Top
QUICK HITS

• The NFL has unveiled the Super Bowl Ticket Giveaway, an initiative this season to "surprise fans across the country with an invitation to attend Super Bowl LII in Minnesota on February 4, 2018. A total of 500 free tickets will be distributed under the program as a way to give back to dedicated NFL fans and provide them with a once-in-a-lifetime experience."
• Farmers Insurance has extended its alliance with PGA TOUR player Rickie Fowler for three years (2018-2020).  Fowler has been a brand ambassador since 2012. Fowler has been featured in the Farmers "We Know From Experience" advertising campaign, including the recent "Chauffeur Terrier" television commercial, along with other digital marketing platforms.
Heroes Evolved, featuring an in-game and playable Bruce Lee, has hit the multi-player online battle arena via R2Games and the Bruce Lee, LLC (owned and operated by Lee's daughter, Shannon Lee).
• In it's ninth season as the official wardrobe supplier for the National Basketball Coaches Assn., Men's Wearhouse said that 24 NBA head coaches would be outfitted with Joseph Abboud Custom suits for the 2017-18 season. According to Golden State Warriors head coach Steve Kerr, "With 82 games a season, it's important to look professional and have confidence on the court."

POLL POSITION
Hottest Marketing Event Oct. 2017
 
pollcode.com free polls
KEEPING SCORE

MLB 2017 Awards Schedule
• Oct. 26
Rawlings Gold Glove finalists on Twitter (12 PM. ET)
• Nov. 6
BBWAA Awards Finalists MLB Network
• Nov .7
Rawlings Gold Glove Awards ESPN (9 PM. ET)
• Nov. 9
Louisville Silver Sluggers MLB Network, (6 PM. ET)
• Nov. 10
Wilson Defensive Players of the Year MLB Network (6 PM. ET)
• Nov. 13
Jackie Robinson Rookies of the Year MLB Network (6 PM ET)
• Nov. 14
Managers of the Year MLB Network (6 PM. ET)
• Nov. 15
Cy Young Awards MLB Network( 6 PM ET)
• Nov. 16
Most Valuable Players MLB Network ( 6 PM ET)
• Nov. 17
Esurance MLB Awards MLB Network

BUY SELL

NBA Teams With Jersey-Patch Deals (To Date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Cleveland Cavaliers (Goodyear)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Los Angeles Lakers (Wish)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Sacramento Kings (Blue Diamond)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
All patches will be 2.5 x 2.5 on the left side, with a Nike Swoosh logo on the right side.

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Jul152013

National Sports Poll Finds That MLB Has Fewer Fans, Fan Base Getting Older

By Barry Janoff

July 15, 2013: Bad news for Major League Baseball: Only 34% of people say they follow the sport, down from 41% in 2009 and the lowest such figure since 2004.

Baseball also is skewing older: The largest group of fans who follow baseball (39%) are Baby Boomers ages 48-66. Another 29% are considered Matures (ages 67-plus).

The numbers come from a just-release survey from The Harris Poll conduced by Harris Interactive.

The survey coincides with the 2013 MLB All-Star Game, which is being held in Citi Field, home of the New York Mets.

However, it is the crosstown rival New York Yankees that take the honor of being the favorite team in baseball.

The Yankees top the list for the tenth consecutive time, followed this year by (in order) the Boston Red Sox, Atlanta Braves, Los Angeles Dodgers and Texas Rangers, according to The Harris Poll.

The Mets come in at No. 8, down from No. 5 last year and the team's lowest spot since coming in at No. 11 in 2009, according to Harris.

Good news for MLB at All-Star time: 70% of those surveyed know that the league that wins the All-Star Game gets home field advantage in the World Series. That rule was enacted in 2003.

Since then the American League has won seven of ten All-Star Games, although the National League has won the last three. In that time, the National League has won six of 10 World Series, including the last three and three of the seven years that the American League had the home field advantage.

The Yankees were picked second among teams most likely to win the World Series, behind the St. Louis Cardinals. Concurrently, the Yankees are also the team that people least want to see in the World Series, being named by 42% of those surveyed.

Other teams picked as most likely to win the 2013 World Series behind the Cardinals and Yankees were (in order): Red Sox, Detroit Tigers, Braves, Rangers, San Francisco Giants, Chicago White Sox, Oakland A's and Washington Nationals.

The MLB's top ten favorite teams also include the Detroit Tigers (No. 6), Chicago Cubs (No. 7), Philadelphia Phillies (No. 9) and St. Louis Cardinals (No. 10).

And the least favorite teams: The Arizona Diamondbacks, Washington Nationals, Oakland A's, Houston Astros and Miami Marlins. The Toronto Blue Jays actually came in last, but the poll did not include any fans from Canada.

Asf ar as demographics: The split among baseball fans is 44%-36% male-female; 35% are white, 35% Hispanic, 24% African America. Of interest to MLB marketing parnters: 46% earn $100,000 or more annually.

This Harris Poll was conducted online within the U.S. from June 12-17, 2013 among 2,210 adults (aged 18 and over), of whom 760 said they follow MLB.

See the full Harris Poll results here.

Fan Poll: NFL Still Tops MLB

Back to Home Page