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NEWS REAL

• NBA All-Star James Harden has joined the ownership group of the Houston Dynamo. According to the MLS club, the 2018 NBA MVP with the Houston Rockets becomes the fifth member of an ownership group led by Gabriel Brener, which also includes boxing icon Oscar De La Hoya, Ben Guill and Jake Silverstein.

In addition to the Dynamo, the group also owns the NWSL's Houston Dash and BBVA Stadium, the home venue for both clubs.

“I’m very excited about the opportunity to join the ownership group of the Houston Dynamo and Houston Dash and proud to be a part of a club with tremendous history and a great future,” Harden said via the team.

• Spend a "Day in the Life Of Blake Griffin." Full story here.

• Cavs Legion Gaming Club, the NBA 2K League affiliate of the Cleveland Cavaliers, has unveiled plans for an eSports center in Cleveland’s Battery Park neighborhood. The 2,700 square foot venue is scheduled to open this fall,

• The NFL Network is planning 129 hours of “Inside Training Camp Live” coverage July 22-Aug. 7 Additional coverage will appear across NFL media platforms including NFL.com, NFL Films, NFL app and NFL RedZone.

ESPN also said it would provide comprehensive coverage of the opening week of the 2019 NFL training camps beginning July 22 on daily editions of SportsCenter and NFL Live.

• NBC’s Golf Channel unveiled details for its next Golf Films project, “Tiger Woods: Chasing History,” to premiere July 22  The film will present viewers with a chronological look at the “sights and sounds from each of Woods’ 81 professional victories, from his first at the Las Vegas Invitational in 1996, through the most recent win at the Masters earlier this year.”

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

AT&T WNBA All-Star 2019 Starter Pool

  • Liz Cambage, Aces
  • Elena Delle Donne, Mystics
  • Chelsea Gray, Sparks
  • Brittney Griner, Mercury
  • Natasha Howard, Storm
  • Jonquel Jones, Sun
  • Jewell Loyd, Storm
  • Kayla McBride, Aces
  • Kia Nurse, Liberty
  • A‘ja Wilson, Aces

AT&T WNBA All-Star 2019, featuring Team Delle Donne vs. Team Wilson, is scheduled for July 27 in the Mandalay Bay Events Center, Las Vegas (ABC 3:30 PM ET).

KEEPING SCORE

The Top 25 MiLB Teams With Best-Selling Merchandise (alphabetically, with MLB affiliate):

  • Albuquerque Isotopes (Rockies)
  • Charleston RiverDogs (Yankees)
  • Charlotte Knights (White Sox)
  • Columbia Fireflies (Mets)
  • Columbus Clippers (Indians)
  • Corpus Christi Hooks (Astros)
  • Durham Bulls (Rays)
  • El Paso Chihuahuas (Padres)
  • Fort Wayne TinCaps (Padres)
  • Gwinnett Stripers (Braves)
  • Hartford Yard Goats (Rockies)
  • Indianapolis Indians (Pirates)
  • Jacksonville Jumbo Shrimp (Marlins)
  • Lehigh Valley IronPigs (Phillies)
  • Nashville Sounds (Rangers)
  • Pawtucket Red Sox (Red Sox)
  • Portland Sea Dogs (Red Sox)
  • Richmond Flying Squirrels (Giants)
  • Rochester Red Wings (Twins)
  • Sacramento River Cats (Giants)
  • Salt Lake Bees (Angels)
  • San Antonio Missions (Brewers)
  • Tacoma Rainiers (Mariners)
  • Toledo Mud Hens (Tigers)
  • Trenton Thunder (Yankees)

SOURCE: MiLB

BUY SELL

Weekend Box Office July 12-14
1. Spider-Man:Far From Home $45.3M
2. Toy Story 4 $20.7M
3. Crawl $12M
4. Stuber $8M
5. Yesterday $6.8M
6. Aladdin $5.9M
7. Annabelle Comes Home $5.6M
8. Midsommar $3.4M
9. Secret Life of Pets 2 $3.1M
10. MIB International $2.2M
Source: Box Office Mojo

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Friday
Jan302015

Tiger Woods Swings Into New Season With Healthy Outlook, Bevy Of Marketing Deals

By Barry Janoff

January 29, 2015: Although his roster of marketing partners and annual endorsement deals are not as formidable as they once were and he has been plagued by back issues that led to surgery, Tiger Woods has shown that he still can swing with some power when it comes to signing deals and attracting the attention of brands, fans and consumers.

Now playing in his first tournament of 2015, his first PGA Tour event since August and his first competitive event since the Hero World Challenge in early December, Woods has signed a multi-year deal with music lifestyle brand Sol Republic, whose products include wireless Tracks headphones and portable Punk speakers.

The Sol Republic deal comes a week after Woods signed a pact with sport and entertainment technology and training performance company Full Swing Golf and about a month after unveiling a multi-year deal with motorcycle-scooter manufacturer Hero MotorCorp.

Also this week, Nike Golf shared details of the TW '15 golf shoe (pictured below), which will be available next month.

Terms of the Sol Republic and Full Swing Golf alliances were not disclosed. The Hero MotorCorp. pact is a four-year deal put at $8 million a year by industry analysts.

"Music is a huge part of my life and my training; it inspires me to work harder, stay focused and get better every day," Woods said in sharing the deal from Arizona, where he is competing in the Waste Management Phoenix Open (Jan. 29-Feb. 1) at the TPC Scottsdale golf course, not far from the site of Super Bowl XLIX in Glendale. "It's exciting to find a brand that cares about music the way that I do, and I'm ready to work with Sol Republic on bringing that passion to life."

(Editor's Note: Woods failed to make the cut at the WM Phoenix Open, shooting a pro-career worst 82 on Friday following a 73 on Thursday.)

Woods, who at the height of his marketing powers in 2009 earned about $110 million, currently takes in about $60 million in annual endorsements, according to industry anlysts.

His marketing deals also include Kowa, MysclePharm, NetJets, Rolex and Upper Deck.

"Athletes of all levels use music as a motivator to get in their zone and achieve their best," said Kevin Lee, co-founder and CEO for Sol Republic at the media event sharing the alliance. "Tiger is a legendary athlete with a competitive drive that changed the sport of golf and truly shares our passion for music and its power to help propel people to reach their goals."

Sol Republic's roster of endorsers also include Michael Phelps, surfer Julian Wilson and renowned DJs Calvin Harris and Steve Aoki.

According to Ryan Dotters, CEO at Full Swing Golf, "We couldn't be more excited to work with such an icon of the sport, who is one of the most talked about athletes in all of sports. We're extremely proud to have guidance from one of the greatest athletes of all time on future product development and truly becoming the leader in sports technology."

"As for my 2015 golf season, I'm mostly excited about being healthy again," Woods wrote on his blog. "I've struggled for the past year-and-half with my back, and it showed in my results. Even though I won five times two years ago, it was hit or miss some weeks and got progressively worse. Now that it feels healthy, strong and stable, it's fun to be able to play with my kids again, to play soccer and run around with them, shoot hoops . . .  things that I used to do and took for granted. For anybody who has ever had a bad back with nerve damage, it's downright debilitating. To not feel that is finally just incredible relief."

“I believe Tiger becoming Hero's global public partner, he is going to add a huge amount of value to the brand Hero, which clearly is going global in its intent and with its product and the brand,” Hero CEO Pawan Munjal said during the media conference in Deember unveiling the alliance with Woods.

Tiger's Impact Has Its Pros, Cons

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