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NEWS REAL

• The NFL said today (Nov. 13) that it would move the Monday night game on Nov. 19  (ESPN) between the Kansas City Chiefs-Los Angeles Rams, originally scheduled for Estadio Azteca in Mexico City, to the Los Angeles Memorial Coliseum in Los Angeles.

According to the NFL, “The decision is based on the determination — in consultation with the NFLPA and following a meeting and field inspection this afternoon by NFL and club field experts as well as local and independent outside experts — that the playing field at Estadio Azteca does not meet NFL standards for playability and consistency and will not meet those standards by next Monday.”

• CBS said that Tim Tebow would be the host for its in-production reality series, Million Dollar Mile, from LeBron James’ Springhill Entertainment, Warner Bros. and  Fly on the Wall Entertainment. Commentators will be Maria Taylor and Matt Smith. The premise: A team wins $1 million if they can survive an obstacle course being built on real city streets.

• ESPN Events is adding a bowl game to its roster beginning in 2020, the Myrtle Beach Bowl. The game will feature teams from three conference partners: Conference USA, Mid-American Conference and Sun Belt Conference. Each conference will participate up to four times between 2020 and 2025. The Myrtle Beach Bowl will be played in Brooks Stadium, located on the campus of Coastal Carolina, nationally televised on ESPN networks.

• Between now and Nov. 19, every use of #SaluteToService on Twitter will generate a $5 donation, up to $5 million, to the NFL’s military non-profit partners – including the Pat Tillman Foundation, TAPS, USO, Wounded Warrior Project and the Bob Woodruff Foundation.

POLL POSITION

MLB FINALISTS MOY, MVP, CY Young, ROY

AL ROOKIE OF THE YEAR
• Shohei Ohtani, RHP/DH Los Angeles Angels

NL ROOKIE OF THE YEAR
• Ronald Acuna Jr., OF Atlanta Braves

AL MANAGER OF THE YEAR
• Bob Melvin Oakland A's

NL MANAGER OF THE YEAR
• Brian Snitker Atlanta Braves

AL MOST VALUABLE PLAYER
• Mookie Betts, OF Boston Red Sox
• Jose Ramirez, 3B Cleveland Indians
• Mike Trout, OF Los Angeles Angels

NL MOST VALUABLE PLAYER
• Nolan Arenado, 3B Colorado Rockies
• Javier Baez, 2B/SS Chicago Cubs
• Christian Yelich, OF Milwaukee Brewers

AL CY YOUNG
• Corey Kluber Cleveland Indians
• Blake Snell Tampa Bay Rays
• Justin Verlander Houston Astros

NL CY YOUNG
• Jacob deGrom New York Mets
• Aaron Nola Philadelphia Phillies
• Max Scherzer Washington Nationals

KEEPING SCORE

NBA Teams With Jersey-Logo Deals (to date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Charlotte Hornets (LendingTree)
• Chicago Bulls (Jenni Optical)
• Cleveland Cavaliers (Goodyear)
• Dallas Mavericks (5miles)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Houston Rockets (Rokit)
• Los Angeles Clippers (Bumble)
• Los Angeles Lakers (Wish)
• Memphis Grizzlies (FedEx)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New Orleans Pelicans (Zatarain’s)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Phoenix Suns (PayPal)
• Portland Trail Blazers (Biofreeze)
• Sacramento Kings (Blue Diamond)
• San Antonio Spurs (Frost Bank)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
• Washington Wizards (Geico)

BUY SELL

Weekend Box Office Nov. 2-4
1. Bohemian Rhapsody - 20th Century Fox - $50M
2. The Nutcracker And The Four Realms - Disney - $20M
3. Nobody's Fool - Paramount - $14M
4. A Star Is Born, - Warner Bros. - $11.1M
5. Halloween - Universal - $11M
6. Venom - Sony - $7.8M
7. Smallfoot - Warner Bros. - $3.8M
8. Goosebumps 2: Haunted Halloween - Sony - $3.7M
9. Hunter Killer - Lionsgate - $3.5M
10. The Hate U Give - 20th Century Fox - $3.4M
11. First Man - Universal - $2.3M
12. Night School - Universal - $2M

SOURCE: COMSCORE.com

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NYSportsJournalism.com + Topic Of Requested Search

Stan Lee RIP 11-12-2018 See More Ads Below

COLLEGE

Men's Hoops Are 'Toxic'
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
CFB Title Games '21-24

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Friday
Nov202015

Spike, Charles, Samuel L. Take CFB Journey (With The Muppets) For Capital One

By Barry Janoff

November 19, 2015: Earlier this year, Charles Barkley, Spike Lee and Samuel L. Jackson went on a road trip for Capital One in a series of TV spots, directed by Lee, that culminated with a March Madness visit to the NCAA Men's Div. 1 basketball Final Four in Indianapolis.

