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NEWS REAL

• Bluberi Gaming has signed a deal with WWE to develop a series of licensed slot games featuring WWE Superstars and Legends. Among those to be featured include John Cena, Triple H, Becky Lynch, Roman Reigns and Ronda Rousey, along with such Legends as Hulk Hogan, “Stone Cold” Steve Austin and Shawn Michaels. The first WWE series of slot games is scheduled to hit casinos October 2020.

• HarperCollins Publishers said it has acquired world rights to Back, the first memoir authored by Tiger Woods. According to Woods, “This book is my definitive story. It’s in my words and expresses my thoughts. It describes how I feel and what’s happened in my life.” A publication date was not given.

• Turner Sports’ eLeague has signed a deal with tech solutions and services provider CDW to “create enhanced fan experiences across eLeague’s properties on TV, digital, social and in-arena.” The alliance also names CDW an “official arena partner” for eLeague and the Rocket League Championship Series. Full story here.

• San Manuel Casino, under the auspices of the San Manuel Band of Mission Indians, has signed a deal to become a Founding Partner for Allegiant Stadium, scheduled to open at the home of the Raiders for the 2020 NFL season when the franchise relocates from Oakland to Las Vegas.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (thru Oct. 27).

POLL POSITION

Rock & Roll Hall of Fame 2020 Nominees

• Pat Benatar
• Dave Matthews Band
• Depeche Mode
• Doobie Brothers
• Whitney Houston
• Judas Priest
• Kraftwerk
• MC5
• Motorhead
• Nine Inch Nails
• Notorious B.I.G.
• Rufus feat. Chaka Khan
• Todd Rundgren
• Soundgarden
• T. Rex
• Thin Lizzy

VOTE HERE

KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 11-13
1. Joker $55M
2. Addams Family $30.3M
3. Gemini Man $20.5M
4. Abominable $6.2M
5. Downton Abbey $4.9M
6. Hustlers $3.9M
7. Judy $3.3M
8. It 2 $3.2M
9. Jexi $3.1M
10. Ad Astra $1.9M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

KFC: 'Rudy III Wings Sale' See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Thursday
Dec082016

Interactive Sports Platform Padlokt Open For Business, Signs Deal With UFC, Other Stars

By Barry Janoff

December 8, 2016: Padlokt, an online platform that enables people to get up-close and personal with athletes and celebs via a live video chat forum and also have access to exclusive news and information, is moving from a beta test in its native Australia to a global presence today, unlocking its doors and signing on a roster of sports leagues, players and other personalities.

Among those who will have their own Talent Channel to which people can subscribe and interact with are Julius Randle of the NBA’s Los Angeles Lakers, wide receiver Randall Cobb of the NFL’s Green Bay Packers, four-time Olympic gold medal winner in track and field and TV personality Sanya Richards-Ross, former UFC fighter and now actor Marquel Martin; and Adam Hollioake, former professional crick player (England and Surrey), MMA fighter and boxer, who also is a Padlokt co-founder and its director of global partnerships.

In its first league deal, Paklokt said it also has signed an alliance with UFC to provide live video interactions with and receive exclusive content from some of its top current and former athletes.

Earlier this month, top-ranked UFC fighter Miesha Tate did a live chat in Australia as part of Padlock’s pre-launch strategy.

Padlock said it is talks with other athletes and leagues worldwide to boost its roster. They also plan to build a roster of actors, actresses and popular musicians from around the globe.

Worldwide media agency Ogilvy is part of Padlokt's team along with "other private strategic investors.”

"We created Padlokt to give fans a simple way to build a real connection with their idols and vice versa,” Trent Sydney, Australia-based managing director and co-founder for Padlokt, told NYSportsJournalism.com during a live video conversation. "We wanted to find a way for fans to ask the questions they’ve always wanted to ask, and for talent to answer those questions as they want them answered, face-to-face live over video and not through third parties.

"When you think about it, in order to gain access to athletes, they have to go to events, they have to travel, they are often put in uncomfortable situations where they are not at their best and not responding the way they might want to," said Sydney. "With Padlokt, when you speak with them, they are (usually) at home. They are playing with their dog. They are sitting back. They are relaxed. It is not contrived. It all feeds that comfortable environment that we want.”

Each Talent Channel costs $1.99 per month, which, according to Padlokt, in turn "provides unlimited access to all content published on that specific platform," such as exclusive news and information, and a video library, with the nucleus being the informal Q&As at predetermined times.

According to Padlokt, questions are submitted to the athletes in advance, and all sessions are monitored for obscene language and other potential Internet violations.

People are allowed to subscribe to as many channels as they like, with each separate channel for $1.99. (Details here.)

Paklokt said marketing support will include Internet and social media, with the message, "Padlokt is a fancaster of exclusive and live two-way video content, that takes fans into the inner sanctum of their sporting, entertainment and lifestyle idols."

Sydney said that word-of-mouth among athletes is also key, potentially inspiring those unfamiliar with the platform to investigate and sign on and then spread the word to their fans.

The first live two-way video sessions confirmed as part of the UFC partnership (though subject to change) are with flyweight champion Demetrious "Mighty Mouse" Johnson (Dec. 15 7 PM PST), top-ranked UFC light heavyweight Anthony "Rumble" Johnson (Dec. 20 7 PM EST), top-five ranked UFC bantamweight Cody Garbrandt (Dec. 27 7 PM PST) and UFC heavyweight champion Stipe Miocic (Dec. 29 7 PM PST).

"We approached UFC directly," said Sydney. "We presented the platform and the concept. And they loved it. You can see how creative they are about connecting their talent with fans and the public. For the UFC, it’s all about their fans."

Sydney feels the platform will have a solid foundation in the U.S. and elsewhere and expand rapidly via more athletes and consumers.

"It’s about stripping back barriers from both sides of the relationship, whether geographical or economical, and creating a safe place that facilitates the fan-celebrity relationship," said Sydney. "Padlokt gets the fan closer to their idol and celebrity closer to their fans."

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