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NEWS REAL

• Serena Williams has withdrawn from the Miami Open (March 23) due to knee issues.

• Picking up the mantle of National Women’s Month, and anticipating what next year will be its 70th anniversary, the LPGA has unveiled “Drive On,” a multi-platform refined brand position. According to the LPGA, “Drive On is clearly rooted in golf, but it's a bigger idea. It captures the power and potential in each of us and celebrates the hard work, focus and tenacity that it takes to achieve our goals.” Full story here.

• The NBA said that the Chinese and Croatian National Teams would join all 30 NBA teams to compete at MGM Resorts NBA Summer League 2019 in Las Vegas, marking the first time that the league will feature two international teams, with 83 games over 11 days (July 5-15).

• The 2019 Alliance of American Football Championship, originalluy scheduled for April 27 in Las Vegas, will be played in Ford Center at The Star in Frisco, Texas., which is owned and operated by Jerry Jones and the Dallas Cowboys.

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 22-24
1. Us $70.2M
2. Captain Marvel $35M
3. Wonder Park $9M
4. Five Feet Apart $8.8M
5. How To Train Your Dragon 3 $6.5M
6. A Madea Family Funeral $4.5M
7. Gloria Bell $1.8M
8. No Manches Frida 2 $1.8M
9. Lego Movie 2 $1.1M
10. Alita: Battle Angel $1M
Source: Box Office Mojo

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Tuesday
Mar072017

Topps All In With World Baseball Classic With Topps Now, Game-Used Cards

By Barry Janoff

March 6, 2017: Coming off a season in which its Topps Now platform exceed first-year expectations, Topps is embracing its role as an official partner with MLB by creating the premiere Topps Now cards for the World Baseball Classic.

Via Topps Now, people are able to order an unlimited number of cards, usually within 24 hours of their availability, which Topps produces on-demand. The cards are delivered in days, as opposed to traditional methods where new cards are not available until the following season’s sets.

The first Topps Now WBC items include three cards of Israel’s 2-1 extra-inning win over Korea on March 6.

The WBC Topps Now program will offer "daily cards of the top highlights as they happen for just a 24-hour window. Once the window closes, the cards will no longer be available on Topps.com."

Topps plans to create team sets when the quarterfinal round begins, with a bonus card offered for each team as they progress through the bracket.

The strategy is similar to Topps Now team sets created for the 2016 MLB post-season, including more than 9,000 sets sold commemorating the Chicago Cubs World Series victory.

In addition, Topps Now will create cards in Spanish to highlight players from predominantly Spanish-speaking countries playing in the WBC.

Topps said it would also acquire WBC game-used items to be used in cards, such as game bases, baseballs and jerseys.

Topps Now, which launched at the start of the 2016 season, surpassed 500,000 cards sold in the first year, "exceeding the expectations of the program and helping to re-engage thousands of fans, especially millennials, with the Topps brand," according to the trading card and memorabilia company.

Topps Now also include MLS, UFC, WWE and the English Premier League.

A Topps Now card depicting Ichiro Suzuki’s 3,000th career MLB hit (a triple for the Miami Marlins on Aug. 7 against the Colorado Rockies) had the one-day sales record of more than 11,550 cards sold, per the company.

"We’re excited for the progression of the Topps Now program and bringing these cards to a wider audience of baseball fans," David Leiner, GM and vp-North American Sports and Entertainment Division for Topps, said in a statement. "This program has been a lot of fun since its inception to see what great moments and milestones we can capture on cards.

"The World Baseball Classic is a natural fit because it offers great plays from international stars, and there are also players whose cards you might not be able to get anywhere else," said Leiner.


The WBC tournament runs now through March 22, with semi-finals and final games set for Dodger Stadium in Los Angeles.

Topps Reaches 500K Topps Now Milestone

Marketers Come To Bat For World Baseball Classic

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