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Bahamas Red Cross donation site. #HelpUsHelp

• In an effort to “send a message of inclusion to its widely diverse fan base,” the NBA champion Toronto Raptors said they are the first NBA to offer an athletic hijab for Muslim women. The Nike Pro Hijabs with the team’s logo were inspired by the Hijabi Ballers, a Toronto-based non-profit organization dedicated to "celebrating and increasing the involvement of Muslim females in sports." “Inspired by those brave enough to change the game” the team posted to its social media platforms along with a video of the Hijabi Ballers in action.

• Greenleaf Foods said it has signed a deal with the Los Angeles Rams to become the first plant-based food brand to officially partner with an NFL team. As part of this partnership, Greenleaf’s Lightlife Burger will be available at Rams home games this season, beginning Sep. 15 during the team’s 2019 home opener ( agasint tthe New Orleans Saints). Lightlife plant-based protein products will also be featured in the Rams Game On! Program at Albertson’s, Vons, and Pavilions.

• The NFL and Facebook have signed a multi-year partnership extension that will “deliver more diversified NFL video content to fans worldwide through Facebook Watch,” expanding a relationship that began in 2017

The NFL will continue distributing recaps from all 256 regular season games, as well as playoff games and the Super Bowl; plus video highlights from such postseason tentpole events las the Pro Bowl, NFL Scouting Combine and NFL Draft. The NFL will also utilize Facebook Watch for distribution of an array of unique content including NFL news and analysis, Video versions of NFL-produced podcasts and classic and special NFL 100 content.

In addition, the NFL will create Facebook Groups around content themes and work to share relevant video in those groups.

• American Airlines will not renew its naming rights deal with the venue that is home to the NBA’s Miami Heat, which has been AmericanAirlines Arena since it opened in 1999 via a 20-year deal valued at $42 million, according to Miami Today. The team and Miami-Dade County executives are in “advanced talks”with another national company. American will remain the official airline for the Heat.

• Bowlero Corp,, the leading owner and operator of bowling centers in America, has acquired the Professional Bowlers Assn. which has been in operation since 1958. Bowlero said, “All scheduled tournaments and programming will continue, with plans to build upon key initiatives including the PBA's groundbreaking Fox Sports partnership.” Full story here.

• Marshawn Lynch has been named as the founded for the expansion Oakland Panthers of the Indoor Football League, with the team beginning play in February 2020 in Oakland (formerly Oracle) Arena. The NFL Raiders are moving from Oakland to Las Vegas beginning with the 2020 season. Full story here.

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (Sept. 14-Oct. 27), which includes the first public screening of the only known complete broadcast of Super Bowl I (then known as the AFL-NFL World Championship Game) in January 1967 between the Green Bay Packers and the Kansas City Chiefs

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

 Pro Football Hall of Fame First-Time Candidates Class of 2020
• DE John Abraham
• LB Lance Briggs
• WR/Special Teams Josh Cribbs
• RB Maurice Jones-Drew
• S Troy Polamalu
• DE Justin Smith
• WR Reggie Wayne
• LB Patrick Willis

The full list includes 122 players eligible to be selected to next year's class. Full story here.

KEEPING SCORE

Top Brands in 2019 Brand Keys “Consumer Loyalty Index”
• Airline: JetBlue
• Athletic Footwear:Nike
* Automotive: Hyundai
• Banks: Chase
• Beer: Corona Extra (regular), Miller Lite (Lite)
• Bottled Water: Dasani
• Casual Dining: Panera
• Coffee (OOH): Dunkin’
• Energy Drinks: Red Bull
• Headphones: Bose
• Ice Cream: Ben & Jerry’s
• Major League Sports: MLB
• Online Music: Slacker
* Online Retailer: Amazon
• Online Travel Booking: Booking.com
• Pizza: Domino’s
• QSR: Chick-fil-A
• Retail Sporting Goods: Dick’s
• Social Networking Sites: Instagram
• Soft Drinks: Coca-Cola (regular), Diet Coke
• Tequila: Jose Cuervo
• Ticketing Services: StubHub
• Vodka: Zubrowka
• Whiskey: Jack Daniel’s

