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NEWS REAL

and the Milwaukee Bucks’ Giannis Antetokounmpo (have expanded their conference leads in the second returns of fan votes of NBA All-Star Voting 2019 presented by Google. Full story here.

POLL POSITION

Nominees For 2018 Pepsi NFL Rookie of the Year

Winner to be selected by fan votes now thru Jan. 21 (3 PM ET).\

The 2018 Pepsi NFL Rookie of the Year award will be recognized in Atlanta during Super Bowl LIII activities.

• Saquon Barkley RB New York Giants
• Nick Chubb RB Cleveland Browns
• Darius Leonard LB Indianapolis Colts
• Phillip Lindsay RB Denver Broncos
• Baker Mayfield QB Cleveland Browns

Finalists For 2018 NFL FedEx Air (QB) and Ground (RB) Players of the Year

2018 FedEx Air NFL Player of the Year

• Patrick Mahomes Kansas City Chiefs
• Drew Brees New Orleans Saints
• Philip Rivers (Los Angeles Chargers

2018 FedEx Ground NFL Player of the Year

• Todd Gurley Los Angeles Rams
• Ezekiel Elliott Dallas Cowboys
• Saquon Barkley New York Giants

Now thru Jan. 31 (3 PM ET). people can vote for each category here on via Twitter @NFL

KEEPING SCORE

NFL Head Coach Signings For 2019 (To Date)
• Arizona Cardinals Kliff Kingsbury
• Cincinnati Bengals TBD (former coach Marvin Lewis)
• Cleveland Browns Freddie Kitchens
• Denver Broncos Vic Fangio
• Green Bay Packers Matt LeFleur
• Miami Dolphins TBD (former coach Adam Gase)
• New York Jets Adam Gase
• Tampa Bay Buccaneers Bruce Arians

BUY SELL

Weekend Box Office Jan. 11-13
1. The Upside $19.6M
2. Aquaman $17.3M
3. A Dog’s Way Home $11.3M
4. Spider-Man: Into the Spider-Verse $9M
5. Escape Room $8.9M
6. Mary Poppins Returns $7.2M
7. Bumblebee $6.8M
8. On the Basis of Sex $6.2M
9. The Mule $5.5M
10. Vice $3.3M
Source: Box Office Mojo

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Dec112017

Giancarlo Stanton Bringing Home Run, Marketing Power To New York Yankees

By Barry Janoff

Updated December 11, 2017: According to a spot that Giancarlo Stanton does for Six Star Pro Nutrition, “You will be misunderstood. There will be detractors. But every day I hustle. This is my reality.”

Just days after Aaron Boone was introduced at Yankee Stadium as the next manager of the New York Yankees, the team added Stanton, the 2017 NL MVP, via a trade with the Miami Marlins.

When the news of the trade had been confirmed, new teammate Aaron Judge wrote on his Twitter page, “Hey, @Giancarlo818 . . .  attached to a Gif from the 2008 movie Step Brothers, with Will Farrell saying, “Did we just become best friends?”

Stanton’s addition also brings a player with a solid endorsement roster to the Yankees. Among his current and recent deals are Nike, Tag Heuer, Six Star Pro Nutrition, Majestic, T-Mobile and Barneys.

He also is featured in yearly MLB campaigns, including “This Season On Baseball” in 2017.

Stanton, being officially introduced at a media conference on Monday (Dec. 11), will appear in Yankees marketing, should continue to be one of the key faces for MLB efforts.

His expected to get a boost in personal endorsements with his move to New York, including local and national companies, according to industry analysts, potentially doubling his current endorsement income of about $4-$5 million over the next few seasons.

The deals would be in keeping with his Stanton’s self-professed lifestyle, which includes living and eating healthy and being well-groomed.

Stanton’s first official No. 27 Yankees jersey from Majestic on MLBShop.com is expected to become a top-seller, according to industry analysts.

His marketing is handled by WME (William Morris Endeavor) Agency.

During his introductory media event on Monday at the MLB Winter Meetings in Lake Buena Vista, Fla., Stanton was introduced by his new (and the Yankees new) manager, Aaron Boone.

"This will be a great new chapter in my life and my career," Stanton said while wearing his No. 27 New York Yankees jersey. "I will play wherever I can play to best fit the team even DH, whatever works to make us better."

Stanton said he had some discussions with new Marlins owner Derek Jeter — who spent his entire soon-to-be Hall of Fame career with the Yankees — but that they did not agree on the direction of the team.

"I wanted to go forward, add pitchers, they wanted to subtract," said Stanton. "I didn’t want to be part of another rebuild and what I saw would be a losing season."

He said he looks forward to playing alongside Judge but that they have not spoken as yet since the trade was finalized.

Judge this past season become became only the second rookie in baseball history to lead MLB in jersey sales for the entire season, joining Kris Bryant of the Chicago Cubs, who accomplished the feat during this rookie season in 2015.

Judge has been adding to his marketing alliances, signing with Pepsi during the off-season.

He also has alliances that include Under Armour and Fanatics, and will be the cover athletes for MLB The Show 18.

Last season, Stanton hit 59 home runs while Aaron Judge hit a single-season MLB rookie record 52 home runs.

The Stanton deal had people running to the record books for the most-prolific home run tandem on one team in MLB history.

They didn’t have to look far: In 1961, Yankees teammates Roger Maris and Mickey Mantle combined for 115 homers — a then-season record 61 from Maris and 54 from Mantle.

In 1927, Yankees teammates Babe Ruth and Lou Gehrig combined for 107 homers, 60 from Ruth alone.

Among non-Yankees, in 2002, Texas Rangers teammates Alex Rodriguez (later to be a Yankee) hit 57 and Rafael Palmeiro (43) combined for 100 home runs.

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