Top
NEWS REAL

• CBS said that Tim Tebow would be the host for its in-production reality series, Million Dollar Mile, from LeBron James’ Springhill Entertainment, Warner Bros. and  Fly on the Wall Entertainment. Commentators will be Maria Taylor and Matt Smith. The premise: A team wins $1 million if they can survive an obstacle course being built on real city streets.

• ESPN Events is adding a bowl game to its roster beginning in 2020, the Myrtle Beach Bowl. The game will feature teams from three conference partners: Conference USA, Mid-American Conference and Sun Belt Conference. Each conference will participate up to four times between 2020 and 2025. The Myrtle Beach Bowl will be played in Brooks Stadium, located on the campus of Coastal Carolina, nationally televised on ESPN networks.

• Tennis Channel will debut an original series, The Ten, Nov. 11, the first of eight hour-long countdown shows with a different list each week. Begins with The Ten: Men (ten best men's tennis players of all time) then Women, Trailblazers, Seasons, Hotheads, Upsets, Americans, Rivalries. Jason Biggs hosts.

• Between now and Nov. 19, every use of #SaluteToService on Twitter will generate a $5 donation, up to $5 million, to the NFL’s military non-profit partners – including the Pat Tillman Foundation, TAPS, USO, Wounded Warrior Project and the Bob Woodruff Foundation.

POLL POSITION

MLB FINALISTS MOY, MVP, CY Young, ROY

AL ROOKIE OF THE YEAR
• Shohei Ohtani, RHP/DH Los Angeles Angels

NL ROOKIE OF THE YEAR
• Ronald Acuna Jr., OF Atlanta Braves

AL MANAGER OF THE YEAR
• Kevin Cash Tampa Bay Rays
• Alex Cora Boston Red Sox
• Bob Melvin Oakland A's

NL MANAGER OF THE YEAR
• Bud Black Colorado Rockies
• Craig Counsell Milwaukee Brewers
• Brian Snitker Atlanta Braves

AL MOST VALUABLE PLAYER
• Mookie Betts, OF Boston Red Sox
• Jose Ramirez, 3B Cleveland Indians
• Mike Trout, OF Los Angeles Angels

NL MOST VALUABLE PLAYER
• Nolan Arenado, 3B Colorado Rockies
• Javier Baez, 2B/SS Chicago Cubs
• Christian Yelich, OF Milwaukee Brewers

AL CY YOUNG
• Corey Kluber Cleveland Indians
• Blake Snell Tampa Bay Rays
• Justin Verlander Houston Astros

NL CY YOUNG
• Jacob deGrom New York Mets
• Aaron Nola Philadelphia Phillies
• Max Scherzer Washington Nationals

KEEPING SCORE

NBA Teams With Jersey-Logo Deals (to date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Charlotte Hornets (LendingTree)
• Chicago Bulls (Jenni Optical)
• Cleveland Cavaliers (Goodyear)
• Dallas Mavericks (5miles)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Houston Rockets (Rokit)
• Los Angeles Clippers (Bumble)
• Los Angeles Lakers (Wish)
• Memphis Grizzlies (FedEx)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New Orleans Pelicans (Zatarain’s)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Phoenix Suns (PayPal)
• Portland Trail Blazers (Biofreeze)
• Sacramento Kings (Blue Diamond)
• San Antonio Spurs (Frost Bank)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
• Washington Wizards (Geico)

BUY SELL

Weekend Box Office Nov. 2-4
1. Bohemian Rhapsody - 20th Century Fox - $50M
2. The Nutcracker And The Four Realms - Disney - $20M
3. Nobody's Fool - Paramount - $14M
4. A Star Is Born, - Warner Bros. - $11.1M
5. Halloween - Universal - $11M
6. Venom - Sony - $7.8M
7. Smallfoot - Warner Bros. - $3.8M
8. Goosebumps 2: Haunted Halloween - Sony - $3.7M
9. Hunter Killer - Lionsgate - $3.5M
10. The Hate U Give - 20th Century Fox - $3.4M
11. First Man - Universal - $2.3M
12. Night School - Universal - $2M

SOURCE: COMSCORE.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Stan Lee RIP 11-12-2018 See More Ads Below

COLLEGE

Men's Hoops Are 'Toxic'
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
CFB Title Games '21-24

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Aug292018

State Farm Expands NBA Presence With Atlanta Hawks Arena Naming Rights Deal

By Barry Janoff

August 29, 2018: State Farm, one of the NBA’s most active partners, has extended its reach in the league with a naming rights deal for the arena that is home to the Atlanta Hawks.

