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POLL POSITION
Sports Marketer of the Year
 
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QUICK HITS

• Naismith Memorial Basketball Hall of Fame Finalists Class of 2018: Ray Allen, Maurice Cheeks, Charles “Lefty” Driesell, Hugh Evans, Grant Hill, Jason Kidd, Steve Nash, Rudy Tomjanovich, Chris Webber, Kim Mulkey, Katie Smith, Tina Thompson, Wayland Baptist University. Class of 2018 will be named during the NCAA Men’s Final Four weekend in San Antonio March 31-April 2.

• Serena Williams, who said her first auto purchase was a while Lincoln Navigator SUV she named “Ginger,” has signed to become an official spokesperson for the brand. A social media-based marketing campaign includes videos of Williams talking about and driving the 2018 Navigator, with ongoing videos to follow. “Partnering with a brand like Navigator comes from a genuine place,” she said in the first video. “Let’s just be honest: Serena Williams needs to be in the new Navigator.”

• The Smashing Pumpkins unveil 'Shiny And Oh So Bright' 36-city tour, their first tour in nearly 20 years, with founding members Billy Corgan, Jimmy Chamberlin, James Iha. Produced by Live Nation.

KEEPING SCORE

Most Exciting Sports Worldwide
1. Athletics (i.e. Olympics) 47% Very/Quite Exciting
2. Tennis 43%
3. Football (soccer) 43%
4. Rugby 41%
5. Gymnastics 36%
6. Boxing 32%
7. Formula 1 32%
8. Swimming 26%
9. Horse Racing 25%
10. Cycling 25%

Most Boring Sports Worldwide
1. Golf 70% Very/Quite Boring
2. U.S. Football 59%
3. Cricket 58%
4. Darts 58%
5. Snooker 57%
6. Basketball 52%
7. Horse Racing 52%
8. Cycling 50%
9. Formula 1 49%
10. Boxing 46%

Poll from YouGov.com

BUY SELL

Top Selling MLS Player Jerseys
1. Miguel Almirón Atlanta United
2. Bastian Schweinsteiger Chicago Fire
3. Josef Martínez Atlanta United
4. Jordan Morris Seattle Sounders
5. David Villa NYCFC
6. Clint Dempsey Seattle Sounders
7. Sebastian Giovinco Toronto FC
8. Kaká Orlando City FC
9. Andrea Pirlo NYCFC
10. Nicolás Lodeiro Seattle Sounders
SOURCE MLS STORE

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Kellogg's: Chloe Kim Winter Games Ads Below

COLLEGE

CFB Title Games '21-24
No. 1 Colleges Since '92
NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Dec302015

Harris Poll: Michael Jordan Tops Ruth, Ali, Serena As Greatest Sports Star Of All Time

By Barry Janoff

December 30, 2015: Naming the greatest sports star of all time takes in a lot of players, a lot of opinions and a lot of time.

But the No. 1 GOAT is Michael Jordan, not just among his NBA contemporaries, but also among players in the NFL, MLB, soccer, tennis and golf, according to a just-released Harris Poll.

Jordan was also No. 1 the last time Harris took this poll, back in 2009.

The Top Ten GOATS of all time regardless of sport, according to Harris are Jordan, Babe Ruth, Muhammad Ali, Serena Williams, Peyton Manning, Joe Montana, LeBron James, Tiger Woods, Tom Brady and Wayne Gretzky.

In the new poll, Jordan was No. 1 among men and women, all ethnic groups (caucasian, African American, Hispanic, Asian), and three of four age groups: Millennials (18-35), Gen X (36-50) and Baby Boomers (51-69).

Babe Ruth was No. 1 among Matures (70+).

Serena Williams also came in No. 1 among all tennis players, and was just one of three women on all the lists, along with sister Venus and soccer icon Mia Hamm.

Despite his recent woes on and off the course, Tiger came in No. 1 among all golfers, followed by Arnold Palmer, Jack Nicklaus, Phil Mickelson and Ben Hogan.

Hockey was not among the sports included in The Harris Poll, which made Gretzky at No. 10 among all players from all sports a tribute to his NHL career.

Pete Rose was named No. 5 among all MLB players of all time despite his lifetime ban from baseball and his exclusion from the Hall of Fame due to gambling.

Missing from the 2009 All-Time list are Brett Favre (previously ranked No. 5), Ted Williams (previously tied for No. 8) and Hank Aaron (previously tied for No. 10).

"Magic" Johnson and Larry Bird were No. 2 and No. 3, respectively, on the all-time NBA list in 2009 but dropped below the Top Five in 2015.

Top Ten: Michael Jordan, Babe Ruth, Muhammad Ali, Serena Williams, Peyton Manning, Joe Montana, LeBron James, Tiger Woods, Tom Brady, Wayne Gretzky.

MLB: Babe Ruth, Hank Aaron, Mickey Mantle, Willie Mays, Pete Rose

NFL: Joe Montana, Tom Brady, Peyton Manning, Walter Peyton, Jim Brown

NBA: Michael Jordan, Wilt Chamberlain, LeBron James, Bill Russell, Kareem Abdul-Jabbar

Golf: Tiger Woods, Arnold Palmer, Jack Nicklaus, Phil Mickelson, Ben Hogan

Tennis: Serena Williams, Roger Federer, Pete Sampras, Arthus Ashe, Venus Williams

Soccer: Pelé, Lionel Messi, David Beckham, Diego Maradona, Mia Hamn, Cristiano Ronaldo

The Harris Poll was conducted among 2,368 U.S. adults, along with representative over-samples of 511 Hispanic Americans (interviewed in English and Spanish) and 179 Asian Americans (interviewed in English), surveyed online between Sept. 9-17, 2015.

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