FULL LIST HERE

BUY SELL

Weekend Box Office Sept. 6-8
1. It: Chapter Two $91M
2. Angel Has Fallen $6M
3. Good Boys $5.4M
4. Lion King $4.2M
5. Overcomer $3.8M
6. Hobbs & Shaw $3.7M
7. Peanut Butter Falcon $2.3M
8. Scary Stories $2.3M
9. Ready Or Not $2.2M
10. Dora and the Lost City of Gold $2.2M

Source: Box Office Mojo

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NYSportsJournalism.com + Topic Of Requested Search

Roberto Clemente Award See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Entries in Kevin Durant (1)

Saturday
Jun292013

Thanks To Nike, Kevin Durant (Not Anton Barrels) Drafted As The No. 1 Overall Pick

By Barry Janoff

June 29, 2013: Kevin Durant has accomplished a lot in his basketball career: NBA rookie of the year in 2007-08, three time NBA scoring champ, four-time all-star, part of the gold medal winning USA Men's Basketball Team at the 2012 London Olympics and numerous endorsements.

But he has yet to win an NBA championship, and he was drafted No. 2 overall by the Oklahoma City Thunder in 2007 out of Texas (behind Greg Oden, who went No. 1 overall to the Portland Trail Blazers).

Durant is still searching for that NBA championship. But he has been drafted No. 1 — in a new TV commercial for Nike that supports the release of Durant's signature KD VI hoops shoes.

The scene is the Seat Pleasant, MD, 2:35 PM Draft. A group of players sit in a makeshift gym-slash-lunchroom in the local recreation hall. A board on the wall reads, Shirts-Skins. Out front is a group of TV announcers — led by ESPN's Jay Bilas and a guy who looks like former ESPN sports anchorman and current Los Angeles Dodgers radio play-by-play man Charley Steiner. They are calling the draft selection for the pick-up league as if it were the NBA Draft.

Hence, the theme of the campaign: Summer is Serious.

The action revolves around which player will be selected No. 1 overall: Durant or "local legend Anton Barrels," who is seated at a table with his crew glaring at and taunting Durant.

"He can't ball, he's just tall," says of Durant. To which Durant replies, "How you seen my highlights."

As the tension builds, Bilas describes both men and their hoops attributes.

"Durant's got guard-like skills in a big man's body," Bilas relates as we see actual highlights of Durant in action with the Thunder. "A wing-span that goes on for days."

But Barrels is not to be overlooked. "Barrels has scouts intrigued. He's built like a bowling ball," Bilas says of the 5'9", 200 lb. street-baller."He's got a low center of gravity. You can't get up underneath him, and he never backs down."

Barrel himself has confirmed that description on his Twitter account. "They call me Anton Barrels. Cause I barrels through the lane."

Finally, the moment has come. A drum roll begins, courtesy of a kid sitting at a set of skins, and the first pick is about to be made. Turns out the draft is being MC'ed not by NBA commissioner David Stern but NBA Hall of Famer George "The Iceman" Gervin.

"With the first pick in the 2:35 PM Seat Pleasant Draft, the Shirts pick . . .  Kevin Durant."

A jubilant Durant puts on a hat that reads "Shirts" and moves to get his congratulations from Gervin as a despondent Barrels looks on.

Text then offers, "Summer is Serious" and directs viewers to a supporting Twitter destination and to the NikeBasketball.com Web site.

In addition to possibly taking a dig at the Trail Blazers, the spot is filled with other hints regarding Durant. He is from the nearby Washington, DC area, and now resides in Seat Pleasant. He played college ball at U. Texas in Austin, about six hours southeast from Anton, TX. He and Gervin often are compared regarding their skills and basketball moves, and Gervin has been a vocal supporter of Durant's.

“He can flat out play the game and he loves the game, so over the summer time he’s working to get better, so that’s why I say his potential is scary," Gervin said during the NBA Finals on an ESPN broadcast of First Take.

Durant has been the marketing poster player for the NBA during the post-season. In addition to this Nike ad, which was filmed in April, he also has appeared in TV spots for Gatorade with Dwyane Wade, Sprint, BBVA Compass and Skullcandy headphones.

Durant earns about $12-$14 million in endorsements, according to industry analysts.

On Madison Avenue, Kevin Durant Is The NBA's Peyton Manning

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