Top
NEWS REAL

• State Farm has signed a deal to become the exclusive official insurer of the Big3-on-3 basketball league, including branding throughout Big3 arenas in all 18 cities this summer on basket stanchion pads, center court jumbotrons and courtside LED signage. The company will also present Big3 games played at State Farm Arena in Atlanta on July 7.

• SunTrust and BB&T financial firms said that Truist Financial would be the name of the company following their merger later this year. The name — “intended to give the bank a single, fresh identity” — could also become the new name for the home venue for the Atlanta Braves, now known as SunTrust Stadium.

• CBS Sports Digital has unveiled MVP Sports Marketing, an “initiative that will help brands build strong and sustainable engagement in local sports communities around the country.” An in-house team will "leverage CBS Sports Digital’s deep community connections through its nationwide coverage of high school and college sports and partner with brands to “develop unique multi-faceted sponsorships that build brand equity, deepen consumer relationships and drive revenue.”

• BBVA Compass Stadium, home to the MLS Houston Dynamo, has been renamed BBVA Stadium as part of financial company BBVA Group's overall rebranding process.

• The LPGA said it would “implement a comprehensive integrity program, in partnership with Genius Sports, to deliver sports-betting related monitoring, education and structures for the management of investigations.”

“Sports betting is certainly coming and we’ll have to get our hands around it," LPGA commissioner Mike Whan said via the organization. “Sports betting may bring another wave of worldwide sports fans to the LPGA, but it will require us to be protected and supported by experts like Genius."

• Cody Bellinger of the Los Angeles Dodgers and Milwaukee Brewers outfielder Christian Yelich have each topped one million votes in the first National League results released by MLB for the 2019 All-Star Game in the All-Star Game Ballot presented by Google. Full story here.

• With the 2019 MLB All-Star Game presented by MasterCard just four weeks off, the league has unveiled the first fan ballot results presented by Google for the AL — and the numbers are very good for Gary Sanchez, Mike Trout and George Springer. Full story here.

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.” 

POLL POSITION

The Top Ten World’s Highest Paid Athletes
1, Leo Messi soccer $127M
2. Cristiano Ronaldo soccer $109M
3. Neymar Jr. soccer $105M
4. Canelo Alvarez boxing $94M
5. Roger Federer tennis $93.4M
6. Russell Wilson NFL $89.5M
7. Aaron Rodgers NFL $89.3M
8. LeBron James NBA $89M
9. Stephen Curry NBA $79.8M
10. Kevin Durant NBA $65.4M

Full story here.
SOURCE: FORBES

KEEPING SCORE

2019 Top Selling Summer Acts
Based on total sales on StubHub for U.S. tour dates from Memorial Day to Labor Day 2019
1. The Rolling Stones
2. Queen with Adam Lambert
3. Paul McCartney
4. Ariana Grande
5. Shawn Mendes
6. Billie Eilish
7. JoJo Siwa
8. Twenty One Pilots
9. Hootie and the Blowfish
10. Florida Georgia Line

Full story here.

BUY SELL

Weekend Box Office June 7-9
1. The Secret Life of Pets 2 $47.1M
2. Dark Phoenix $33M
3. Aladdin $24.5M
4. Godzilla $15.4M
5. Rocketman $14M
6. Ma $7.8M
7. John Wick 3 $7.4M
8. Avengers: Endgame $4.8M
9. Pokémon Detective Pikachu $3M
10. Booksmart $1.6M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Toy Story 4 Alaska Airlines See More Ads Below

 

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Entries in NBA (1)

Saturday
Jun292013

Thanks To Nike, Kevin Durant (Not Anton Barrels) Drafted As The No. 1 Overall Pick

By Barry Janoff

June 29, 2013: Kevin Durant has accomplished a lot in his basketball career: NBA rookie of the year in 2007-08, three time NBA scoring champ, four-time all-star, part of the gold medal winning USA Men's Basketball Team at the 2012 London Olympics and numerous endorsements.

But he has yet to win an NBA championship, and he was drafted No. 2 overall by the Oklahoma City Thunder in 2007 out of Texas (behind Greg Oden, who went No. 1 overall to the Portland Trail Blazers).

Durant is still searching for that NBA championship. But he has been drafted No. 1 — in a new TV commercial for Nike that supports the release of Durant's signature KD VI hoops shoes.

The scene is the Seat Pleasant, MD, 2:35 PM Draft. A group of players sit in a makeshift gym-slash-lunchroom in the local recreation hall. A board on the wall reads, Shirts-Skins. Out front is a group of TV announcers — led by ESPN's Jay Bilas and a guy who looks like former ESPN sports anchorman and current Los Angeles Dodgers radio play-by-play man Charley Steiner. They are calling the draft selection for the pick-up league as if it were the NBA Draft.

Hence, the theme of the campaign: Summer is Serious.

The action revolves around which player will be selected No. 1 overall: Durant or "local legend Anton Barrels," who is seated at a table with his crew glaring at and taunting Durant.

"He can't ball, he's just tall," says of Durant. To which Durant replies, "How you seen my highlights."

As the tension builds, Bilas describes both men and their hoops attributes.

"Durant's got guard-like skills in a big man's body," Bilas relates as we see actual highlights of Durant in action with the Thunder. "A wing-span that goes on for days."

But Barrels is not to be overlooked. "Barrels has scouts intrigued. He's built like a bowling ball," Bilas says of the 5'9", 200 lb. street-baller."He's got a low center of gravity. You can't get up underneath him, and he never backs down."

Barrel himself has confirmed that description on his Twitter account. "They call me Anton Barrels. Cause I barrels through the lane."

Finally, the moment has come. A drum roll begins, courtesy of a kid sitting at a set of skins, and the first pick is about to be made. Turns out the draft is being MC'ed not by NBA commissioner David Stern but NBA Hall of Famer George "The Iceman" Gervin.

"With the first pick in the 2:35 PM Seat Pleasant Draft, the Shirts pick . . .  Kevin Durant."

A jubilant Durant puts on a hat that reads "Shirts" and moves to get his congratulations from Gervin as a despondent Barrels looks on.

Text then offers, "Summer is Serious" and directs viewers to a supporting Twitter destination and to the NikeBasketball.com Web site.

In addition to possibly taking a dig at the Trail Blazers, the spot is filled with other hints regarding Durant. He is from the nearby Washington, DC area, and now resides in Seat Pleasant. He played college ball at U. Texas in Austin, about six hours southeast from Anton, TX. He and Gervin often are compared regarding their skills and basketball moves, and Gervin has been a vocal supporter of Durant's.

“He can flat out play the game and he loves the game, so over the summer time he’s working to get better, so that’s why I say his potential is scary," Gervin said during the NBA Finals on an ESPN broadcast of First Take.

Durant has been the marketing poster player for the NBA during the post-season. In addition to this Nike ad, which was filmed in April, he also has appeared in TV spots for Gatorade with Dwyane Wade, Sprint, BBVA Compass and Skullcandy headphones.

Durant earns about $12-$14 million in endorsements, according to industry analysts.

On Madison Avenue, Kevin Durant Is The NBA's Peyton Manning

Back to Home Page