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IndyCar Series 2017 Schedule
• Firestone Grand Prix St. Petersburg March 12
• Toyota Grand Prix Long Beach April 9
• Honda Indy Grand Prix Alabama April 23
• Phoenix Grand Oriux May 13
• IndyCar Grand Prix May 13
Indy 500 May 28
• Chevrolet Detroit Grand Prix 1 June 3
• Chevrolet Detroit Grand Prix 2 June 4
• Rainguard Water Sealers 600 June 10
• Kohler Grand Prix Elkhart Lake WI June 25
• Iowa Corn 300 Newton July 9
• Honda Indy Toronto July 16
• Honda Indy 200 Mid-Ohio Lexington July 30
• ABC Supply 500 Long Pond PA Aug. 20
• Bommarito Automotive Group 500 Madison IL Aug. 26
Grand Prix At The Glen NY Sept. 3
• GoPro Grand Prix Sonoma CA Sept. 17

Source INDYCAR

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iSpot Top Ten Spenders Past Week (March 19-25/Lead Spot)
*NCAA Official Partner
• Geico $28.4M Hail, Caesar Salad
• AT&T Wireless* $17.8M Unlimited Comes To Life
• Verizon $17.4M Drop The Mic
• Coca-Cola* $16.5M Blackout
• AT&T TV/Internet* $14.2M Sales Review
• Samsung Mobile $13.7M The Rest of Us
• Warner Bros. $13.6M CHiPs
• Buick* $13.3M More Than You Expected
• Progressive $13.2M Mommeostasis
• Ford $12.5M Truck of the Year 
Source iSpot.TV

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Oct282010

NBA Wireless Telecom Partner T-Mobile Now Turning Up The Heat In Miami

October 28, 2010: T-Moblie has a marketing deal with the NBA and another with Dwyane Wade. The company is now connecting the dots by signing on to become the official wireless telecommunications provider of the Miami Heat and American Airlines Arena.

Financial terms of the alliance were not disclosed.

The deal includes extensive in-game features, exposure on English and Spanish radio, in-arena signage, retail promotions, social media integration and such other online elements as presenter of Heat.com’s TV companion. T-Mobile will also sponsor the team’s “Noche Latina” initiatives scheduled to take place during three March home games.

Wade has appeared in numerous TV spots for T-Mobile, mostly alongside Charles Barkley but also with Dwight Howard of the Orlando Magic. There was no indication at this time that Wade's new teammates, LeBron James and Chris Bosh, might appear in future marketing efforts.

“Dwyane Wade has been one of our great partners, so this new sponsorship with the Miami Heat is a natural fit,” Derek Chang, director of sponsorships at T-Mobile USA, said in a statement. “We’re looking forward to working with the Heat to develop exciting programs for the fans and our customers."

The alliance will activate for the Heat's home opener on Oct. 29 against the Magic. T-Mobile will host a T-Mobile Tip-Off, a pre-game celebration open to all Heat fans that have a ticket to the game, on the American Airlines Arena’s East Plaza. "The T-Mobile Tip-Off event couldn’t be a better way to start the new season," said Chang.

Dwyane Wade and Charles Barkley in T-Mobile spot.“I’m pretty certain Heat fans are already familiar with the superiority of the T-Mobile brand thanks to the numerous and memorable television commercials Dwyane Wade has starred in throughout the years,” Eric Woolworth, president of The Heat Group’s Business Operations, said in a statement. “Their partnership with the Hear is, thus, an entirely organic endeavor and we are thrilled to have them on board.”

Wade’s relationship with T-Mobile dates back to the 2006-07 season. In addition to starring in numerous commercials for T-Mobile’s NBA campaign he also served as a coach for the 2009 T-Mobile Rookie Challenge & Youth Jam as part of the NBA All-Star Game activities in Phoenix. T-Mobile also has produced a D-Wade edition of its Sidekick 3.

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