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NEWS REAL

• NBA All-Star James Harden has joined the ownership group of the Houston Dynamo. According to the MLS club, the 2018 NBA MVP with the Houston Rockets becomes the fifth member of an ownership group led by Gabriel Brener, which also includes boxing icon Oscar De La Hoya, Ben Guill and Jake Silverstein.

In addition to the Dynamo, the group also owns the NWSL's Houston Dash and BBVA Stadium, the home venue for both clubs.

“I’m very excited about the opportunity to join the ownership group of the Houston Dynamo and Houston Dash and proud to be a part of a club with tremendous history and a great future,” Harden said via the team.

• Spend a "Day in the Life Of Blake Griffin." Full story here.

• Cavs Legion Gaming Club, the NBA 2K League affiliate of the Cleveland Cavaliers, has unveiled plans for an eSports center in Cleveland’s Battery Park neighborhood. The 2,700 square foot venue is scheduled to open this fall,

• The NFL Network is planning 129 hours of “Inside Training Camp Live” coverage July 22-Aug. 7 Additional coverage will appear across NFL media platforms including NFL.com, NFL Films, NFL app and NFL RedZone.

ESPN also said it would provide comprehensive coverage of the opening week of the 2019 NFL training camps beginning July 22 on daily editions of SportsCenter and NFL Live.

• NBC’s Golf Channel unveiled details for its next Golf Films project, “Tiger Woods: Chasing History,” to premiere July 22  The film will present viewers with a chronological look at the “sights and sounds from each of Woods’ 81 professional victories, from his first at the Las Vegas Invitational in 1996, through the most recent win at the Masters earlier this year.”

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

AT&T WNBA All-Star 2019 Starter Pool

  • Liz Cambage, Aces
  • Elena Delle Donne, Mystics
  • Chelsea Gray, Sparks
  • Brittney Griner, Mercury
  • Natasha Howard, Storm
  • Jonquel Jones, Sun
  • Jewell Loyd, Storm
  • Kayla McBride, Aces
  • Kia Nurse, Liberty
  • A‘ja Wilson, Aces

AT&T WNBA All-Star 2019, featuring Team Delle Donne vs. Team Wilson, is scheduled for July 27 in the Mandalay Bay Events Center, Las Vegas (ABC 3:30 PM ET).

KEEPING SCORE

The Top 25 MiLB Teams With Best-Selling Merchandise (alphabetically, with MLB affiliate):

  • Albuquerque Isotopes (Rockies)
  • Charleston RiverDogs (Yankees)
  • Charlotte Knights (White Sox)
  • Columbia Fireflies (Mets)
  • Columbus Clippers (Indians)
  • Corpus Christi Hooks (Astros)
  • Durham Bulls (Rays)
  • El Paso Chihuahuas (Padres)
  • Fort Wayne TinCaps (Padres)
  • Gwinnett Stripers (Braves)
  • Hartford Yard Goats (Rockies)
  • Indianapolis Indians (Pirates)
  • Jacksonville Jumbo Shrimp (Marlins)
  • Lehigh Valley IronPigs (Phillies)
  • Nashville Sounds (Rangers)
  • Pawtucket Red Sox (Red Sox)
  • Portland Sea Dogs (Red Sox)
  • Richmond Flying Squirrels (Giants)
  • Rochester Red Wings (Twins)
  • Sacramento River Cats (Giants)
  • Salt Lake Bees (Angels)
  • San Antonio Missions (Brewers)
  • Tacoma Rainiers (Mariners)
  • Toledo Mud Hens (Tigers)
  • Trenton Thunder (Yankees)

SOURCE: MiLB

BUY SELL

Weekend Box Office July 12-14
1. Spider-Man:Far From Home $45.3M
2. Toy Story 4 $20.7M
3. Crawl $12M
4. Stuber $8M
5. Yesterday $6.8M
6. Aladdin $5.9M
7. Annabelle Comes Home $5.6M
8. Midsommar $3.4M
9. Secret Life of Pets 2 $3.1M
10. MIB International $2.2M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Top Gun Maverick 6-2020 See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Friday
Nov062015

Nissan Unveils 'Wide-Reaching' NCAA Pact With 100 Schools, Men's-Women's Sports

By Barry Janoff

November 6, 2015: Calling it the "widest-reaching sponsorship in the history of collegiate sports," Nissan today unveiled a four-year deal to become an official sponsor of 100 colleges and universities and a "proud supporter" of select NCAA championships.

