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• State Farm has signed a deal to become the exclusive official insurer of the Big3-on-3 basketball league, including branding throughout Big3 arenas in all 18 cities this summer on basket stanchion pads, center court jumbotrons and courtside LED signage. The company will also present Big3 games played at State Farm Arena in Atlanta on July 7.

• SunTrust and BB&T financial firms said that Truist Financial would be the name of the company following their merger later this year. The name — “intended to give the bank a single, fresh identity” — could also become the new name for the home venue for the Atlanta Braves, now known as SunTrust Stadium.

• CBS Sports Digital has unveiled MVP Sports Marketing, an “initiative that will help brands build strong and sustainable engagement in local sports communities around the country.” An in-house team will "leverage CBS Sports Digital’s deep community connections through its nationwide coverage of high school and college sports and partner with brands to “develop unique multi-faceted sponsorships that build brand equity, deepen consumer relationships and drive revenue.”

• BBVA Compass Stadium, home to the MLS Houston Dynamo, has been renamed BBVA Stadium as part of financial company BBVA Group's overall rebranding process.

• The LPGA said it would “implement a comprehensive integrity program, in partnership with Genius Sports, to deliver sports-betting related monitoring, education and structures for the management of investigations.”

“Sports betting is certainly coming and we’ll have to get our hands around it," LPGA commissioner Mike Whan said via the organization. “Sports betting may bring another wave of worldwide sports fans to the LPGA, but it will require us to be protected and supported by experts like Genius."

• Cody Bellinger of the Los Angeles Dodgers and Milwaukee Brewers outfielder Christian Yelich have each topped one million votes in the first National League results released by MLB for the 2019 All-Star Game in the All-Star Game Ballot presented by Google. Full story here.

• With the 2019 MLB All-Star Game presented by MasterCard just four weeks off, the league has unveiled the first fan ballot results presented by Google for the AL — and the numbers are very good for Gary Sanchez, Mike Trout and George Springer. Full story here.

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.” 

POLL POSITION

The Top Ten World’s Highest Paid Athletes
1, Leo Messi soccer $127M
2. Cristiano Ronaldo soccer $109M
3. Neymar Jr. soccer $105M
4. Canelo Alvarez boxing $94M
5. Roger Federer tennis $93.4M
6. Russell Wilson NFL $89.5M
7. Aaron Rodgers NFL $89.3M
8. LeBron James NBA $89M
9. Stephen Curry NBA $79.8M
10. Kevin Durant NBA $65.4M

Full story here.
SOURCE: FORBES

KEEPING SCORE

2019 Top Selling Summer Acts
Based on total sales on StubHub for U.S. tour dates from Memorial Day to Labor Day 2019
1. The Rolling Stones
2. Queen with Adam Lambert
3. Paul McCartney
4. Ariana Grande
5. Shawn Mendes
6. Billie Eilish
7. JoJo Siwa
8. Twenty One Pilots
9. Hootie and the Blowfish
10. Florida Georgia Line

Full story here.

BUY SELL

Weekend Box Office June 7-9
1. The Secret Life of Pets 2 $47.1M
2. Dark Phoenix $33M
3. Aladdin $24.5M
4. Godzilla $15.4M
5. Rocketman $14M
6. Ma $7.8M
7. John Wick 3 $7.4M
8. Avengers: Endgame $4.8M
9. Pokémon Detective Pikachu $3M
10. Booksmart $1.6M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Toy Story 4 Alaska Airlines See More Ads Below

 

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Tuesday
Apr172018

Sixers, Bucks Trust The Process For Success In NBA Jersey, Merchandise Sales

By Barry Janoff

April 17, 2018: If you “Trust the Process,” then you are not surprised that the Philadelphia 76ers have two players among the Top Ten most popular jerseys for the 2017-18 season and why the Sixers are No. 3 in the NBA among most popular team merchandise, behind only the Golden State Warriors and Cleveland Cavaliers.

In the playoffs for the first time since 2011-12 — and with 52 wins, the most for the team since 2000-01 (56) — this is the Sixers highest ranking since the team finished No. 3 back in 2002-03, when the roster included Allen Iverson, Derrick Coleman, Eric Snow and Kenny Thomas.

Joel Embiid had the No. 8 best-selling jersey, teammate Ben Simmons (in his second season but considered a rookie because he sat out 2016-17 due to an injury) came in at No. 10.

Lists are based on NBAStore.com sales since the beginning of the 2017-18 NBA season. Financial details were not released.

The Milwaukee Bucks have trusted their own process.

Giannis Antetokounmpo’s No. 4 spot on the NBA’s most popular jersey list is the highest by a member of the Bucks to finish a season, and is four spots higher than his No. 8 ranking to finish the 2016-17 season.

According to the Bucks, Antetokounmpo entered the Top 15 of NBA jersey sales in December of 2016, marking the first time a Bucks player was in the Top 15 of jersey sales since Gary Payton ranked No. 15 in December 2003.

Overall, Bucks team merchandise moved up two spots to No. 6 after finishing the 2016-17 season ranked eighth.

Overall, some things have not changed.

Stephen Curry of the Warriors had the No. 1 selling jersey for the third consecutive season and the Warriors topped the list of most popular team merchandise, also for the third consecutive regular season.

LeBron James of the Cavaliers was No. 2 among jersey sales.

One major difference this season: Nike is in its first year of an eight-year deal, valued at $1 billion, as the official on-court jersey provider for the NBA.

The switch (from adidas) came with significant changes, including the Nike “Swoosh’ and jersey ad patches, as well as the NBA eliminating its traditional "home" and "road" uniform designations and replacing them with four jersey editions: the Association, Icon, Statement and City.

The Warriors have a three-year $60 million jersey patch deal with Rakuten.

The Cavaliers have a three-year $30 million deal with Goodyear.

The Sixers have a three-year deal with StubHub.

Curry’s teammates join him among the Top 15 best-selling jerseys: No. 3. Kevin Durant and No. 14. Klay Thompson.

In his first season with the Boston Celtics, Kyrie Irving had the No. 5. Kyrie Irving, and in his first season with the Minnesota Timberwolves, Jimmy Butler’s jersey was No. 15.

Aside from Simmons, the only other rookie among the Top 15 best-selling jerseys was Lonzo Ball of the Los Angeles Lakers at No. 12.

Top 15 Most Popular NBA Jerseys:                       
1. Stephen Curry, Golden State Warriors                  
2. LeBron James, Cleveland Cavaliers                      
3. Kevin Durant, Golden State Warriors                    
4. Giannis Antetokounmpo, Milwaukee Bucks         
5. Kyrie Irving, Boston Celtics                                 
6. Russell Westbrook, Oklahoma City Thunder        
7. Kristaps Porzingis, New York Knicks                   
8. Joel Embiid, Philadelphia 76ers                            
9. James Harden, Houston Rockets                           
10. Ben Simmons, Philadelphia 76ers                       
11. Kawhi Leonard, San Antonio Spurs                                
12. Lonzo Ball, Los Angeles Lakers
13. Damian Lillard, Portland Trail Blazers
14. Klay Thompson, Golden State Warriors
15. Jimmy Butler, Minnesota Timberwolves
 
Top 10 Most Popular Team Merchandise:
1. Golden State Warriors
2. Cleveland Cavaliers
3. Philadelphia 76ers
4. Los Angeles Lakers
5. Boston Celtics
6. Milwaukee Bucks
7. Oklahoma City Thunder
8. New York Knicks
9. Chicago Bulls
10. Houston Rockets
Source: NBA

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