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POLL POSITION
What Are You Watching In April 2018
 
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QUICK HITS

• NBC Sports Nascar analyst Dale Earnhardt Jr. and his wife Amy, an interior designer, "will transform a dilapidated 150-year-old historic home in Key West, Fla., into a gorgeous coastal retreat" in DIY Network’s new series, Renovation Realities: Dale Jr. & Amy. The four-episode series premieres Saturday, June 2.

• The National September 11 Memorial & Museum and NHL Hall of Famer Mark Messier announced a new special exhibition, “Comeback Season: Sports After 9/11,” which explores how “sports and athletes helped to unite the country, console a grieving nation and give us a reason to cheer again following the 2001 attacks.” Opens June 27. Details here.

• Athletes First, a sports agency that represents such athletes as Aaron Rodgers, Clay Matthew, Nick Foles, Josh Norman, Jamaal Charles and Deshaun Watson; and coaches including Jason Garrett and Urban Meyer, is launching Athletes First Partners (A1P), an international sales and marketing services company.

A1P's said its first client is Think450, the for-profit subsidiary of the National Basketball Players Assn., for which it would “help monetize collective sponsorship, licensing and content opportunities” on behalf of the 450 professional NBA players the Union represents.

Athletes First co-founder and president Brian Murphy will serve as CEO of A1P. Former NFL and Nascar executive Jim O'Connell will be president. Full story here.

KEEPING SCORE

Top Selling NBA Footwear
1. LeBron James Nike
2. Under Armour Footwear
3. Chris Paul Nike Jordan
4. Kevin Durant Nike
5. Converse Shoes
6. Slide Sandals
7. Carmelo Anthony Nike Jordan
8. Stephen Curry Under Armour
9. Jordan Shoes
10. Stance Socks

SOURCE Store.NBA.com

BUY SELL

WEEKEND BOX OFFICE (April 20-22)
1. A Quiet Place $22M
2. Rampage $21M
3. I Feel Pretty $16.2M
4. Super Troopers 2 $14.7M
5. Blumhouse's Truth or Dare $7.9M
6. Ready Player One $7.5M
7. Blockers $6.9M
8. Black Panther $4.6M
9. Traffik $3.9M
10. Isle of Dogs $3.4M
SOURCE COMSCORE

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Jan212015

Poll: NFL Takes A Hit, But Remains America's Favorite Sport Over Baseball

By Barry Janoff

January 21, 2015: With Super Bowl XLIX and its anticipated 100 million-plus viewers on NBC upcoming and the success of the College Football Playoff and championship games still resonating, a new poll confirms that football is America's favorite sport.

Pro football was named No. 1 by 32% of people who follow sports while college football came in third with 10%, sandwiching No. 2 baseball, according to a new Harris Poll survey conducted by Harris Interactive.

The popularity has translated into positive economic situations for marketing and broadcast partners. NBC has charged upward of $4.5 million for a 30-second spot during Super Bowl XLIX on Feb. 1 and could top $330 million in total ad sales, both Super Bowl broadcast records.

Concurrently, the college football championship on Jan. 12 between Oregon and Ohio State had more than 33 million viewers and the two College Football Playoff semi-final games on Jan. 1 attracted an average of 28.2 million viewers, the three most-watched programs in cable history, according to ESPN, which aired all three games.

However, although pro football has been atop the list of the Harris Poll in every such survey dating back to 1985, a year in which the NFL has been faced with issues including domestic violence and child abuse has impacted the game's status.

Pro football's popularity is at its lowest point since 2010, when 31% of those surveyed named it as their favorite sport; and its 16% lead over baseball, which was named by 16% as America's second favorite sport in the new Harris Poll, is a 2% improvement over the previous poll and a 3% rise since the 2011 Harris Poll.

Despite some fluctuation in the numbers, pro football, baseball and college football have held the top three spots, respectively, over the past 20 years, according to the data shared by Harris Interactive.

The other sports in the Top Ten, according to the Harris Poll, are auto racing (7%); pro basketball, soccer and hockey (tied with 6%); men's college basketball (3%); and boxing, men's golf, women's tennis and track & field (tied with 2%).

Regarding demographics, Generation Xers are pro football's biggest fans (43%) while Baby Boomers name baseball as their No. 1 sport (20%).

Meanwhile, at 50%, Millennials are more likely than their generational counterparts "to appreciate the social aspect of watching with friends," according to the Harris Poll, followed by Gen Xers (39%), Baby Boomers (32%) and Matures (20%).

Women sports fans follow the trend of Millennials, with 42% of those surveyed claiming the enjoy watching with friends (vs. 35% of men) and family (37% vs. 26% for men).

Among other findings:

• Men are more aware of the rivalry between teams than women (63%-51%).

• Men are more aware of competition between individual players than women (49%-34%).

• People who live in the eastern part of the U.S. comprise the largest following among all regions for pro football (37%) and baseball (23%), while those who live in the south make up the largest following for college football (16%).

Horse racing, bowling and swimming were the leaders among so-called non-traditional sports.

The Harris Poll was conducted among 2,255 U.S. adults who were surveyed online between Dec. 10-15, 2014.

See the full Harris Poll results here.

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