State Farm Arena had been known as Philips Arena since the venue opened in 1999.

Although specific terms of the deal were not disclosed, they were put at 20 years for $175 million by industry analysts.

State Farm Arena will officially open its doors in October following the completion of a $192.5 million-dollar renovation timed to celebrate the team’s 50th year in Atlanta.

The venue is also home to the WNBA's Atlanta Dream.

In addition to signage outside and within the venue, State Farm will support with multi-media marketing and fan activation.

State Farm and the Hawks will also “co-create impactful community initiatives and bolster existing community and social responsibility programs.”

Coca-Cola holds pouring rights in State Farm Arena through its Sprite brand, which is a founding partner of the building.

The address is 1 Philips Drive, which might also get a name change.

Upcoming events include WWE Smackdown, Def Jam 25th Anniversary, Twenty One Pilots, Pink, Drake and Fleetwood Mac.

In 2013, State Farm signed a 30-year deal with the University of Illinois, valued at $60 million, for naming rights to sports venue, State Farm Center.

The Bloomington, Ill.-headquartered insurance firm also has naming rights to the multipurpose State Farm Arena in Hidalgo, Texas.

The State Farm deal is the second naming rights pact signed this summer by NBA venues.

In July, the Milwaukee Bucks signed a naming rights deal with Fiserv for their new arena, Fiserv Forum, which officially opened this month, in a 25-year pact valued at $100 million.

According to the Hawks, the transformed arena will feature the “third-largest center-hung scoreboard in the NBA and most immersive video experience, new sightlines with 360-degree concourses and new seating.”

It will also feature Topgolf Swing Suites, the company’s “first permanent amenity in a major sports arena”; Killer Mike’s SWAG Shop (a four-chair barbershop overlooking the court) and the venue’s signature Hawks Bar, the NBA’s first courtside bar.

State Farm Arena will also be the first NBA venue to offer fan-friendly food pricing with 12 popular food and beverage items priced at $5 or less, according to team executives.

The Hawks are valued at $1.15 billion, according to Forbes.

“This decision symbolizes our pledge to making a difference in communities, building our brand locally and nationally, and ultimately growing State Farm."

Fans will get their first opportunity to enter the new State Farm Arena on Oct. 20 at a “Welcome to the Neighborhood” Open House Party, a free, public event.

State Farm is the NBA’s most active partner, with 68% of properties with a sponsor in the insurance category report a partnership with the insurance firm, according to the 2018 ESP NBA Sponsorship Spend Report.

State Farm, which has been an NBA partner since 2010, has featured numerous NBA stars in its marketing campaign, most recently Chris Paul and James Harden.

State Farm also sponsors the NBA’s 2k eSports league.

“This decision symbolizes our pledge to making a difference in communities, building our brand locally and nationally, and ultimately growing State Farm,” Michael Tipsord, State Farm chairman and CEO, said in a statement.

“The Atlanta Hawks Basketball Club is well known for giving back in this community. Along with our Neighborhood of Good initiative, we’ll have new opportunities to invest in the local community.”

State Farm said that one of its three regional hubs based in Dunwoody, Ga., and that it is “an active member of the local community employing approximately 7,000 individuals with over 6,000 located in metro Atlanta.

“Over the past four years, State Farm staff has volunteered over 2 million hours in their respective communities,” according to the insurance firm.

According to Hawks principal owner Tony Ressler, “Our ownership group considers the Atlanta Hawks Basketball Club a community asset, and we are excited to have found a partner that shares our vision and has committed to working with us to expand on the community engagement and philanthropic initiatives we do that benefit the many communities that make up this great metropolitan area.

“Generations will be positively impacted by the work we do throughout Georgia, and we could not be prouder to have the State Farm name on our new arena.”

PHOTOS COURTESY STATE FARM, ATLANTA HAWKS

Milwaukee Bucks New $500M Arena Has $100M Fiserv Forum Name

Back to Home Page