Top
POLL POSITION
Sports Marketer of the Year
 
pollcode.com free polls
QUICK HITS

• “While these Olympic Games will once again be profitable for NBC Sports Group, they also created major benefits for the rest of our portfolio, including NBC News, NBC Entertainment, Universal theme parks, our many cable networks, and our owned television stations and affiliate partners." — Mark Lazarus, chairman-NBC Broadcasting and Sports

• Winter Games Brand Awareness
Which of the following brands have you seen an ad for in the past two weeks during Winter Olympics?
1. Coca-Cola 45.4
2. Liberty Mutual 25.3
3. Samsung 24.5
4. NBC 23.7
5. Chobani 16.3
6. United 14.4
7. NBCSN 10.9
8. Intel 9.1
9. Dow 3.2
10. Panasonic 2.9
SOURCE YouGov

• This wknd all 30 MLB teams (including players, coaches, managers and umpires) will wear caps to honor before games, with option to wear the caps  in-game. Players will sign caps and auction them to raise money for Broward Education Foundation to benefit the official Victims' Fund.

KEEPING SCORE

Most Exciting Sports Worldwide
1. Athletics (i.e. Olympics) 47% Very/Quite Exciting
2. Tennis 43%
3. Football (soccer) 43%
4. Rugby 41%
5. Gymnastics 36%
6. Boxing 32%
7. Formula 1 32%
8. Swimming 26%
9. Horse Racing 25%
10. Cycling 25%

Most Boring Sports Worldwide
1. Golf 70% Very/Quite Boring
2. U.S. Football 59%
3. Cricket 58%
4. Darts 58%
5. Snooker 57%
6. Basketball 52%
7. Horse Racing 52%
8. Cycling 50%
9. Formula 1 49%
10. Boxing 46%

Poll from YouGov.com

BUY SELL

Top Selling MLS Player Jerseys
1. Miguel Almirón Atlanta United
2. Bastian Schweinsteiger Chicago Fire
3. Josef Martínez Atlanta United
4. Jordan Morris Seattle Sounders
5. David Villa NYCFC
6. Clint Dempsey Seattle Sounders
7. Sebastian Giovinco Toronto FC
8. Kaká Orlando City FC
9. Andrea Pirlo NYCFC
10. Nicolás Lodeiro Seattle Sounders
SOURCE MLS STORE

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

MLB: Stoneman Douglas Winter Games Ads Below

COLLEGE

CFB Title Games '21-24
No. 1 Colleges Since '92
NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Friday
Sep222017

Behind adidas, Chevrolet, Global Fans, Manchester United Scores Record Revenue

By Barry Janoff

September 21, 2017: Manchester United is the third most valuable sports franchise in the world and No. 1 among all soccer clubs — worth $3.69 billion — and their just-released year-end financial statement shows they have kept, and are ready to keep on, making money.

Among the numbers shared this week for the 12 months ending June 30, 2017:

• Total revenue was a record $786.2 million, up 12.8% versus 2016, when the team set a then record revenue of $696.8 million.

•  Sponsorship revenue was $219.5M, +1.4% over the prior year.

The club said it had 12 sponsorship deals signed during the fiscal year, nine global sponsorship partnerships, one regional sponsorship partnership and two financial services and MUTV partnerships.

• Retail, Merchandising, Apparel & Product Licensing revenue was $140.6 million, an increase of 6.9% over the prior year, "primarily due to a full year contribution from (our) adidas agreement."

Manchester United’s kit deal with adidas, which began with the 2015-16 season, was put at more than $101.4 million.

• Broadcasting revenue for the year was $262.5 million, an increase of 38.2% over the prior year "primarily due to the new Premier League broadcasting rights agreement plus progression to, and success in winning, the UEFA Europa League final.”

The team is majority owned by members of the Glazer family, who also are majority owners of the NFL’s Tampa Bay Buccaneers.

European news agencies are reporting that Real Madrid is on verge of signing the largest jersey sponsorship deal in soccer history, renewing with Emirates Airline for $335.5 million through 2022.

That would top Manchester United’s deal with Chevrolet ($190.7 million) and FC Barcelona’s $254.2 million deal with Rakuten (which last week signed a three-year $60 million deal for jersey-patch sponsorship with the defending NBA champion Golden State Warriors).

ManU sponsors also include Aeroflot, Aon, Apollo Tyres, 20th Century Fox, Columbia, DHL, EA Sports, Epson, Gulf, New Era, Tag Heuer and Toshiba Medical.

Manchester United embraced its fans in the U.S. with a summer tour that included games against MLS’s Los Angeles Galaxy and Salt Lake City as well as Barcelona and Real Madrid.

The club has more than 14.4 million followers on its main Twitter account, 72.1 million plus on Facebook and 19.1 million followers on Instagram.

The NFL’s Dallas Cowboys top the list of the 50 most valuable sports franchises worldwide, valued at $4.2 billion, with MLB’s New York Yankees second at $3.7 billion, according to Forbes.

Two soccer teams follow Manchester United: Barcelona ($3.64 billion) and Real Madrid ($3.58 billion).

"We concluded a successful 2016/17 season with a total of three trophies and a return to Champions League football," Ed Woodward, executive vce chairman for Manchester United, said in a statement.

"We are pleased with the investment in our squad and look forward to an exciting season."

The Manchester Untied year was not all about games and finances.

Sports teams and athletes in the city responded in force to the tragic events that occurred just outside Manchester Arena on May 22 following a concert by Ariana Grande, when 22 people were killed and many others injured in a bombing attack.

They included Manchester United, Manchester City, Manchester Rugby Club and two-time FIFA Women’s Player of the Year Carli Lloyd, who currently plays for Manchester City’s women’s team.

"Our thoughts and prayers go out to all those affected, including our supporters, club staff and members of our community such as the children from our Manchester United Foundation partner schools who were attending the concert at the Arena," the club said in a statement at the time.

ManU offered personal and facilities to aid those in need. "Club staff are ready to help the police and other emergency services in any way that may be required at this challenging time for our city."

(Details on the Red Cross efforts for the Manchester Relief Fund are here.)

Teams, Athletes Unite To Support, Remember Manchester Victims

ManU Bringing Players, Partners On U.S. Tour

Back to Home Page