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• San Manuel Casino, under the auspices of the San Manuel Band of Mission Indians, has signed a deal to become a Founding Partner for Allegiant Stadium, scheduled to open at the home of the Raiders for the 2020 NFL season when the franchise relocates from Oakland to Las Vegas.

• CBS Sports returns to the court for the 2019-2020 college basketball season, its 39th consecutive season broadcasting college basketball, with what the network called its "strongest and most extensive schedule to date," featuring more than 275 games across broadcast and cable. The CBS season begins Dec. 14 and runs through March Madness 2020 along with TBS, TNT and truTV.

The 2020 tournament will start with Selection Sunday — when the full field of 68, seeding and bracket are released — on March 15, 2020. the Final Four and NCAA championship game will take place April 4-6 in Mercedes-Benz Stadium, Atlanta.

• The XFL has named David Michael as its Chief Technology Officer (CTO). Michael was most recently chief information officer for The Madison Square Garden Company and previously was with GroupM North America, UBM Tech and PR Newswire

• The Professional Fighters League has formed a partnership with Mike Tyson, with the first initiative "Mike Tyson's New Fight Game: The PFL." Tyson will provide “fighter perspective, inside analysis, and irreverent discussion never before experienced in combat sports. The series airs on PFL and Tyson digital and social platforms, including YouTube, Instagram and Facebook

• Halloween this year is Oct. 31, and retailers, marketers and consumers are ready for another season of trick-or-treat. Total spend on Halloween 2019 is expected to reach $8.8 billion according to the National Retail Federation, Washington, DC. Full story here. 

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (thru Oct. 27).

POLL POSITION

Best Chance To Win 2019-20 Stanley Cup Based On Player Voting Via NHL.com

  • Tampa Bay Lightning 45%
  • St. Louis Blues 11%
  • Dallas Stars 10%
  • San Jose Sharks 7%
  • Boston Bruins 4%
  • Colorado Avalanche 4%
  • Washington Capitals 4%
  • Nashville Predators  4%
  • New Jersey Devils  2%
  • Philadelphia Flyers 2%
  • Toronto Maple Leafs 2%
  • Vegas Golden Knights 2%
KEEPING SCORE

Most Popular NBA Player Jerseys (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kyrie Irving Brooklyn Nets
4. Giannis Antetokounmpo Milwaukee Bucks
5. Kevin Durant Brooklyn Nets
6. Dwyane Wade Miami Heat (retired)
7. Kawhi Leonard Los Angeles Clippers
8. Zion Williamson New Orleans Pelicans
9. Carmelo Anthony (most recently with Houston Rockets)
10. Russell Westbrook Houston Rockets

Most Popular Player Merchandise (based on eBay sales October 2018-October 2019)
1. LeBron James Los Angeles Lakers
2. Stephen Curry Golden State Warriors
3. Kevin Durant Brooklyn Nets
4. Kyrie Irving Brooklyn Nets
5. Giannis Antetokounmpo Milwaukee Bucks
6. Paul George Los Angeles Clippers
7. James Harden Houston Rockets
8. Dwyane Wade Miami Heat (retired)
9. Kawhi Leonard Los Angeles Clippers
10. Russell Westbrook Houston Rockets
SOURCE: STUBHUB.COM

BUY SELL

Weekend Box Office Oct. 11-13
1. Joker $55M
2. Addams Family $30.3M
3. Gemini Man $20.5M
4. Abominable $6.2M
5. Downton Abbey $4.9M
6. Hustlers $3.9M
7. Judy $3.3M
8. It 2 $3.2M
9. Jexi $3.1M
10. Ad Astra $1.9M
BoxOfficeMojo.com

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

KFC: 'Rudy III Wings Sale' See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Thursday
Mar172016

Built With Chocolate Milk Takes A Swim WIth Olympians Jessica Hardy, Tyler Clary

By Barry Janoff

March 16, 2016: The people at the Milk Processor Education Program, Washington, D.C., which is funded by the nation's milk companies, enjoy the taste of chocolate milk. But to show support for Team USA as the Summer Olympics approach, they have decided to add some water to them mix.

MilkPEP's Built With Chocolate Milk has formed an alliance with top swimmers Tyler Clary and Jessica Hardy, both training for a spot on the U.S. Olympic squad heading to Rio de Janeiro.

A multi-media campaign, breaking March 27, will focus on their training regimen and how they "trust the post-exercise recovery benefits of chocolate milk to help keep them at the top of their game."

In addition to Clary, who won a gold medal at the 2012 London Olympics (200 meter backstroke) and Hardy, who won a gold (4x100 meter medley) and a bronze in London, the Built With Chocolate Milk campaign has again partnered with USA Swimming, the sport's national governing body, as the "official recovery beverage of USA Swimming."

Built With Chocolate Milk also has alliances with former Olympic speed skating icon Apolo Ohno and  Kevin Love of the NBA's Cleveland Cavaliers; and is the "official refuel beverage for the Rock 'n' Roll Marathon Series.

 "We're proud to partner with two of the nation's brightest medal hopefuls and share why chocolate milk is the recovery beverage of the world's best athletes," Miranda Abney, marketing director MilkPEP, said in a statement. "We look forward to supporting Tyler and Jessica throughout the year while giving others an inspirational look at how they're preparing to take on the world."

The campaign is anchored by a 30-second TV spot showing Clary and Hardy training in and out of the water, using chocolate milk as part of their routines.

Support includes print, digital, social media and product sampling at USA Swimming events.

According to Matt Farrell, CMO for USA Swimming, "So many elite and National Team athletes trust chocolate milk for their recovery because it's backed by science, so this partnership is a natural fit for USA Swimming.

"We have an important history with the Built With Chocolate Milk campaign, as they make an impact in athlete performance and promotionally by investing in athletes, scientific studies and then spreading the word through national campaigns. We're proud to partner with them to help educate the importance of post-exercise recovery."

"My training isn't complete when I get out of the pool – recovery is an essential part of every workout," Clary said in a statement. "For years, chocolate milk has been my first choice for recovery. It tastes great after my grueling workouts and it has a carbohydrate to protein ratio to help the body recover and basically rebuild after a really hard session."

Echoed Hardy, "I've been drinking chocolate milk after every practice and race for as long as I can remember. It's the thing I look forward to most. I believe that the protein and nutrients in chocolate milk have helped boost my recovery and contributed to my success as an athlete, plus it's a 'real food' and it's delicious."

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