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Bahamas Red Cross donation site. #HelpUsHelp

Topps is for the fifth year asking people to vote for the player who will get the prestigious card No. 1, this time  for the 2020 Topps Baseball Series 1, scheduled to hit retail in January. Topps is offering a choice of 19 players, or people can submit a write-in vote.

• ESPN and Facebook have entered into a new agreement that brings exclusive digital shows and content to Facebook Watch. At launch, this includes The People’s MMA Show, additional segments from Always Late with Katie Nolan and exclusive versions of Countdown to GameDay and Fantasy Focus Live.

“We are extending some of our most popular ESPN shows and creating new ones with content available only on Facebook and Facebook Watch,” Ryan Spoon, svp-digital and social content for ESPN, said via the network.

• After two exclusive games on NFL Network, Fox Sports’ 2019 Thursday Night Football presented by Bud Light Platinum schedule begins Sept. 26 with the Philadelphia Eagles at the Green Bay Packers. Fox Sports said it would deliver Thursday Night Football in 4K Ultra High Definition for the NFL’s 100th season, making Thursday night match-ups available through the Fox Sports and Fox Now apps, via Apple TV 4K and select Roku devices. Full story here.

• Tony Wyllie has been named regional president and managing director for Special Olympics North America. Wyllie most recently was svp-communications for the NFL’s Washington Redskins since 2010. His three-decade career also includes PR/communications with the St. Louis (now Los Angeles) Rams, Tennessee Titans and Houston Texans.

According to Wyllie, “I will use my leadership skills and experience to continue to deliver high-quality competitive sports experiences, attract more resources, and build awareness of Special Olympics. I am excited to work for the six million Special Olympics athletes and Unified Partners in the movement for inclusion."

• The Los Angeles Clippers have signed a deal with Los Angeles-based tech firm Honey, which includes naming rights to team's renovated Honey Training Center: Home of the L.A. Clippers and its logo on team practice jerseys. According to Honey, "Ten million-plus members worldwide use Honey's suite of free tools daily to save time and money when shopping online.”

• SoFi Stadium, which will be the new $6 billion home venue for the NFL’s Los Angeles Rams and Chargers beginning in 2020, will open July 25-26 with two Taylor Swift concerts.

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (Sept. 14-Oct. 27), which includes the first public screening of the only known complete broadcast of Super Bowl I (then known as the AFL-NFL World Championship Game) in January 1967 between the Green Bay Packers and the Kansas City Chiefs

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

 Pro Football Hall of Fame First-Time Candidates Class of 2020
• DE John Abraham
• LB Lance Briggs
• WR/Special Teams Josh Cribbs
• RB Maurice Jones-Drew
• S Troy Polamalu
• DE Justin Smith
• WR Reggie Wayne
• LB Patrick Willis

The full list includes 122 players eligible to be selected to next year's class. Full story here.

KEEPING SCORE

Top Brands in 2019 Brand Keys “Consumer Loyalty Index”
• Airline: JetBlue
• Athletic Footwear:Nike
* Automotive: Hyundai
• Banks: Chase
• Beer: Corona Extra (regular), Miller Lite (Lite)
• Bottled Water: Dasani
• Casual Dining: Panera
• Coffee (OOH): Dunkin’
• Energy Drinks: Red Bull
• Headphones: Bose
• Ice Cream: Ben & Jerry’s
• Major League Sports: MLB
• Online Music: Slacker
* Online Retailer: Amazon
• Online Travel Booking: Booking.com
• Pizza: Domino’s
• QSR: Chick-fil-A
• Retail Sporting Goods: Dick’s
• Social Networking Sites: Instagram
• Soft Drinks: Coca-Cola (regular), Diet Coke
• Tequila: Jose Cuervo
• Ticketing Services: StubHub
• Vodka: Zubrowka
• Whiskey: Jack Daniel’s

FULL LIST HERE

BUY SELL

Weekend Box Office Sept. 20-22
1. Downton Abbey $31M
2. Ad Astra $19.1M
3. Rambo: Last Blood $19M
4. It 2 $17.2
5. Hustlers $17M
6. Lion King $2.6M
7. Good Boys $2.5M
8. Angel Has Fallen $2.4M
9. Overcomer $1.5M
10. Hobbs & Shaw $1.5M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

ESPN SportsCenter: Hold See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Saturday
Oct062018

Candy, Cars, Bathroom Stalls: Supercuts Rituals Ready To Go For MLB Post-Season

By Barry Janoff

October 5, 2018: Baseball players are known for their rituals and superstitions, and MLB partner Supercuts seeks to uncover many of them in its new post-season campaign, "Rituals.'

The multi-media effort, part of the brand’s umbrella "Ready to Go" effort, focuses on several players who are or have been part of the 2018 playoffs.

The roster includes Didi Gregarious (New York Yankees), Justin Verlander (Houston Astros), Lorenzo Cain (Milwaukee Brewers), Francisco Lindor (Cleveland Indians), Brock Holt (Boston Red Sox), Ben Zobrist (Chicago Cubs) and Oakland A’s manager Bob Melvin.

Each gets a stand-alone spot either on TV or Internet, with support also including mobile, social media (#ReadytoGo) and a dedicated page at the Supercuts Web site, “The Rituals of Ready to Go,” which includes a mini-quiz asking people to match the ritual to the correct player.

A voiceover in the spots explains, "Rituals get baseball players ready to go. Our rituals get you ready to go."

The spots will run across MLB media partners, including TBS, Fox, FS1 and MLB Network and elsewhere during the playoffs and World Series.

Supercuts also has in-game activation, with the brand logo displayed as replays of key pitches, at-bats or defensive plays in the field are shown, with game announcers offering, "That was a 'Ready to Go' moment presented by Supercuts."

This is the biggest effort to date for Supercuts as part of its alliance with the league since it signed this past January as MLB’s “official hair salon” and “official hair stylists.”

The player with the most unusual ritual might be Holt, who lines up sunflower seeds and flicks them onto the field during games.

Close behind is Verlander, who has a passion for the number three, which he says includes “always using the third stall in the clubhouse bathroom, tying my cleats with a triple knot and swiping the rubber on the pitcher’s mound three times.”

Gregarious’ ritual is creating a special handshake for each of his Yankees’ teammates, often accompanied by a dance move.

Zobrist says he “never moves from his spot on the bench during a rally,” while Cain constantly goes through a routine of fidgeting with his cleats, bat and especially his batting gloves while he is at-bat.

Melvin, who was a MLB player for more than a decade before becoming a two-time manager of the year, has the most complicated routines of the Supercuts group.

According to Melvin, he drives the same route to the ball park during winning streak, and when the team loses he follows a different route and then sticks with that until the A’s lose again.

At the stadium, he parks in the same spot at the stadium (No. 6). He eats candy during games, but only in odd innings, and has to have a specific “green candy, the most powerful candy there is,” during the 9th inning.

Are these rituals successful?

“Nothing works all the time,” saids Melvin, “but you are always experimenting with things that work at the highest percentage. When you lose some games, you look for different options.”

Supercuts, a division of Regis Corp., has been touting its MLB alliance this past season in its more than 2,600 locations nationwide.

According to Hugh Sawyer, president and CEO for Regis Corp., “Given the quality and breadth of MLB, we believe this (is) a home run for our Supercuts salons, stylists and guests.”

MLB Takes Its (Super) Cuts At The Plate With New Hair-Care Partner

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