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IndyCar Series 2017 Schedule
• Firestone Grand Prix St. Petersburg March 12
• Toyota Grand Prix Long Beach April 9
• Honda Indy Grand Prix Alabama April 23
• Phoenix Grand Oriux May 13
• IndyCar Grand Prix May 13
Indy 500 May 28
• Chevrolet Detroit Grand Prix 1 June 3
• Chevrolet Detroit Grand Prix 2 June 4
• Rainguard Water Sealers 600 June 10
• Kohler Grand Prix Elkhart Lake WI June 25
• Iowa Corn 300 Newton July 9
• Honda Indy Toronto July 16
• Honda Indy 200 Mid-Ohio Lexington July 30
• ABC Supply 500 Long Pond PA Aug. 20
• Bommarito Automotive Group 500 Madison IL Aug. 26
Grand Prix At The Glen NY Sept. 3
• GoPro Grand Prix Sonoma CA Sept. 17

Source INDYCAR

WHAT YOU SAY!?

iSpot Top Ten Spenders Past Week (March 13-19/Lead Spot)

*NCAA Official Partner
• Geico ($27.2M) Hail Caesar Salad
• AT&T Wireless* ($19M) Unbelievable
• Verizon ($17.5M) Drop the Metrics
• NCAA* ($16.5M) Opportunity
• Coca-Cola* ($15.5M) Love Story
• Allstate* ($15.4M) Sarah, I Love You
• Progressive ($15M) Get Their Attention
• Capital One* ($14.4M) Clapper
• State Farm ($14M) Following
• Taco Bell ($13.4M) Work Emails
Source iSpot.TV

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NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Friday
Feb272009

Reinventing The Sports Marketing Media Wheel

By Jason Fell FolioMag.com


Feb. 27, 2009: Barry Janoff, who served as executive editor and sports editor at Nielsen’s Brandweek magazine since 2001, was laid off last month as part of a consolidation of the editorial staffs across Brandweek, Adweek and Mediaweek. Since then, Janoff has been working full time on www.NYSportsJournalism.com, a daily sports marketing Web site he launched in mid-January. “I wanted to oversee a daily sports publication, which translates very well to the Web because costs are lower and potential audience reach is much greater than trying to run a daily print entity, especially given the current economy,” Janoff told FOLIO. The site, Janoff said, competes directly with other sports news sites like SportsBusinessDaily.com and CNBC.com’s Sports Biz with Darren Rovell. So far, he said, traffic is approaching the “five-digit range,” driven in part by e-newsletters which he sends two to three times per week. “People who used to read my weekly sports column in Brandweek now go to NYSportsJournalism.com,” Janoff said. “I’m in the process of moving the content to a more extensive host system that can support a lot of active advertising.” Janoff has ambitious plans for the “SportsJournalism” brand which, right now, he operates and produces on his own. If he’s able to effectively monetize the site after swapping hosts, Janoff hopes to hire writers and expand beyond New York into Boston, Chicago, Los Angeles and San Francisco. “My plan is to get the New York site well established and then build and launch the other sites, so I purchased the URLs to protect them,” Janoff said. “Writers I know in the respective cities have asked to work on the sites, but I want to be able to pay them to do so. “ESPN is just now opening a Chicago-based Web site and they’ve been around a long time,” he added. “I see the online SportsJournalism.com network building faster than that.” Back to Home Page