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POLL POSITION
Sports Marketer of the Year
 
pollcode.com free polls
QUICK HITS

• “While these Olympic Games will once again be profitable for NBC Sports Group, they also created major benefits for the rest of our portfolio, including NBC News, NBC Entertainment, Universal theme parks, our many cable networks, and our owned television stations and affiliate partners." — Mark Lazarus, chairman-NBC Broadcasting and Sports

• Winter Games Brand Awareness
Which of the following brands have you seen an ad for in the past two weeks during Winter Olympics?
1. Coca-Cola 45.4
2. Liberty Mutual 25.3
3. Samsung 24.5
4. NBC 23.7
5. Chobani 16.3
6. United 14.4
7. NBCSN 10.9
8. Intel 9.1
9. Dow 3.2
10. Panasonic 2.9
SOURCE YouGov

• This wknd all 30 MLB teams (including players, coaches, managers and umpires) will wear caps to honor before games, with option to wear the caps  in-game. Players will sign caps and auction them to raise money for Broward Education Foundation to benefit the official Victims' Fund.

KEEPING SCORE

Most Exciting Sports Worldwide
1. Athletics (i.e. Olympics) 47% Very/Quite Exciting
2. Tennis 43%
3. Football (soccer) 43%
4. Rugby 41%
5. Gymnastics 36%
6. Boxing 32%
7. Formula 1 32%
8. Swimming 26%
9. Horse Racing 25%
10. Cycling 25%

Most Boring Sports Worldwide
1. Golf 70% Very/Quite Boring
2. U.S. Football 59%
3. Cricket 58%
4. Darts 58%
5. Snooker 57%
6. Basketball 52%
7. Horse Racing 52%
8. Cycling 50%
9. Formula 1 49%
10. Boxing 46%

Poll from YouGov.com

BUY SELL

Top Selling MLS Player Jerseys
1. Miguel Almirón Atlanta United
2. Bastian Schweinsteiger Chicago Fire
3. Josef Martínez Atlanta United
4. Jordan Morris Seattle Sounders
5. David Villa NYCFC
6. Clint Dempsey Seattle Sounders
7. Sebastian Giovinco Toronto FC
8. Kaká Orlando City FC
9. Andrea Pirlo NYCFC
10. Nicolás Lodeiro Seattle Sounders
SOURCE MLS STORE

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MLB: Stoneman Douglas Winter Games Ads Below

COLLEGE

CFB Title Games '21-24
No. 1 Colleges Since '92
NCAA: More Health $$$
Cancer Drives Home
NCAA Reballs Madness

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Friday
Sep252009

Omega Times New IOC Deal To Run Through 2020

Executives from Swatch Group and the IOC unveil new Omega deal at the Olympic Museum.September 25, 2009: The International Olympic Committee said that Omega has signed an extension to its current deal and would remain a partner through 2020. Financial terms were not disclosed.

Omega, the official timekeeper of the Olympic Games, joins Coca-Coca as the only IOC "worldwide partners" with deals that currently run through 2020. Atos Origin, Panasonic and Samsung have extended their partnerships until 2016. General Electric, McDonald's, Visa and Samsung have contracts with the IOC that each currently run through 2012.

Omega's deal ensures that the company would remain an IOC partner for the next six Olympic Games: Winter 2010 Vancouver, Summer 2012 London, Winter 2014 Sochi (Russia), Summer 2016 (site to be determined Oct. 2), Winter 2018 (site to be determined July 2011) and Summer 2020. By the end of the new deal, Omega will be the official timekeeper for 29 Olympic Games, dating back to the 1932 Olympics in Los Angeles, according to the IOC.

Analysts said that the IOC plans to raise more than $1 billion (U.S.) from its worldwide partners now through the 2012 Games. Another worldwide partner could be added in the near future.

"These days, everyone is uncertain, even about the next six months," Nick Hayek Jr., CEO of Omega's parent company, Swatch Group, said during a press conference at the Olympic Museum in Lausanne. "Here we are all, based on the experiences we’ve shared in the past, concluding an agreement for the next ten years. This sends an incredibly positive signal."

According to Gerhard Heiberg, chairman of the IOC marketing commission, “Omega’s accuracy, technological competence and years of experience have contributed to the success of the modern Olympic Games. Omega works in close collaboration with our other technology partners to provide integrated technology support to the Organizing Committees of the Olympic Games.”

IOC President: 2016 City Bid Too Close To Call

IOC Launches Bid For 2018 Winter Games

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