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• In conjunction with the official grand opening of its Americas headquarters, Bridgestone Americas, Inc. and the Nashville Predators unveiled an additional five-year extension for the naming rights agreement for Bridgestone Arena, home of the Nashville Predators. Initially signed in March 2010, the extended terms now ensure Bridgestone naming rights through 2025. Financial terms were not shared.
• Research, marketing and consulting firm NewZoo, San Francisco, has increased its estimate of the market size for global games for 2016-20 “based on an even stronger performance than anticipated in the first three quarters of the year. NewZoo now says that the global games market would generate $116 billion in game software revenues, $7.1 billion higher than previously estimated and nearly 11% growth vs. 2016. The firm now estimates that the category will hit $143.5 billion in 2020.

• Univision Deportes said it would conclude the year as the “leading sports brand delivering the most soccer viewing in the country throughout 2017.” Univision Deportes said this past year it earned the highest share of soccer viewing in the U.S. among 29 networks broadcasting live soccer, claiming over 40% of all viewing across the networks of Univision. It also said it led the industry by “broadcasting 19 out of 20 top-rated club soccer matches in 2017, regardless of language.”
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are: Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which would be the 70th All-Star Game in league history.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

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TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

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NYSportsJournalism.com + Topic Of Requested Search

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CFB Title Games '21-24
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NCAA: More Health $$$
Cancer Drives Home
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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Sunday
Aug252013

Barry Sanders Gaining Yards, Marketing Partners, Consumers For 'Madden NFL 25'

By Barry Janoff

August 24, 2013: What would you do for a free advance copy of Madden NFL 25, the 25th anniversary edition of the iconic video game that hits retail Aug. 27?

A group of people ran a 40-yard dash. Others just sat at home and drank Pepsi Max. Barry Sanders got a shave and a haircut.

EA Sports sent NFL Hall of Fame running back Sanders — who also happens to be the Madden NFL 25 cover athlete – to Orlando recently to find out to what lengths people would go, and filmed the action for all to see. EA Tiburon, which develops Madden NFL and other titles, is headquartered just north of the city.

EA Sports and Sanders set up shop at the track and field facility in Showalter Field in Winter Park on Aug. 17 and played host to a bevy of fans, who had responded to shout-outs via social media.

Under the banner, "100 copies of Madden. 40 yards. 1 chance," fans competed in a 40-yard dash in all age groups. In the video, youngsters and adults alike are shown being handed a copy of Madden NFL 25 at they cross the 40-yard finish line.

Not everyone had a smooth result. One guy stumbled and managed to fall across the finish line; another appeared to pull a hamstring. (See the full video here.)

Sanders also touted the release of Madden NFL 25 via a new TV spot from Pepsi Max, one of the game's marketing partners.

In the Pepsi Max ad, "Disappearing Sanders," Sanders is getting a shave and a haircut at a local barber shop. The two guys attending him are talking about his great NFL career when one asks a question that has become part of Sanders' legend: Why did he retire from the Detroit Lions when he did, with several good years left to go in his career?

"You ran for 99 touchdowns, and then you just disappeared from the game," one of them says. "Why?"

When he retired after the 1998 season at the age of 30, his career total of 15,269 less than 1,500 yards away from what then was the NFL's all-time rushing mark held by Walter Payton (16,726 yards), since surpassed by Emmitt Smith (18,355).

Sanders has rarely talked about that, but now appears to be willing to share the reason.

"Well. guys," says Sanders, "the real reason I retired was . . . "

At that moment, Sanders disappears from the barber chair in a puff of smoke and reappears in the living room of two guys playing Madden NFL 25. One of them has just opened a bottle of Pepsi Max, which appears to be the magic potion that transported Sanders.

A voiceover explains, "Uncap Pepsi Max to unlock a legend like Barry Sanders in Madden NFL 25."

Sometime later, one of the guys from the barber shop opens a Pepsi Max, sending Sanders back to the original location. "Sorry, dog, we're closed now," they say to a confused Sanders. (See the full spot here.)

Other marketing partners for the 25th anniversary edition of Madden NFL include GMC, Amazon, DirecTV and ESPN.

Sanders beat out a slew of current and legendary NFL players for the honor of being on the cover of Madden NFL 25, as voted by fans and consumers. Adrian Peterson of the Minnesota Vikings came in second.

EA Sports later revealed that Sanders would be on the cover for Xbox 360, PlayStation 3 and Nintendo Wi releases, Peterson on the covers of PlayStation 4 and Xbox One.

"I am shocked, excited, humbled, elated. I am also proud to be the Madden 25 cover athlete," Sanders tweeted when he heard the news. "The voter turn out in this program has been remarkable. And the fact that I won is pretty sweet, but very surprising and amazing,”

Game On For RBs Lynch, Foster In Madden NFL 25 Marketing

Madden NFL 25: Old, New, The Curse

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