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What Are You Watching In May 2018
 
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QUICK HITS

• Per N The top 25 public companies by game revenues captured 77% of the $121.7B global games market last year. No. 1 (for 5th consecutive year) followed by ,

• "Following an exciting and successful event in Dallas, we're thrilled to take the NFL draft to Nashville. The city has a passionate fan base and offers iconic locations that will enable us to expand the Draft in unique ways," said NFL commissioner Roger Goodell: April 25-27, 2019, spanning across multiple landmarks in Nashville's historic downtown district.

• The University of Phoenix Stadium in Glendale, Arizona will host Super Bowl LVII in 2023 and the Mercedes-Benz SuperDome in New Orleans will host Super Bowl LVIII in 2024, per the NFL. 

KEEPING SCORE

Upcoming Super Bowls

Super Bowl LIII Feb. 3, 2019 Mercedes-Benz Stadium, Atlanta (CBS)
Super Bowl LIV Feb. 2, 2020 Hard Rock Stadium, Miami (FOX)
Super Bowl LV Feb. 7, 2021 Raymond James Stadium, Tampa (NBC)
Super Bowl LVI Feb. 6, 2022 Los Angeles Stadium, Inglewood, CA (CBS)
Super Bowl LVII Feb. 5, 2023 University of Phoenix Stadium, Glendale, AZ (Fox)
Super Bowl LVIII Feb. 4, 2024 Mercedes-Benz SuperDome, New Orleans (NBC)

Source: NFL

BUY SELL

WEEKEND BOX OFFICE (May 18-20)
1. Deadpool 2 - 20th Century Fox - $125M
2. Avengers: Infinity War - Disney - $28.7M
3. Book Club - Paramount - $12.5M
4. Life Of The Party - Warner Bros. - $7.7M
5. Breaking In - Universal - $6.5M
6. Show Dogs - Open Road - $6M
7. Overboard - Lionsgate - $4.7M
8. A Quiet Place - Paramount - $4M
9. Rampage - Warner Bros. - $1.5M
10. Feel Pretty - STX Entertainment - $1.2M
11. Super Troopers 2 - 20th Century Fox - $1.1M
12. Black Panther - Disney - $0.8M
SOURCE COMSCORE

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Jan262015

At Super Bowl 49, Richard Sherman Gets The Disruptive Word Out With T-Mobile

By Barry Janoff
January 26, 2015: Richard Sherman already planned to have a presence in Phoenix with the Seattle Seahawks during the week leading up to Super Bowl XLIX.

Now, via a new deal with T-Mobile, that presence is being intensified. And he made his entrance by bus.

Sherman has signed a pact with the telecommunications company to appear in multi-media marketing, beginning with activations in and around the Super Bowl in the University of Phoenix Stadium in Glendale on Feb. 1.

According to T-Mobile, the partnership began with "a very recent Twitter exchange between" Sherman and John Legere, president and CEO for T-Mobile US.

The unifying theme of the Sherman campaign is to "shake up the status quo" and "disrupt the game."

Although that doesn't literally mean disrupting the Super Bowl itself, T-Mobile said it would have a unique presence via three T-Mobile shuttle buses wrapped with Sherman's image, which will offer free rides between key locations.

T-Mobile, also based out of Seattle, said it would then support the alliance with print, digital, social media and outdoor.

A T-Mobile Data Stash Dash taking place this week, with clues being offered on Twitter to find goodies stashed away in Seattle (Jan. 28) and Glendale (Jan. 31), is offering prizes including Super Bowl tickets and hotel accommodations. (Full details here).
The push supports T-Mobile's current "Data Stash" effort.
Separately, T-Mobile unveiled a "Data Stash" commerical with Kim Kardashian. (See it here.)
Financial terms of the pact with Sherman, which runs through the 2015 NFL season, were not shared.
“Richard and I share the same philosophy – compete aggressively, shake up the status quo and most importantly, give it everything you’ve got . . . every time,” Legere said in a statement. “With that kind of alignment, this partnership just flat-out makes sense.”

Sherman also has deals with Oberto beef jerky, FanDuel and Neff sunglasses and headwear.

According to Sherman, “I like T-Mobile’s style. They tell it like it is and disrupt the game. That sounds familiar.”

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