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IndyCar Series 2017 Schedule
• Firestone Grand Prix St. Petersburg March 12
• Toyota Grand Prix Long Beach April 9
• Honda Indy Grand Prix Alabama April 23
• Phoenix Grand Oriux May 13
• IndyCar Grand Prix May 13
Indy 500 May 28
• Chevrolet Detroit Grand Prix 1 June 3
• Chevrolet Detroit Grand Prix 2 June 4
• Rainguard Water Sealers 600 June 10
• Kohler Grand Prix Elkhart Lake WI June 25
• Iowa Corn 300 Newton July 9
• Honda Indy Toronto July 16
• Honda Indy 200 Mid-Ohio Lexington July 30
• ABC Supply 500 Long Pond PA Aug. 20
• Bommarito Automotive Group 500 Madison IL Aug. 26
Grand Prix At The Glen NY Sept. 3
• GoPro Grand Prix Sonoma CA Sept. 17

Source INDYCAR

WHAT YOU SAY!?

iSpot Top Ten Spenders Past Week (March 13-19/Lead Spot)

*NCAA Official Partner
• Geico ($27.2M) Hail Caesar Salad
• AT&T Wireless* ($19M) Unbelievable
• Verizon ($17.5M) Drop the Metrics
• NCAA* ($16.5M) Opportunity
• Coca-Cola* ($15.5M) Love Story
• Allstate* ($15.4M) Sarah, I Love You
• Progressive ($15M) Get Their Attention
• Capital One* ($14.4M) Clapper
• State Farm ($14M) Following
• Taco Bell ($13.4M) Work Emails
Source iSpot.TV

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NYSportsJournalism.com + Topic Of Requested Search

AT&T: 'Dentist' (More March Mad Ads Below)

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Oct202014

Don't That Beat All: Ringo Starr's In Fab Marketing Campaign For Skechers

By Barry Janoff

October 20, 2014: Richard Starkey Jr. has been signed as an endorser for Skechers.

People know him as the man who played drums for what arguably was the most impactful band in music history, The Beatles, who went on to a celebrated solo career that is still in progress.

However, it's not just the music that attracted Skechers to Ringo Starr.

"[His] recent modeling gig with a high-end designer shows Ringo is not only a music icon, but also a style icon," Michael Greenberg, president of Skechers, said in a statement.

The 74-year-old Starr will appear in a multi-media campaign, beginning in Spring 2015, for Skechers Relaxed Fit footwear. Details of the effort were not disclosed, but the sports, lifestyle and crossfit company said it would follow "the humorous tone that has become a signature of the Relaxed Fit footwear commercials."

Ringo joins a roster that includes sports celebrities Joe Montana, Mark Cuban, Joe Namath, Pete Rose and Mariano Rivera, the latter three also recently signed to deals with Skechers.

A TV spot will anchor marketing to include print, outdoor, online and POP through June 2016.

“We are incredibly excited to be working with such an amazing world-renowned artist as Ringo Starr,” said Greenberg. “Ringo possesses the charm, cool charisma and instant global recognition that will elevate awareness for our popular Relaxed Fit footwear collection both in the United States and especially around the world."

“Ringo possesses the charm, cool charisma and instant global recognition that will elevate awareness for our popular Relaxed Fit footwear collection."

Starr is currently on tour in the U.S. He also has attached his name to a number of humanitarian causes,  including the anti-violence #Peacerocks campaign through the David Lynch Foundation. The home page of his Web site implores visitors to "Save the Elephants."

According to Greenberg, "As we move from the sports world to the music world with this campaign, Ringo is the perfect ambassador to illustrate how our comfortable footwear helps keep you relaxed in any situation.”

Pete Rose Blooms For Skechers

Joe Namath Takes 'Broadway Joe' Image To Skechers

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