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NBA Western Conference Finals
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Game 1: Sunday May 14  Golden State 113 San Antonio 111
Game 2: Tuesday May 16  Golden State 136 San Antonio 100
Game 3: Saturday May 20  Golden State 120 San Antonio 108
Game 4: Monday May 22  Golden State 129 San Antonio 115

NBA Finals 2017 Schedule

Game 1: Thursday June  1 Boston/Cleveland at Golden State 9 PM ET  ABC
Game 2: Sunday June  4 Boston/Cleveland at Golden State  8 PM ET ABC
Game 3: Wednesday June  7 Golden State at Boston/Cleveland 9 PM ET ABC
Game 4: Friday June  9 Golden State at Boston/Cleveland  9 PM ET ABC
Game 5 * Monday June 12 Boston/Cleveland at Golden State 9 PM ABC
Game 6 * Thursday June 15 Golden State at Boston/Cleveland 9 PM ABC
Game 7 * Sunday June 18 Boston/Cleveland at Golden State  8 PM  ABC
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Game 1: Wednesday May 17 Cleveland 117 Boston 104
Game 2: Friday May 19  Cleveland 130 Boston 86
Game 3: Sunday May 23  Boston 111 Cleveland 108
Game 4: Tuesday May 23 Cleveland 112 Boston 99
Game 5: Thursday May 25 Cleveland at Boston TNT 8:30PM ET
Game 6 * Saturday May 27 Boston at Cleveland TNT 8:30PM ET
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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
May162012

Tecate 'Are You Fan Enough?' Search Seeks To Turn Soccer Supporters Into Scribes

By Barry Janoff

May 16, 2012: Tecate knows that its consumers love to watch and play soccer. Now, the beermaker wants to find out if its consumers can write about soccer.

The self-described cerveza con caracter has launched a national search for soccer fans "with enough character and skills to travel to and report on a soccer game of the team's choice in Mexico or the U.S."

The Mexico-based brand, which is imported into the U.S. by Heineken USA, will support with a national campaign that asks, "Are You Fan Enough?" The effort will be led by Internet, including social media destinations Facebook and Twitter. At retail locations throughout the country, Tecate will use the tag line "Deja que tu Pasion te Lleve" ("Let Your Passion Take You") on mass-displays, posters and price cards. In addition, the brand will tout the effort via mail-in rebates on the purchase of Tecate or Tecate Light product and related snacks.

This summer, Tecate will have on-site activation at a series of exhibition games in such key markets as California, Texas and Illinois. The matches will feature top teams from the Mexican Primera Division (First Division) and at Tecate Copa Alianza, one of the largest amateur Hispanic soccer tournaments in the U.S.

Tecate said that to start the process, groups of three adults who are each 21 or older must register on Tecate's Facebook page between now and Aug. 26, 2012. (Full details here.)

"Tecate knows that without fans, soccer would be nothing but a game. It is the aficionados' cheers, rituals and enthusiasm that feed the energy."

"Tecate knows that without fans, soccer would be nothing but a game. It is the aficionados' cheers, rituals and enthusiasm that feed the energy of the stadium and elevate the team's spirits," Felix Palau, vp-marketing for Tecate, said in a statement. "By searching for and selecting the most ardent soccer fans in the country, we will not only complement our long-standing support of sports con caracter, but give consumers a platform through which to celebrate and share their appreciation for futbol."

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