The three travelers are back, and have brought some friends — Kermit and Miss Piggy of The Muppets fame for starters — on a journey that will culminate at the Capital One Orange Bowl, Dec. 31, where one of two semi-final College Football Playoff games will be played in Sun Life Stadium, Miami Gardens, Florida.

The first in a series of spots, also directed by Lee, to support the firm's backing of college football as well as its Quicksilver card broke this week to jump-start a multi-platform campaign that will lead to the Orange Bowl and beyond.

The commercial, "Bowl Mania: Kermit," finds Barkley, Lee and Jackson in a glamorous home seated before a lavish spread of food and ready to watch a college football game on TV. Kermit arrives at the front door, seemingly to spend time with the guys watching football. But he can't stay.

"What happened?" asks Jackson.

"She happened," sighs Kermit.

We then see Miss Piggy in a limousine, "Cut the chit-chat, Frog!!" she yells to Kermit. "We got a show to do," referencing The Muppets on ABC.

"Say it ain't so, my little green bro," says Lee. "It's so. I gotta go," says Kermit.

In addition to more TV spots in the series with Barkley, Lee and Jackson, Capital One will support with Internet, social media, outdoor around the South Florida region as well as in Sun Life Stadium and fan and customer activations. A Twitter-based sweepstakes (via #CallChuckB) is offering a trip and tickets to the Capital One Orange Bowl. (Details here.)

New spots in the campaign include "Ball Control," "Separated" and "Funny Guy" with Terry Bradshaw.

Lead agency is DDB Worldwide.

The presence of Kermit and Miss Piggy to tout the CFB playoff game is both organic and self-serving, as ESPN, which will air both semi-final CFB games and the National Championship, and The Muppets are sibling brands under the Disney Co. umbrella.

In 2010, Capital One signed a long-term deal to become a Corporate Champion partner of the NCAA, a top-tier status that also includes Coca-Cola and AT&T.

Since then, Capital One has been among the most aggressive marketers in the college sports scene.

In 2014, Capital One signed a multi-year deal with ESPN to become title sponsor for the Orange Bowl.

Between 2010-2014, Capital One spent $41.2 million on marketing for Div. I men's hoops March Madness, according to research and marketing firm Kantar Media, NY.

The financial services firm's overall ad spend in 2014 was $1.56 billion.

Capital One activations with the NCAA also include the Capital One Academic All-America Award, the Capital One Cup (presented annually to the college that accumulates the most points via final standings of teams in NCAA competition) and the Capital One Mascot Challenge.

The other semi-final playoff game will be held in the Goodyear Cotton Bowl, also on Dec. 31, in AT&T Stadium, home of the NFL's Dallas Cowboys, in Arlington, Texas.

The CFP National Championship is scheduled for Jan. 11, 2016, in the University of Phoenix Stadium, Glendale, Az. It also airs on ESPN.

”As a major supporter of college sports for over a decade, Capital One is excited to be the title sponsor of the Orange Bowl, especially as this legendary bowl game takes on even greater significance with the College Football Playoff,” Marc Mentry, svp-band marketing for Capital One, said when the Orange Bowl naming rights deal was signed. “Like millions of other fans, we’re looking forward to seeing incredible competition and drama play out during this new chapter of college football.”

“Like millions of other fans, we’re looking forward to seeing incredible competition and drama play out during this new chapter of college football.”

In the initial spot, when a dejected Kermit heads back to Miss Piggy and her limo, Barkley interjects, "Sometimes you bring home the bacon. Sometimes the bacon brings you home."

"Watch it, Chuckie!" admonishes Miss Piggy as the others laugh.

They head back inside but not before Jackson observes, "I always heard she was a ham."

The spot ends with Capital One's tag, "What's In Your Wallet?" and the text, "Official Sponsor of the College Football Playoff." (See the full spot here.)

A CFB-theme commercial with Jackson, "Matching Band," now airing shows the actor talking about the Quicksliver card accompanied by the drumline from Morehouse College.

Capital One Road Trip Takes Charles, Spike, Samuel L. To Final Four

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