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NEWS REAL

• The Professional Fighters League has formed a partnership with Mike Tyson, with the first initiative "Mike Tyson's New Fight Game: The PFL." Tyson will provide “fighter perspective, inside analysis, and irreverent discussion never before experienced in combat sports. The series debuts tonight (Oct. 10 10 PM ET) on PFL and Tyson digital and social platforms, including YouTube, Instagram and Facebook.

• Two-time Grand Slam winner Naomi Osaka, currently ranked No. 3 in the world, said she would represent Japan, where she holds a citizenship, in the 2020 Tokyo Summer Olympics.

• NBC Sports Regional Networks has signed a partnership with Religion of Sports — the media company founded by Tom Brady, Michael Strahan and Gotham Chopra — to develop and produce "Head Strong: Mental Health and Sports," a “comprehensive multi-platform content initiative on mental health as well as men’s health issues.” The joint project will launch in November.

• Per NFL Media: Consumption figures through Week 5: More than 142 million people have watched NFL games. Viewership is up 6%. The entire list of Top 20 TV shows this season are NFL games.

The Top Three games to date all involve the Dallas Cowboys: Green Bay Packers vs. Dallas Cowboys (Fox, Oct 6) 24.6M; New York Giants vs. Dallas Cowboys (Fox, Sept. 8) 24.3M; Dallas Cowboys vs. New Orleans Saints (NBC, Sept. 29) 24.2M.

• PGA Tour Champions and Ascension signed a four-year partnership to host a new pro golf tournament in St. Louis. The Ascension Charity Classic will debut Sept. 28-Oct. 4, 2020 at Norwood Hills Country Club in North County. It will be the first time the PGA Tour has hosted an annual event in the St. Louis region since 2001.

• Zenni Optical, based in San Francisco, whose alliances include being an official partner with the NFL’s San Francisco 49ers and the NBA’s Chicago Bulls, has expanded its role with the Bulls, which features a five-year deal as the team’s jersey patch logo partner.

Zenni has unveiled its Off-Court Style collection, supported by Bulls members and brand ambassadors including Zach LaVine, Robin Lopez and Wendell Carter Jr. being outfitted with their “favorite Zenni frames and matching them with their off-court style to give fans an exclusive look at what they wear when they aren’t in uniform.

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (thru Oct. 27).

POLL POSITION

Best Chance To Win 2019-20 Stanley Cup Based On Player Voting Via NHL.com

  • Tampa Bay Lightning 45%
  • St. Louis Blues 11%
  • Dallas Stars 10%
  • San Jose Sharks 7%
  • Boston Bruins 4%
  • Colorado Avalanche 4%
  • Washington Capitals 4%
  • Nashville Predators  4%
  • New Jersey Devils  2%
  • Philadelphia Flyers 2%
  • Toronto Maple Leafs 2%
  • Vegas Golden Knights 2%
KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 11-13
1. Joker $55M
2. Addams Family $30.3M
3. Gemini Man $20.5M
4. Abominable $6.2M
5. Downton Abbey $4.9M
6. Hustlers $3.9M
7. Judy $3.3M
8. It 2 $3.2M
9. Jexi $3.1M
10. Ad Astra $1.9M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Nike Mo Farah Marathon See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Main
Friday
Jan222016

Why Teddy Atlas Came Back To Train Timothy Bradley, 'Fight' Manny Pacquiao

By Barry Janoff

January 22, 2016: The event was supposed to be about the upcoming welterweight fight between Manny Pacquiao — who said this would be his last pro fight — and Timothy Bradley Jr.

It also was about why veteran trainer Teddy Atlas returned to ring after four years to train Timothy Bradley

In what he said would be his final fight after an illustrious 20-year career, Pacquiao will be going up against not just Bradley but Bradley's trainer.

Atlas, a long-time fixture in boxing gyms and in the ring since the 1970s, has been an analyst and commentator mainly with ESPN since 1998, a role he focused on in 2011 after his fighter, Alexander Povetkin, won the WBA heavyweight title against Rusian Chagaev.

Atlas returned to training in 2015 to work with Timothy Bradley Jr., who last November successfully defended his welterweight title against Brandon Rios.

Atlas is now in the spotlight again with Bradley, preparing for the third fight between "Desert Storm" and Manny Pacquiao, scheduled for April 9.

