE YEAR
• Ronald Acuna Jr., OF Atlanta Braves

AL MANAGER OF THE YEAR
• Bob Melvin Oakland A's

NL MANAGER OF THE YEAR
• Brian Snitker Atlanta Braves

AL MOST VALUABLE PLAYER
• Mookie Betts, OF Boston Red Sox
• Jose Ramirez, 3B Cleveland Indians
• Mike Trout, OF Los Angeles Angels

NL MOST VALUABLE PLAYER
• Nolan Arenado, 3B Colorado Rockies
• Javier Baez, 2B/SS Chicago Cubs
• Christian Yelich, OF Milwaukee Brewers

AL CY YOUNG
• Corey Kluber Cleveland Indians
• Blake Snell Tampa Bay Rays
• Justin Verlander Houston Astros

NL CY YOUNG
• Jacob deGrom New York Mets
• Aaron Nola Philadelphia Phillies
• Max Scherzer Washington Nationals

KEEPING SCORE

NBA Teams With Jersey-Logo Deals (to date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Charlotte Hornets (LendingTree)
• Chicago Bulls (Jenni Optical)
• Cleveland Cavaliers (Goodyear)
• Dallas Mavericks (5miles)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Houston Rockets (Rokit)
• Los Angeles Clippers (Bumble)
• Los Angeles Lakers (Wish)
• Memphis Grizzlies (FedEx)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New Orleans Pelicans (Zatarain’s)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Phoenix Suns (PayPal)
• Portland Trail Blazers (Biofreeze)
• Sacramento Kings (Blue Diamond)
• San Antonio Spurs (Frost Bank)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
• Washington Wizards (Geico)

BUY SELL

Weekend Box Office Nov. 2-4
1. Bohemian Rhapsody - 20th Century Fox - $50M
2. The Nutcracker And The Four Realms - Disney - $20M
3. Nobody's Fool - Paramount - $14M
4. A Star Is Born, - Warner Bros. - $11.1M
5. Halloween - Universal - $11M
6. Venom - Sony - $7.8M
7. Smallfoot - Warner Bros. - $3.8M
8. Goosebumps 2: Haunted Halloween - Sony - $3.7M
9. Hunter Killer - Lionsgate - $3.5M
10. The Hate U Give - 20th Century Fox - $3.4M
11. First Man - Universal - $2.3M
12. Night School - Universal - $2M

SOURCE: COMSCORE.com

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Stan Lee RIP 11-12-2018 See More Ads Below

COLLEGE

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Jul022013

Usain Bolt Sets The Gold Standard For Richard Branson, Virgin Media Campaign

By Barry Janoff

July 2, 2013: Sir Richard Branson, founder of the Virgin empire, enjoys having some fun when it comes to promoting the company's goods and services.

The latest case in point: A multimillion-dollar campaign breaking this week for Virgin Media's fiber optic broadband, which features track & field and Olympic athlete Usain Bolt with guest appearances by Sir Branson.

The multi-media effort, "Challenge Your Broadband," will air throughout the U.K. It arrives during a time when eyes of the sports world are on the All-England Club, host of the Wimbledon Grand Slam tournament.

Bolt has previously appeared in campaigns for Virgin Media, which said Bolt's appearance has helped to drive awareness and consumer sign-ups.

The campaign is anchored by two TV spots starring Bolt, aka the "world's fastest man." In the spots, Bolt is Virgin Media's broadband service — fast, efficient, always winning — but is challenged by Blot — short, slow and inefficient.

In "Race," Bolt and Blot are at the start of a race. "This is Virgin Media's super-fast fiber optic broadband," a voiceover says pif Bolt, "and this is regular broadband, out of shape." The scene cuts to the finish line, where a guy bed and a couple on their couch. "These people are about to download a film. Let's see which broadband is quicker. I wonder . . . "

The starting gun — held by Branson — then fires. "They're off . . . well, one of them is off," the voiceover observes as Bolt takes a huge lead and Blot is stuck at the starting line. "According to my legal team, four-times slower," he says of Blot.

Bolt, who has won six Olympic gold medals (three each in Beijing in 2008 and London in 2012) reaches the couple in bed and hands them a film reel. "And there we have it," the voiceover exhalts. Meanwhile, Blot, huffing and puffing, can barely keep up. "Still going," chides the voiceover as the guy in bed awaits his film. "Challenge your broadband today." (See the full commercial here.)

In "Strength," Bolt easily lifts a barbell that has two people using Internet and mobile equipment seated on each side. "Virgin Media [is] handling all devices online at once. Very impressive."

We then see a shot of Branson as a judge, giving Bolt a thumb's up. But in the persona of Blot, "This is proving a pinch more difficult for regular broadband," who struggles to get the consumer-laden barbell off the ground.

A shot of Bolt being massaged and pamper comes with the explanation, "Maxing. Relaxing," And a shot of Blot: "Struggling."

Branson is seen again, sipping tea and playing with an electric train set. while consumer's are struggling with their devices being slowed by regular broadband. "Richard's making other plans they can't. Yep, nothing doing" when it comes to Blot. (See the full spot here.)

Support includes print, Internet and social media such as Facebook, Twitter and YouTUbe.  A dedicated Web microsite allows visitors to "Challenge Your Broadband" by answering a series of questions, the answers to which move animated versions of Bolt and Blot around a race track. Of course, sponsor Virgin Media wins in a landslide. "Oh, dear, this is painful to watch," the voiceover says as Bolt wins and Blot wheezes his way to the finish line.

“Our new ads champion Virgin Media’s outstanding broadband services with super-fast legend Usain Bolt in the starring role," Richard Larcombe, director of advertising and sponsorship for Virgin Media, said in a statement. "We believe everyone should get the super-fast speeds they expect — like our customers do — so you can stream TV, download music, browse online and game to your heart’s content."

According to Larcombe, "This campaign takes a humorous look at the strength of Virgin Media’s fiber optic service but goes a step further by inviting people to put their own broadband to the test and see the benefits of Virgin Media broadband for themselves.”

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