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NEWS REAL

• For the 15th consecutive year, ESPN will present the NCAA Division I Men’s Ice Hockey Championship in its entirety, with the 15-game, 16-team tournament beginning with regional action March 29-31 and concluding with the Frozen Four on April 11 and 13. The Frozen Four will be in Buffalo, NY, with all three games on ESPN2.

• The NFL's 100th season will begin with the Chicago Bears hosting the Green Bay Packers in Soldier Field on Thursday, Sept. 5 (NBC, 8:20 PM ET). This will be the 199th meeting between the Bears and Packers, including regular- and post-season. Super Bowl champion New England Patriots will begin their season on NBC Sunday Night Football Sept. 8. Their opponent will be named when the full 2019 regular season schedule is released later this spring.

• Kraft Heinz, in partnership with the NHL and NHLPlayers’ Association (NHLPA) has unveiled the top four finalist communities competing for the coveted title of Kraft Hockeyville USA 2019. Voting begins March 30.

• NBA Experience, the new destination coming to Disney Springs at Walt Disney World Resort (Orlando) will officially open Aug. 12, 2019. In collaboration with the NBA, Disney is developing NBA Experience with 13 interactive elements and hands-on activities across 44,000 square feet and two floors, also including a NBA-themed retail store.

• D.G. Yuengling & Son brewery has signed a deal with Philadelphia Phillies' pitcher Aaron Nola, making him one of the first active, MLB players to have a partnership with a beer brand. Yuengling has been a sponsor of the Phillies since 2017,

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 22-24
1. Us $70.2M
2. Captain Marvel $35M
3. Wonder Park $9M
4. Five Feet Apart $8.8M
5. How To Train Your Dragon 3 $6.5M
6. A Madea Family Funeral $4.5M
7. Gloria Bell $1.8M
8. No Manches Frida 2 $1.8M
9. Lego Movie 2 $1.1M
10. Alita: Battle Angel $1M
Source: Box Office Mojo

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Thursday
Mar172016

T-Mobile Hits Home Run (Derby) With Extended, Enhanced MLB Alliance

By Barry Janoff

March 16, 2016: T-Mobile, an official partner with Major League Baseball since 2013, has signed a deal to extend the alliance for three years, with the key addition seeing the company becoming title sponsor of both the T-Mobile Home Run Derby during All-Star Week and the T-Mobile Junior Home Run Derby, a new youth competition for boys and girls.

Financial terms of the new alliance were not released.

"For the last three years MLB has been with us every step of the way as we have re-written the rules of wireless," John Legere, president and CEO for T-Mobile, said in a statement. "This year we're doubling down — and expanding the relationship even further to include the Home Run Derbies and free MLB.TV for customers."

According to T-Mobile, Simple Choice customers on qualifying plans can sign up during opening week, April 3-10, to get a full, free year’s subscription to MLB.TV Premium and watch every out-of-market regular season game live on their T-Mobile devices. (Details here.)

For the 2016 season, MLB.TV Premium also comes with a free subscription to At Bat Premium (in the Apple App Store).

The Home Run Derby last season was sponsored by Gillette and before that State Farm.

The 2016 MLB All-Star Game and Home Run Derby will take place in San Diego's Petco Park this July.

Along with the T-Mobile Junior Home Run Derby, T-Mobile also becomes a sponsor of Play Ball, MLB’s program to "encourage widespread participation in both formal and informal baseball activities especially focused on youth.

According to Bob Bowman, president-business and media for MLB, “T-Mobile is a great partner that brings an exceptional level of commitment and imagination to MLB. We are thrilled to deepen our productive relationship with T-Mobile, and with the offer to provide free MLB.TV to T-Mobile customers, I’m certain baseball fans share our sentiment.”

T-Mobile said that working in partnership with such youth organizations as Boys & Girls Clubs of America and other national baseball and softball organizations, the T-Mobile Junior Home Run Derby would for the first time include nationwide local home run competitions in age divisions 12 & under and 14 & under.

Regional winners advance to compete in a final home run competition during 2016 All-Star Week in San Diego.

"This isn't just some corporate sponsorship," said Legere. "It's the combined effort of two passionate teams bringing even more amazing perks and game-changing moves to baseball fans over the next three years!"

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