"When you look at a fighter, it goes beyond lefts and rights. A person has to have character, and I saw that in (Bradley)," said Atlas during a pre-fight media conference in The Theater in New York's Madison Square Garden on Thursday (Jan. 20). "He's a solid fighter with a great heart. I didn't want to come back to this business if I wasn't going to be around a person with those kinds of strengths."

Atlas has been a controversial figure, often a lightning rod, in the fight game dating back to his time in the 1980s training Mike Tyson, not only for his actions but for his shoot-from-the-hip comments. Speaking about his return to the ring after four years did little to smooth that image.

"I felt good being around (Bradley). I didn't feel good being around this business any more," said Atlas. "I was commentating for 20 years but to get involved to the point where I am responsible for a human being in the ring, I didn't want to take on that responsibility. I didn't like it any more. But this gave me a chance to like it again. To trust it again."

The fact that his fighter would be able to put a negative exclamation point on the legacy of Pacquiao did not go beyond Atlas' observations.

"You have to know what you are facing," said Atlas. "I knew (last year) going into (Bradley's) camp, that we were going to be facing a fire. What was Rios' greatest strength: That he was going to be relentless. He was going to bring heat. So our theme throughout camp was to handle the fire, handle the flames. They were gong to come. They were going to come. And when the moment came, I reminded him of that. Just doing my job.

"Both of these fighters have been in their share of Super Bowls," Atlas said, referencing the NFL's upcoming Super Bowl 50 on Feb. 7. Then, switching gears to the presidential election this November, as well as Pacquiao's position in his native Philippine as a congressman in the House of representatives and his upcoming run at a senate seat,  Atlas said, "For Manny, this is the final debate. You can say goodbye to him as a fighter, but he will be fighting other fights as a politician."

Despite his retirement pronouncement, some have their doubts that Pacquiao would not return to the ring.

"Is this Manny Pacquiao's last fight?" asked iconic promoter Bob Arum during the media event. "I don't know. He says it is and we have to take him at his word."

"Sad to say," Pacquiao said moments later, "this is my last fight."

Atlas has been in that position, seemingly haven worked in the ring for the last time in 2011. But he returned, fueled by words of wisdom from his daughter Nicole.

"She reminded me that at the end of the day, we are who we are. If we are teachers, we are teachers. At the end of the day, if you are a teacher, what speaks to you? The chance to help somebody," said Atlas.

"I am looking forward to this fight between Manny Pacquiao and Tim Bradley," said Arum. "We will see how much Manny has recovered from shoulder surgery and whether he has been able to retain all of his power.  We saw in Tim's last fight a new, improved Tim Bradley thanks and largely due to his astute trainer Teddy Atlas.

"One thing is for sure, this fight will be vastly different from the first two these two warriors have had," said Arum.

Putting it into perspective, however, Atlas said, "Not that I'm doing anything great. Don't get carried away. I'm helping the homeless get off the streets and that type of work (via The Dr. Theodore A. Atlas Foundation, a  community service organization created in honor of his father, which provides financial, legal and emotional support to individuals in need). Which is the most important kind of work.

"But if you can help somebody get better, that means something. Sometimes you have a responsibility to say, Yes, we can do that," said Atlas. "Sometimes we help ourselves. I understand that. But if we can help somebody, and if they think they can be helped by you, what's a greater privilege. What's a greater gift."

Tickets for the Pacquiao-Bradley welterweight championship fight went on sale today (Jan. 22), with the event being promoted by Top Rank in association with MP Promotions and produced and distributed live by HBO Pay-Per-View.

"I didn't want to take on that responsibility. I didn't like it any more. But this gave me a chance to like it again. To trust it again."

All to much less fanfare than Pacquiao's fight last May versus Flloyd Mayweather Jr., which also took place in the MGM Grand Garden Arena.

It also is the first time that Atlas would be in a corner opposite long-time trainer Freddie Roach, according to boxing analysts, who has been in Pacquiao's entourage for some 15 years. The two have, however, thrown verbal jabs at each other for years.

"You have to know what you are facing," Atlas said about his new life inside the training camp of Bradley. "I knew (last year) going into (Bradley's) camp, that we were going to be facing a fire. What was Rios' greatest strength: That he was going to be relentless. He was going to bring heat. So our theme throughout camp was to handle the fire, handle the flames. They were gong to come. They were going to come. And when the moment came, I reminded him of that."

Then, summing up a career that has seen him in the corner of several boxing champs, Atlas said, "Just doing my job."

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