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NEWS REAL

Forbes is reporting that the Seattle Mariners home stadium which has been known as Safeco Field since 1999, will be renamed via a new naming rights deal with T-Mobile beginning with the 2019 MLB season. The naming rights deal with Safeco Insurance — 20 years for $40 million — expired this past season and Safeco decided not to renew. The T-Mobile deal could be for upward of $6 million per year.

• Eire Born Spirits said that "demand for Proper No. Twelve Irish Whiskey rapidly outpaced supply, resulting in an out-of-stock situation in its original release markets of Ireland and the U.S." Looking forward to being back in stock in the next few weeks."

• Tennis Channel will provide exclusive, live coverage of the 2018 Davis Cup championship between France and Croatia in Lille, France, beginning Friday, Nov. 23, (8 AM ET). This will be the final entry for a Davis Cup format that has seen the tournament played during multiple weekends throughout the year. Starting in 2019, the Davis Cup will be contested in a season-ending, 18-nation event from Nov. 18-24. 

• Calgary has decided not to pursue a strategy to host the 2026 Winter Olympics following a vote on Tuesday, in which citizens were asked in a non-binding plebiscite if they wanted to host the Winter Games, with 56% voting No. Sweden capital Stockholm and a joint bid between Italy’s Milan and Cortina D'Ampezzo remain as IOC candidates.

• Between now and Nov. 19, every use of #SaluteToService on Twitter will generate a $5 donation, up to $5 million, to the NFL’s military non-profit partners – including the Pat Tillman Foundation, TAPS, USO, Wounded Warrior Project and the Bob Woodruff Foundation.

POLL POSITION

MLB FINALISTS MOY, MVP, CY Young, ROY

AL ROOKIE OF THE YEAR
• Shohei Ohtani, RHP/DH Los Angeles Angels

NL ROOKIE OF THE YEAR
• Ronald Acuna Jr., OF Atlanta Braves

AL MANAGER OF THE YEAR
• Bob Melvin Oakland A's

NL MANAGER OF THE YEAR
• Brian Snitker Atlanta Braves

AL MOST VALUABLE PLAYER
• Mookie Betts, OF Boston Red Sox
• Jose Ramirez, 3B Cleveland Indians
• Mike Trout, OF Los Angeles Angels

NL MOST VALUABLE PLAYER
• Nolan Arenado, 3B Colorado Rockies
• Javier Baez, 2B/SS Chicago Cubs
• Christian Yelich, OF Milwaukee Brewers

AL CY YOUNG
• Blake Snell Tampa Bay Rays

NL CY YOUNG
• Jacob deGrom New York Mets

KEEPING SCORE

NBA Teams With Jersey-Logo Deals (to date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Charlotte Hornets (LendingTree)
• Chicago Bulls (Jenni Optical)
• Cleveland Cavaliers (Goodyear)
• Dallas Mavericks (5miles)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Houston Rockets (Rokit)
• Los Angeles Clippers (Bumble)
• Los Angeles Lakers (Wish)
• Memphis Grizzlies (FedEx)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New Orleans Pelicans (Zatarain’s)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Phoenix Suns (PayPal)
• Portland Trail Blazers (Biofreeze)
• Sacramento Kings (Blue Diamond)
• San Antonio Spurs (Frost Bank)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
• Washington Wizards (Geico)

BUY SELL

Weekend Box Office Nov. 2-4
1. Bohemian Rhapsody - 20th Century Fox - $50M
2. The Nutcracker And The Four Realms - Disney - $20M
3. Nobody's Fool - Paramount - $14M
4. A Star Is Born, - Warner Bros. - $11.1M
5. Halloween - Universal - $11M
6. Venom - Sony - $7.8M
7. Smallfoot - Warner Bros. - $3.8M
8. Goosebumps 2: Haunted Halloween - Sony - $3.7M
9. Hunter Killer - Lionsgate - $3.5M
10. The Hate U Give - 20th Century Fox - $3.4M
11. First Man - Universal - $2.3M
12. Night School - Universal - $2M

SOURCE: COMSCORE.com

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Oct162018

State Farm Brings Starters Chris Paul, James Harden Back For NBA Campaign

By Barry Janoff

October 16, 2018: State Farm, an official NBA partner since 2010, enters the 2018-19 season with a multi-platform push that includes new spots, new activation and a naming rights deal to the home arena for the Atlanta Hawks.

Three spots — “RoboAgent,” “Nice Moments” and “19K Jerseys” — will break this week during NBA Tip-Off presented by Kia starring Chris Paul and James Harden of the Houston Rockets and actor Oscar Nuñez reprising his role as State Farm agent Cole Perez.

The spots, continuing the tag “Here to help things go right,” will air across NBA media partners ESPN, TNT and NBA TV, with digital and social media support.

The campaign will continue through the NBA season with new work during such jewel events as such NBA Christmas Day and All-Star Weekend, where State Farm is title sponsor of All-Star Saturday Night.

Lead agency is Translation, LLC.

The message, according to State Farm, is “communicating that whether it’s the game of basketball or the game of life, when you have a trusted playmaker like a State Farm agent on your team, you can always trust that they’ve ‘got you.’”

In August, State Farm enhanced its NBA presence via a naming rights deal to the home venue of the Atlanta Hawks and WNBA Dream, formerly Philips Arena and now State Farm Arena.

Although specific terms of the deal were not disclosed, they were put at 20 years for $175 million by industry analysts.

In September, State Farm acquired naming rights to the home stadium for the NFL’s Arizona Cardinals.

State Farm is the most active partner in the NBA, which last season topped $1 billion in sponsor spend for the first time, according to the 2018 ESP NBA Sponsorship Spend Report from research and consulting firm ESP Properties, Chicago.

Paul has been a State Farm spokesman since 2012 and his days with the Los Angeles Clippers, when he was paired with faux twin brother Cliff Paul.

After he joined the Rockets last season, he appeared in spots with Harden and Rockets icon Clyde “The Glide” Drexler.

Last year, Paul, Harden and Drexler visited Houston-area schools and hosted fund-raisers as part of rebuilding efforts following Hurricane Harvey, in conjunction with NBA Cares, State Farm, Chris Paul Family Foundation and Reading Is Fundamental.

In "RoboAgent," Paul, Harden and Perez receive a visit from a knockoff AI bot created by a rival “budget” insurance company to compete with State Farm. The robot looks like Cole, and Paul and Harden criticize his appearance — Cole begs to differ that the bot probably never had a girlfriend.

Ultimately they stay with State Farm because “these bots do not have the compassion of a real State Farm agent.” Which leads the knockoff bot to spew water from his eyes.

Nice Moments” sees Paul and Perez staring at clouds while reclining on the hood on Cole’s car as they wait for help with a flat tire. But where Paul sees a penguin, Cole, ever the diligent State Farm agent, sees and agonizes over what  looks  like a busted pipe spewing water everywhere.

The next cloud to him looks like Paul’s house “that’s being burglarized. They’re stealing your TV right now. And that one is a bear destroying your car.”

Paul tells Perez he needs a vacation. Perez replies, “We don’t have an off-season.” Text: “Here to help cloudy days go right.”

In “19K Jerseys,” Cole shows Chris his new State Farm Agent League jersey, No. 13,172. “Why such a high number?” asks Paul. Perez explains that State Farm has more than 19,000 agents. “I wanted No. 13,171,” Cole says, “but Ty from Sioux Falls is in town, and he called dibs.”

That’s when Ty Teveldal, a real State Farm agent from Sioux Falls, makes a cameo appearance.

State Farm Expands NBA Presence With Naming Rights Deal

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