According to Nissan, the new series of sponsorships will cover "22 men’s and women’s sports, 100 schools, thousands of student-athletes, 22 million alumni and 188 million fans" nationwide.

The deal builds on Nissan's presence as an official partner for the Heisman Trophy Trust and Infiniti’s status as an official corporate partner for NCAA Men’s Basketball.

“This is big news for Nissan, and it is great news for these amazing student-athletes in every sport who deserve recognition and support,” Jeremy Tucker, vp-marketing communications and media for Nissan North America, said in a statement. “We are celebrating the excitement of all aspects of college sports, and are delighted to honor the drive, dedication, and teamwork of student-athletes, and their fans, throughout the country.”

Nissan said it would support the alliance with marketing under its multi-platform “Go Big” strategy, which the automaker said was launched to "create significant, unforgettable marketing moments such as Nissan’s return to the Super Bowl last season and its partnership with the Heisman Trophy Trust."

Support also will include permanent Nissan signage in hundreds of stadiums and arenas for multiple sports, as well as countless media opportunities and tickets for consumer incentives, according to Nissan.

The company also said that student-athletes and fans at each university would benefit from the sponsorship, with support to include "scholarship funds, facilities upgrades (weight rooms, equipment, video boards, Wi-Fi) and tutoring programs."

Nissan is using its college alliances to tout such 2016 vehicles as the Maxima, Sentra, Altima, Rogue and Titan XD.

The Heisman House campaign, which began in 2011 in alliance with ESPN, this year includes more than a dozen former Heisman Trophy winners including Herschel Walker, Jim Plunkett, Eddie George, Charles Woodson, Marsuc Mariota, Sam Bradford, Vinny Testaverde and Robert Griffin III.

The national alliance was "negotiated throughout the summer" in conjunction with the media rights holders for each respective school, including IMG College, Learfield Sports, Outfront Media Sports, Fox Collegiate Sports Properties, JMI Sports and Sun Devil Athletics.

According to Tucker, “This program gives Nissan an unmatched and unprecedented connection to college-sports fans. It allows Nissan to share amazing moments with students, alumni and fans — at every men’s and every women’s sport. Wherever fans go to follow these student-athletes, we’ll be there.”

Nissan said the new pact would kick in this weekend during football games at Ohio State, Alabama, Texas A&M, Oregon and the University of Southern California.

On Nov. 14, activation will extend to Utah State (basketball), Syracuse (football) and Duke University (football), in addition to other sports and locations throughout the campuses.

“This is big news for Nissan, and it is great news for these amazing student-athletes in every sport who deserve recognition and support."

By the end of 2015, Nissan said its on-campus activation would encompass 27 colleges and universities, then reach all 100 schools in 2016. 

Also included is a sponsorship with the Red River Showdown between the University of Texas and University of Oklahoma.

Nissan USA's lead agency is TBWA/Chiat/Day Los Angeles.

Nissan's Infiniti is an official corporate partner with the NCAA.

NCAA corporate champions AT&T, Capital One and Coca-Cola are involved with sports and universities nationwide, including all 89 NCAA sports championships.

Nissan has also unveiled a "Diehard Fan" app, calling it the first technology that enables people to virtually paint their faces in team colors using a smartphone or tablet (iOS and select Android devices). According to the company, DieHard Fan App users "can select from thousands of game faces, representing nearly all 100 collegiate teams in Nissan’s sponsorship, to instantly 'paint' on their game face over a favorite picture or video.

“The DieHard Fan mobile app delivers on Nissan’s brand promise of innovation and excitement for everyone,” said Tucker. “This is just one way for sports fans to unleash their colors anywhere, anytime, and engage with Nissan and our college 100 sponsorship of men’s and women’s college sports programs throughout the U.S.”

Nissan Back On Heisman Trophy Road

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