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NEWS REAL

• Picking up the mantle of National Women’s Month, and anticipating what next year will be its 70th anniversary, the LPGA has unveiled “Drive On,” a multi-platform refined brand position. According to the LPGA, “Drive On is clearly rooted in golf, but it's a bigger idea. It captures the power and potential in each of us and celebrates the hard work, focus and tenacity that it takes to achieve our goals.” Full story here.

• The NBA said that the Chinese and Croatian National Teams would join all 30 NBA teams to compete at MGM Resorts NBA Summer League 2019 in Las Vegas, marking the first time that the league will feature two international teams, with 83 games over 11 days (July 5-15).

• The 2019 Alliance of American Football Championship, originalluy scheduled for April 27 in Las Vegas, will be played in Ford Center at The Star in Frisco, Texas., which is owned and operated by Jerry Jones and the Dallas Cowboys.

• Amazon has launched MLB.TV on Prime Video Channels, allowing Prime members to subscribe to MLB.TV and stream regular season out-of-market baseball games live and on-demand, all from the Prime Video service.

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 15-17
1. Captain Marvel $69.3M
2. Wonder Park $16M
3. Five Feet Apart $13.2M
4. How To Train Your Dragon: Hidden World $9.4M
5. Madea Family Funeral $8M
6. No Manches Frida 2 $3.9M
7. Captive State $3.2M
8. Lego Movie 2 $2.1M
9. Alita: Battle Angel $1.9M
10. Green Book $1.3M
Source: Box Office Mojo

SEARCH

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March Madness: Uber Eats See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Monday
Feb022009

Super Bowl XLIII Ads: Some Sucked, Some Didn't

Feb. 2, 2009: Lot's of animals, some blue humor, some explosions, people being ridiculed or injured (mostly non-lethal cartoon style)? It must be the Super Bowl. NBC said it sold out every slot. Some marketers simply sold out. Some made their point. Lot's of post-Game ad analysis will take them all apart ad infinitum. Here's the quickie version (sans the NBC promos and the movie trailer ads, which mostly were fast and furious):

Didn't Suck: Bridgestone "Taters" (Mr. and Mrs. Potato Head), "Bud Light "Conan O'Brien", CareerBuilder.com "Tips" ("If you hate going to work"), Cash4Gold "One-Up" (with Ed McMahon and MC Hammer), Coke Zero "Mean Troy" (Polamalu replaces "Mean Joe" Greene), Denny's "Serious" (free Grand Slam breakfasts), E*Trade "401K" ("Try reading the rules, Shankapotemous."), GoDaddy "Shower", Hulu "Alec in Huluwood", Hyundai "Angry Bosses", Monster.com "Double Take", NFL "High Steppin"
Pedigree "Crazy Pets", Priceline "Negotiator", Sprint "Roadies"

Kinda Sucked: Bridgestone "Hot Item" (Moon rover tires get heisted), Budweiser "Clydesdale Stick", Budweiser "O Americana" (American Ale), Coke "Avatar", Coke "Heist" (Bugs steal bottle of soda), Doritos "Power of the Crunch", Doritos "Free Doritos", E*Trade "Wings", GoDaddy "Baseball", Hyundai "Epic Lap", Miller High Life "One Second Ads", Overstock.com "Carlos Boozer", Pepsi "Pepsuber", Taco Bell "Speed Date"

Really Sucked: Audi: Chase", Budweiser "Clydesdale Circus", Budweiser "Clydesdale Generations", Bud Light "Meeting", Bud Light "Skier", Bud Light Lime "Sphere of Summer", Cars.com "David Abernathy", Castrol "Grease Monkeys", Cheetos "Spoiled Girl", Gatorade "Talking Heads", GE "Scarecrow", Heineken "Warrior", H&R Block "Murray", Hyundai "Contract", Kellogg's Frosted Flakes "The Right Field", Pepsi "Refresh Anthem", Pepsi Max "I'm Good", Teleflora "Talking Flowers", Toyota "Faces", Toyota "Killer Heat"

 

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