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• Per N The top 25 public companies by game revenues captured 77% of the $121.7B global games market last year. No. 1 (for 5th consecutive year) followed by ,

• "Following an exciting and successful event in Dallas, we're thrilled to take the NFL draft to Nashville. The city has a passionate fan base and offers iconic locations that will enable us to expand the Draft in unique ways," said NFL commissioner Roger Goodell: April 25-27, 2019, spanning across multiple landmarks in Nashville's historic downtown district.

• The University of Phoenix Stadium in Glendale, Arizona will host Super Bowl LVII in 2023 and the Mercedes-Benz SuperDome in New Orleans will host Super Bowl LVIII in 2024, per the NFL. 

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Super Bowl LIII Feb. 3, 2019 Mercedes-Benz Stadium, Atlanta (CBS)
Super Bowl LIV Feb. 2, 2020 Hard Rock Stadium, Miami (FOX)
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Super Bowl LVI Feb. 6, 2022 Los Angeles Stadium, Inglewood, CA (CBS)
Super Bowl LVII Feb. 5, 2023 University of Phoenix Stadium, Glendale, AZ (Fox)
Super Bowl LVIII Feb. 4, 2024 Mercedes-Benz SuperDome, New Orleans (NBC)

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1. Deadpool 2 - 20th Century Fox - $125M
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4. Life Of The Party - Warner Bros. - $7.7M
5. Breaking In - Universal - $6.5M
6. Show Dogs - Open Road - $6M
7. Overboard - Lionsgate - $4.7M
8. A Quiet Place - Paramount - $4M
9. Rampage - Warner Bros. - $1.5M
10. Feel Pretty - STX Entertainment - $1.2M
11. Super Troopers 2 - 20th Century Fox - $1.1M
12. Black Panther - Disney - $0.8M
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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Main
Thursday
Aug272009

Donald Trump Double Stufs Mannings, Williams In DSRL Campaign

August 27, 2009: There's a new player in the Oreo Double Stuf Racing League: Donald Trump. The real estate developer-turned reality show host wants to "buy" the DSRL, which features NFL quarterbacks Peyton and Eli Manning and tennis stars Venus and Serena Williams as its strategic spokespersons. New advertising features a faux offer by Trump - which harkens back to his recent "attempt" to purchase the WWE's Monday Night Raw - and then adamant rejections to the offer by the Mannings and Williams. The campaign supports the launch of Golden Oreo Double Stuf cookies.

The initial campaign is online at the DSRL Web site, where Trump declares, "I can make the DSRL bigger, better more golden than ever. It's a golden opportunity. I'm buying the Oreo DSRL. I'm taking the DSRL to the next level.' To which the Mannings reply, "The DSRL is not for sale." And the Williams add, "The DSRL is a league of the people."

The theme carries over to a TV spot, breaking Aug. 31. In the TV spot, the Mannings are in Trump's office when he tells them that Oreo has rejected his offer to buy the DSRL. He then challenges the Mannings to a "lick race" for ownership rights. "Mr. Trump," says Peyton, "my brother and I are Double Stuf defending champions and you don't even have a partner." "Yes I do," replies Trump, and out comes comedian and actor Darrell Hammond, who impersonates Trump on NBC's Saturday Night Live. "It's double Trump," claims a shocked Peyton. Subsequent spots will also star Trump and Hammond.

Print and Internet, including a dedicated section at FaceBook, will support. Lead agency is Draftfcb, Chicago.

"We are thrilled for Mr. Trump to put his own creative 'twist' on the league," John Ghingo, senior brand director for Nabisco's Oreo, a division of Kraft Foods, said in a statement. "He is a natural choice for this phase because of his fierce competitive nature and 'golden' touch when it comes to business. It makes sense that the launch of the new Golden Double Stuf Oreo cookies would attract Mr. Trump to the league, helping to expand the DSRL beyond sports into the entertainment and business worlds."

 

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