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What Are You Watching In May 2018
 
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QUICK HITS

• Per N The top 25 public companies by game revenues captured 77% of the $121.7B global games market last year. No. 1 (for 5th consecutive year) followed by ,

• "Following an exciting and successful event in Dallas, we're thrilled to take the NFL draft to Nashville. The city has a passionate fan base and offers iconic locations that will enable us to expand the Draft in unique ways," said NFL commissioner Roger Goodell: April 25-27, 2019, spanning across multiple landmarks in Nashville's historic downtown district.

• The University of Phoenix Stadium in Glendale, Arizona will host Super Bowl LVII in 2023 and the Mercedes-Benz SuperDome in New Orleans will host Super Bowl LVIII in 2024, per the NFL. 

KEEPING SCORE

Upcoming Super Bowls

Super Bowl LIII Feb. 3, 2019 Mercedes-Benz Stadium, Atlanta (CBS)
Super Bowl LIV Feb. 2, 2020 Hard Rock Stadium, Miami (FOX)
Super Bowl LV Feb. 7, 2021 Raymond James Stadium, Tampa (NBC)
Super Bowl LVI Feb. 6, 2022 Los Angeles Stadium, Inglewood, CA (CBS)
Super Bowl LVII Feb. 5, 2023 University of Phoenix Stadium, Glendale, AZ (Fox)
Super Bowl LVIII Feb. 4, 2024 Mercedes-Benz SuperDome, New Orleans (NBC)

Source: NFL

BUY SELL

WEEKEND BOX OFFICE (May 18-20)
1. Deadpool 2 - 20th Century Fox - $125M
2. Avengers: Infinity War - Disney - $28.7M
3. Book Club - Paramount - $12.5M
4. Life Of The Party - Warner Bros. - $7.7M
5. Breaking In - Universal - $6.5M
6. Show Dogs - Open Road - $6M
7. Overboard - Lionsgate - $4.7M
8. A Quiet Place - Paramount - $4M
9. Rampage - Warner Bros. - $1.5M
10. Feel Pretty - STX Entertainment - $1.2M
11. Super Troopers 2 - 20th Century Fox - $1.1M
12. Black Panther - Disney - $0.8M
SOURCE COMSCORE

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
May312011

NFL Lockout Not Affecting adidas As Two More Rookies Join Football Roster

NFL rookies will air it out in adidas' adiZero 5-Star.May 31, 2011: The NFL and its players are still at odds, but adidas is maintaining an even marketing keel. The athletic footwear and apparel company said it has added two NFL rookie wide receivers to it growing list of endorsers: Leonard Hankerson of the Washington Redskins and Edmond Gates of the Miami Dolphins.

Hankerson was the Redskins’ third-round selection (79th overall) out of the University of Miami in April’s NFL Draft. Gates was taken in the fourth-round (111th overall) out of Abilene Christian by the Dolphins.

Financial terms were not disclosed.

The signings support the recent launch of adidas’ adiZero 5-Star, called "the lightest cleat in football" by the company. At 6.9 ounces, adidas said the shoe is three ounces lighter than "the nearest competitor." MSRP is $100.

The product hit retail on April 1, but was unveiled in February during the NFL Scouting Combine in Indianapolis.

In March, adidas signed a group of incoming rookies, including New York Giants defensive back Prince Amukamara and wide receiver Jerrel Jernigan, Dallas Cowboys running back DeMarco Murray, Detroit Lions wide receiver Titus Young and Minnesota Vikings tight end Kyle Rudolph.

“Players at all levels are looking for an edge to keep them fast and we’ve changed the game with the new adiZero 5-Star."

Multi-media marketing will support, including print, POP and Internet, including YouTube, Twitter and Facebook.
 
“Football players are faster than ever before,” Mark Daniels, director of football for adidas. said in a statement. “Players at all levels are looking for an edge to keep them fast and we’ve changed the game with the new adiZero 5-Star. Both Hankerson and Gates are going to be equipped with the lightest cleat in football to help them make an immediate impact in the NFL.”

The players join an adidas football roster that also includes Denver Broncos linebacker Von Miller, Green Bay Packers wide receiver Randall Cobb, Kansas City Chiefs safety Eric Berry, Buffalo Bills running back C.J. Spiller, New Orleans Saints running back Reggie Bush, Houston Texans defensive end Mario Williams, Pittsburgh Steelers linebacker Lawrence Timmons and Miami Dolphins wide receiver Davone Bess.

“My game is all about speed,” said Hankerson. “Being a half step faster than the defense is what made the difference in my games at Miami.  Playing football in the NFL means I’ve got to bring everything I’ve got and really focus on being even faster.  adidas is making the lightest cleats out there right now and in the NFL, I know I’m going to need a light cleat that keeps me fast and gives me the confidence I need to join the ranks of the other fast NFL receivers coming out of the U.”

According to Gates, “I consider myself to be one of the fastest players in this year’s draft. I signed with adidas because of the adiZero 5-Star.  The cleat is super lightweight and comfortable.  It looks good and feels great and because it’s so lightweight it will help me take my speed to the next level and play even faster.”

Adidas Adds Rookies To Football Lineup

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