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NEWS REAL

• Stating that “we are continually seeking opportunities to evolve our product offerings,’ Kohl’s has signed an exclusive long-term alliance with Fanatics, a global leader in licensed sports merchandise. Kohl’s said that the addition of “hundreds of thousands of items across team apparel, jerseys and additional merchandise categories will give Kohl’s customers access to a deeper selection of products.” Full story here.

• Maria Sharapova has withdrawn from the Grand Slam at French Open, citing her shoulder injury and recovery.

• Earvin “Magic” Johnson and Larry Bird will be the co-recipients of the NBA Lifetime Achievement Award, to be honored during the NBA Awards on June 24 (TNT).

• The American Gaming Assn. has released a new set of self-regulations on advertising and marketing legal sports betting, the “Responsible Marketing Code for Sports Wagering. “The new code includes self-imposed restrictions on target audiences, outlets and materials branding, while mandating responsible gaming inclusion.” Full story here.

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.” 

POLL POSITION

U.S. Women’s National Team head coach Jill Ellis has named the 23 players who will represent the U.S. in France and seek to defend their FIFA Women’s World Cup crown (July 7-Aug.7).

GOALKEEPERS

Adrianna Franch* (Portland Thorns FC), Ashlyn Harris** (Orlando Pride), Alyssa Naeher** (Chicago Red Stars)
DEFENDERS
Abby Dahlkemper* (NC Courage), Tierna Davidson* (Chicago Red Stars), Crystal Dunn* (NC Courage), Ali Krieger*** (Orlando Pride), Kelley O’Hara*** (Utah Royals FC), Becky Sauerbrunn*** (Utah Royals FC), Emily Sonnett* (Portland Thorns FC)
MIDFIELDERS
Morgan Brian** (Chicago Red Stars), Julie Ertz** (Chicago Red Stars), Lindsey Horan* (Portland Thorns FC), Rose Lavelle* (Washington Spirit), Allie Long* (Reign FC), Samantha Mewis* (NC Courage)
FORWARDS
Tobin Heath*** (Portland Thorns FC), Carli Lloyd**** (Sky Blue FC), Jessica McDonald* (NC Courage), Alex Morgan*** (Orlando Pride), Christen Press** (Utah Royals FC), Mallory Pugh* (Washington Spirit), Megan Rapinoe*** (Reign FC)
* First Women’s World Cup
** Second Women’s World Cup
*** Third Women’s World Cup
**** Fourth Women’s World Cup

KEEPING SCORE

Results from NBA Draft Lottery 2019 presented by State Farm — aka the Zion Williamson Lottery:
1. New Orleans  
2. Memphis        
3. New York        
4.Los Angeles Lakers     
5. Cleveland
6. Phoenix          
7. Chicago
8. Atlanta
 9. Washington
10. Atlanta (from Dallas)
11. Minnesota
12. Charlotte        
13.  Miami
14.  Boston (from Sacramento via Philadelphia)

BUY SELL

Weekend Box Office May 17-19
1. John Wick 3 $57M
2. Avengers: Endgame $29.4M
3. Pokemon Detective Pikachu $24.8M
4. A Dog’s Journey $8M
5. The Hustle $6M
6. The Intruder $4M
7. Long Shot $3.4M
8,. The Sun Is Also A Star $2.6M
9. Poms $2M
10. Uglydolls $1.6M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

NBA Finals: Legends Rise See More Ads Below

 

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Wednesday
Feb142018

Pro Bull Riders Officially Launches RidePass, Gets Schooled With HS Rodeo

By Barry Janoff

February 13, 2018: Professional Bull Riders has officially launched RidePass, a 24/7 OTT digital streaming service offering the “world’s most comprehensive PBR and western sports content.”

PRB shared news of RidePass last month, saying it would encompass more than 500 hours annually of “exclusive live event coverage, news and opinion programs and original and scripted series.”

In conjunction with the premiere of RidePass, PBR unveiled a partnership with the National High School Rodeo Assn. “to grow high school rodeo through media, marketing, and programs for youth.
 
The multi-faceted alliance, which PBR said “signals (its) further expansion into western sports beyond bull riding,” includes global TV and digital rights representation for U.S. and international coverage of high school rodeo, as well as PBR sponsorship of NHSRA to "market and support rodeo youth development programs globally."

NHSRA will be part of the programming on RidePass, which will offer more than 150 live PBR and western sports events to include additional coverage of PBR’s premier and non-televised tours; international coverage of the sport’s top tours in Australia, Brazil, Canada and Mexico; and live rodeo events.

PBR multi-media marketing for RidePass describes the streaming and on-demand channel as “Western Sports. Anywhere. Anytime. No Limits.”

The channel comes as Pro Bull Riders said its coverage on CBS Sports would be expanding this year to 52 telecasts from the PBR 25th Anniversary Tour that will be aired on either CBS or CBS Sports Network.

 “Fans have been asking for more live-event coverage, more access to the sport’s compelling personalities, and additional ways to celebrate cowboy values,” Sean Gleason, CEO for PBR, said in a statement.

“RidePass will allow fans to stream everything from their favorite PBR and rodeo events to original western-themed sports series available nowhere else," said Gleason.

PBR is a division of Endeavor (formerly WME|IMG), a leading global sports, entertainment and fashion company.

The network’s first live-streaming event is scheduled to be PBR’s St. Louis Invitational Presented by Express Employment Professionals from Scottrade Center (Feb. 17).

The first streaming rodeo event will be a "major showdown" to be held at Thomas and Mack Center in Las Vegas in conjunction with PBR’s Last Cowboy Standing (May 5-6).

RidePass will launch several original series at its launch, including “Keepin’ It 90,” a RidePass original series featuring two-time PBR World Champion J.B. Mauney and popular western personality Dale Brisby; and “In Color,” a series offering in-depth conversations with current and past PBR stars.

RidePass members will have live and on-demand access to other non-televised PBR events, including select 25th PBR: Unleash The Beast rounds currently not carried by CBS; PBR Real Time Pain Relief Velocity Tour events; PBR Global Cup and international tours; and stand-alone rodeo events.

Among the NHSRA events RidePass will cover are the NHSRA High School Finals and the NHSRA Junior High Finals.

More than 12,000 students, eligible to win $1.8 million in annual academic and competition-based scholarships, participate in 1,800 NHSRA events held annually in 43 states as well as Australia, Canada and Mexico.

“This is a significant opportunity to grow high school rodeo as a global media property by leveraging Endeavor’s reach, shining a light on compelling NHSRA student-athletes around the world, and raising awareness of a sport every young athlete should consider,” said Gleason.

““The young men and women who compete in junior high and high school rodeo are the future of the cowboy, keeping alive an important part of our heritage.”

According to PBR, “The NHSRA High School Finals, scheduled for July 15-21 in Rock Springs, WY, is the world’s largest rodeo in terms of athletes (more than 1,600) and stock, while the NHSRA Junior High Finals, set for June 24-30 in Huron, SD, is the second largest rodeo in the world with more than 1,100 athletes competing.” 

RidePass debuts via mobile app (iOS and Android) and Web site and will become available later this year on OTT services such as Amazon, Apple TV and Roku. (RidePass memberships start at $6.99 monthly for full-year subscription.)

RidePass is a continuation of Endeavor’s burgeoning direct-to-consumer OTT strategy, following the acquisition of UFC and its OTT UFC Fight Pass and digital fashion network Made to Measure. 

Pro Bull Riders RidePass: Western Sports. Anywhere, Anytime. No Limits

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