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• In conjunction with the official grand opening of its Americas headquarters, Bridgestone Americas, Inc. and the Nashville Predators unveiled an additional five-year extension for the naming rights agreement for Bridgestone Arena, home of the Nashville Predators. Initially signed in March 2010, the extended terms now ensure Bridgestone naming rights through 2025. Financial terms were not shared.
• Research, marketing and consulting firm NewZoo, San Francisco, has increased its estimate of the market size for global games for 2016-20 “based on an even stronger performance than anticipated in the first three quarters of the year. NewZoo now says that the global games market would generate $116 billion in game software revenues, $7.1 billion higher than previously estimated and nearly 11% growth vs. 2016. The firm now estimates that the category will hit $143.5 billion in 2020.

• Univision Deportes said it would conclude the year as the “leading sports brand delivering the most soccer viewing in the country throughout 2017.” Univision Deportes said this past year it earned the highest share of soccer viewing in the U.S. among 29 networks broadcasting live soccer, claiming over 40% of all viewing across the networks of Univision. It also said it led the industry by “broadcasting 19 out of 20 top-rated club soccer matches in 2017, regardless of language.”
• The NBA has named Indianapolis as the site for the 2021 All-Star Game, to be played in Bankers Life Fieldhouse on Feb. 14. The next three NBA All-Star Games are: Los Angeles (Staples Center, Feb. 18, 2018), Charlotte (Spectrum Center. Feb. 17, 2019) and Chicago (United Center, Feb. 16, 2020). Cleveland said it would seek to host the 2022 game, which would be the 70th All-Star Game in league history.

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Top-Selling NBA Jerseys Dick's Sporting Goods (Season to Date)

1. LeBron James Cleveland Cavaliers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Golden State Warriors

4. Russell Westbrook Oklahoma City Thunder
5. Joel Embid Philadelphia 76ers
6. Kristaps Porzingas New York Knicks
7. Giannis Antetokounmpo Milwaukee Bucks

8. James Harden Houston Rockets
9. Ben Simmons Philadelphia 76ers
10. Isaiah Thomas Cleveland Cavaliers
11. Kawhi Leonard San Antonio Spurs
12. Gordon Heyward Boston Celtics
13. Kevin Love Cleveland Cavaliers
14. Karl-Anthony Towns Minnesota Timberwolves
15. Al Horford Boston Celtics

SOURCE: DICK'S SPORTING GOODS

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TOP SEARCHES IN U.S. ON GOOGLE 2017

Lists are based on search terms that had a high spike in traffic in 2017 as compared to 2016.
Athletes
1. Floyd Mayweather
2. Gordon Hayward
3. Aaron Boone
4. Paul George
5. Tony Romo
6. Aaron Judge
7. Gonzo Ball
8. Carmelo Anthony
9. Sergio Gracchia
10. Isaiah Thomas

Professional Sports Teams
1. New York Yankees
2. Houston Astros
3. Boston Celtics
4. Los Angeles Dodgers
5. Atlanta Falcons
6. Dallas Cowboys
7. New England Patriots
8. Pittsburgh Steelers
9. Houston Rockets
10. Philadelphia Eagles

SOURCE: GOOGLE

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Sep262012

While Rehabbing Knee, Tennis Star Rafael Nadal Takes On A New Racket 

By Barry Janoff

September 26, 2012: Rafael Nadal pulled out of the 2012 Summer Olympics in London and the U.S. Open in New York due to chronic knee problems. But the former No. 1 ranked tennis player in the world has a new job: Working the reception desk at the upscale Vall D'Or golf country club located on the island of Majorca.

However, the position is just a temporary one for the 11-time Grand Slam winner. It actually is part of his marketing alliance with PokerStars.com, which claims to oversee the world's biggest online poker tournament and this week concluded a 22-day event that had a prize pool of more than $55.5 million and 126, 000 entrants. (Due to federal regulations, players in the U.S. are not allowed to participate.)

Nadal, who said he is planning on a return to tennis action in time for the first Grand Slam of 2013, the Australian Open in January, has been working with PokerStars to improve his poker-playing skills. The job at the golf club was more than earning a paycheck — it was intended to teach him how to bluff and improve his poker face.

In the spot, "I'm Not Rafa," Nadal is put behind a reception desk and given a shirt with the name "Tony" on it. He also dons a pair of glasses intended to hide his identity, a la Superman and Clark Kent. A hidden camera then tracks Nadal's progress as unsuspecting golfers ask for assistance.

Although the concept has been used before — among others, NBA star Amar'e Stoudemire went undercover last year as a salesman in a Foot Locker commercial — Nadal's low-key demeanor works in his favor.

One man approaches Nadal to ask for golf assistance, then changes course in mid-sentence. "I need to . . .  You're not . . . you're Rafa!?" "Of course not," Nadal replies.

When two women insist that he looks exactly like Nadal, Rafa says with a straight face, "People have often said that. But, no, I'm not him." "You're not Rafa??" asks another man, refusing to believe Tony. "Well, you look a hell of a lot like him, eh!?"

A man and a woman are almost convinced by Tony that he is not the world-famous tennis player, but take no chances. "Just in case, we are going to take a picture with you."

After several hours, Nadal's shift is over and he is greeted by an executive from PokerStars. "Well done, Rafa. Now you know what bluffing means." "Yes," Nadal replies. "Now I know."

Text offers: "Improve your skills everywhere . . . and be ready for everything."

The closing shot shows Nadal with his glasses off and his true identity revealed. One man, however, is still a bit confused. "Do you play tennis?" he asks Rafa. And with his best poker face, Nadal states, "Sometimes."

(See the full spot here.)

The 26-year-old Nadal won the 2012 French Open but has not been on a tennis court in public since losing in the second round at Wimbledon this past June.

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