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NEWS REAL

• Stating that “we are continually seeking opportunities to evolve our product offerings,’ Kohl’s has signed an exclusive long-term alliance with Fanatics, a global leader in licensed sports merchandise. Kohl’s said that the addition of “hundreds of thousands of items across team apparel, jerseys and additional merchandise categories will give Kohl’s customers access to a deeper selection of products.” Full story here.

• Maria Sharapova has withdrawn from the Grand Slam at French Open, citing her shoulder injury and recovery.

• Earvin “Magic” Johnson and Larry Bird will be the co-recipients of the NBA Lifetime Achievement Award, to be honored during the NBA Awards on June 24 (TNT).

• The American Gaming Assn. has released a new set of self-regulations on advertising and marketing legal sports betting, the “Responsible Marketing Code for Sports Wagering. “The new code includes self-imposed restrictions on target audiences, outlets and materials branding, while mandating responsible gaming inclusion.” Full story here.

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.” 

POLL POSITION

U.S. Women’s National Team head coach Jill Ellis has named the 23 players who will represent the U.S. in France and seek to defend their FIFA Women’s World Cup crown (July 7-Aug.7).

GOALKEEPERS

Adrianna Franch* (Portland Thorns FC), Ashlyn Harris** (Orlando Pride), Alyssa Naeher** (Chicago Red Stars)
DEFENDERS
Abby Dahlkemper* (NC Courage), Tierna Davidson* (Chicago Red Stars), Crystal Dunn* (NC Courage), Ali Krieger*** (Orlando Pride), Kelley O’Hara*** (Utah Royals FC), Becky Sauerbrunn*** (Utah Royals FC), Emily Sonnett* (Portland Thorns FC)
MIDFIELDERS
Morgan Brian** (Chicago Red Stars), Julie Ertz** (Chicago Red Stars), Lindsey Horan* (Portland Thorns FC), Rose Lavelle* (Washington Spirit), Allie Long* (Reign FC), Samantha Mewis* (NC Courage)
FORWARDS
Tobin Heath*** (Portland Thorns FC), Carli Lloyd**** (Sky Blue FC), Jessica McDonald* (NC Courage), Alex Morgan*** (Orlando Pride), Christen Press** (Utah Royals FC), Mallory Pugh* (Washington Spirit), Megan Rapinoe*** (Reign FC)
* First Women’s World Cup
** Second Women’s World Cup
*** Third Women’s World Cup
**** Fourth Women’s World Cup

KEEPING SCORE

Results from NBA Draft Lottery 2019 presented by State Farm — aka the Zion Williamson Lottery:
1. New Orleans  
2. Memphis        
3. New York        
4.Los Angeles Lakers     
5. Cleveland
6. Phoenix          
7. Chicago
8. Atlanta
 9. Washington
10. Atlanta (from Dallas)
11. Minnesota
12. Charlotte        
13.  Miami
14.  Boston (from Sacramento via Philadelphia)

BUY SELL

Weekend Box Office May 17-19
1. John Wick 3 $57M
2. Avengers: Endgame $29.4M
3. Pokemon Detective Pikachu $24.8M
4. A Dog’s Journey $8M
5. The Hustle $6M
6. The Intruder $4M
7. Long Shot $3.4M
8,. The Sun Is Also A Star $2.6M
9. Poms $2M
10. Uglydolls $1.6M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

NBA Finals: Legends Rise See More Ads Below

 

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Thursday
Mar312016

Under Armour Signs With 'World's Most Famous Arena' To Boost CBB Presence

By Barry Janoff

March 31, 2016: In an effort to broaden its presence in college hoops, Under Armour has signed its first deal with Madison Square Garden, under which the sports footwear, gear and equipment company becomes the official partner of college basketball at the New York City venue.

The alliance, which will give Under Armour a presence at The Garden during regular-season college games beginning this fall, will be anchored by "Reunion," an in-season competition, scheduled to premiere Dec. 12, that is intended to become an annual event.

As part of the Madison Square Garden partnership, Under Armour hoops merchandise will be available on-site during Reunion events. Under Armour also is expected to support with other marketing, including print, in-arena and local signage, Internet and social media.

“Coming together with Madison Square Garden for the first time as an official partner of college basketball gives us such pride as we continue to elevate our brand presence in the sport,” Nick Carparelli, senior director, college sports for Under Armour, said in a statement.

According to Ron Skotarczak, evp-marketing partnerships for The Madison Square Garden Co., “Under Armour is a leader and innovator in global footwear, apparel and equipment and a great addition to Madison Square Garden’s roster of world-class partners."

Reunion will feature a double-header with four college hoops teams that are part of Under Amour's partnership roster: South Carolina vs. Seton Hall and Auburn vs. Boston College.

The event's title gets its inspiration from the fact that the teams have a history with their opponent and/or with "The World's Most Famous Arena," which also is home to the NBA's Knicks, WNBA Liberty and NHL Rangers.

As such, Under Armour said the slogan of the double-header would be "Fight Like Family."

Bruce Pearl, Auburn's head coach, began his coaching career at his alma mater, Boston College, as a student assistant coach to Dr. Tom Davis.

Boston College last played in The Garden in the 2013 2K Classic.

South Carolina has played several games in Madison Square Garden, but this would be the first since winning the 2006 NIT championship there.

South Carolina faced Seton Hall once before, a 75-74 victory on Jan. 26, 1974, played in Madison Square Garden, per the team.

Seton Hall, the de facto home team by virtue of his location in South Orange, NJ, has played in The Garden numerous times as part of the Big East Conference.

"There are a handful of buildings that you walk into around the country and you stop and you have to say to yourself, am I really coaching on the floor where Red Holzman of the Knicks and Red Auerbach with the Celtics led those great teams?" Pearl said in a statement.

“Coming together with The Garden as an official partner of college basketball gives us such pride as we continue to elevate our brand presence in the sport."

"To coach there, having been there with BC in the early days of Big East, and what Madison Square Garden meant to the Big East Conference where it went from ECAC to the Big East is special," said Pearl.

According to Skotarczak, "Throughout its history, 'The World's Most Famous Arena' has been host to many of the all-time great college basketball games, earning its 'Mecca of Basketball' moniker with elite programs squaring off in front of sold-out crowds; and with the help of Under Armour and the Reunion double-header, that tradition will continue.”

Baltimore-based Under Armour made news in New York in March by signing to become the kit supplier for the NASL's New York Cosmos, the first such deal for the company in North America.

Other college hoops teams on Under Armour's roster include Wisconsin, Notre Dame, the Naval Academy Athletic Assn., Maryland, Northwestern, Cincinnati and Utah.

“We're thrilled to be part of delivering all of the upcoming collegiate basketball action at The Garden, and look forward to building a long-standing showcase platform with the Reunion’for the players, teams and fans alike," said Carparelli.

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