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NEWS REAL

• The NBA 2K League today named Tencent Holdings Limited as the league’s first distribution partner in China.

• The English Premier League has signed a multi-year deal naming Anheuser-Busch brand Budweiser as its official category partner. Carling had been the EPL category partner since 2016.

• Sports and live entertainment company AEG has signed a multiyear, multimillion-dollar renewal agreement with Toshiba America Business Solutions, extending their “comprehensive partnership across several of AEG’s flagship assets,” including Toshiba remaining a founding partner of Staples Center and the official digital signage and display provider of L.A. Live.

• As part of the NFL 100th season celebration, the NFL has teamed up with league partner EA to give one lucky fan the chance to become an EA Sports Madden NFL ratings adjustor for the day as well as be digitized to appear in the Madden NFL game. Details here.

• The NBA’s Golden State Warriors have signed a long-term deal naming  Fanatics, a  global leader for licensed sports merchandise, as the exclusive operator of all Warriors Shop locations throughout the Bay Area. Full story here.

• NBA All-Star James Harden has joined the ownership group of the Houston Dynamo. According to the MLS club, the 2018 NBA MVP with the Houston Rockets becomes the fifth member of an ownership group led by Gabriel Brener, which also includes boxing icon Oscar De La Hoya, Ben Guill and Jake Silverstein.

In addition to the Dynamo, the group also owns the NWSL's Houston Dash and BBVA Stadium, the home venue for both clubs.

“I’m very excited about the opportunity to join the ownership group of the Houston Dynamo and Houston Dash and proud to be a part of a club with tremendous history and a great future,” Harden said via the team.

• Spend a "Day in the Life Of Blake Griffin." Full story here.

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

AT&T WNBA All-Star 2019 Starter Pool

  • Liz Cambage, Aces
  • Elena Delle Donne, Mystics
  • Chelsea Gray, Sparks
  • Brittney Griner, Mercury
  • Natasha Howard, Storm
  • Jonquel Jones, Sun
  • Jewell Loyd, Storm
  • Kayla McBride, Aces
  • Kia Nurse, Liberty
  • A‘ja Wilson, Aces

AT&T WNBA All-Star 2019, featuring Team Delle Donne vs. Team Wilson, is scheduled for July 27 in the Mandalay Bay Events Center, Las Vegas (ABC 3:30 PM ET).

KEEPING SCORE

The Top 25 MiLB Teams With Best-Selling Merchandise (alphabetically, with MLB affiliate):

  • Albuquerque Isotopes (Rockies)
  • Charleston RiverDogs (Yankees)
  • Charlotte Knights (White Sox)
  • Columbia Fireflies (Mets)
  • Columbus Clippers (Indians)
  • Corpus Christi Hooks (Astros)
  • Durham Bulls (Rays)
  • El Paso Chihuahuas (Padres)
  • Fort Wayne TinCaps (Padres)
  • Gwinnett Stripers (Braves)
  • Hartford Yard Goats (Rockies)
  • Indianapolis Indians (Pirates)
  • Jacksonville Jumbo Shrimp (Marlins)
  • Lehigh Valley IronPigs (Phillies)
  • Nashville Sounds (Rangers)
  • Pawtucket Red Sox (Red Sox)
  • Portland Sea Dogs (Red Sox)
  • Richmond Flying Squirrels (Giants)
  • Rochester Red Wings (Twins)
  • Sacramento River Cats (Giants)
  • Salt Lake Bees (Angels)
  • San Antonio Missions (Brewers)
  • Tacoma Rainiers (Mariners)
  • Toledo Mud Hens (Tigers)
  • Trenton Thunder (Yankees)

SOURCE: MiLB

BUY SELL

Weekend Box Office July 12-14
1. Spider-Man:Far From Home $45.3M
2. Toy Story 4 $20.7M
3. Crawl $12M
4. Stuber $8M
5. Yesterday $6.8M
6. Aladdin $5.9M
7. Annabelle Comes Home $5.6M
8. Midsommar $3.4M
9. Secret Life of Pets 2 $3.1M
10. MIB International $2.2M
Source: Box Office Mojo

SEARCH

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Wednesday
Dec152010

Nike Jump-Starts NFL Alliance By Getting In Gear With College Football

NFL players show off Nike's new Pro Combat System.December 14, 2010: College football teams across the nation are ready to do battle in the plethora of bowl games being played over the next few weeks. And so is Nike.

The sports giant has unveiled its next generation of Nike Pro Combat uniforms and cleats, which football teams from the University of Oregon, Boise State University, Texas Christian University and University of Florida are scheduled to wear when they appear in upcoming bowl games. The gear includes the Zoom Alpha Talon Cleat and Pro Combat jerseys and pants featuring Nike Pro Deflex padding, which provides extra protection and a two-way airflow that cools the body and wicks away sweat. 

The new goods were unwrapped on Dec. 14 as part of the 2010 Nike Media Summit at Cowboys Stadium in Texas,. The occasion also helped to jump-start Nike's recently signed a deal to replace adidas as the official outfitter of the NFL beginning with the 2012 season. Among the crowd were NFL players Ndamukong Suh, Clay Matthews, Dwayne Bowe, Felix Jones and Steven Jackson. They and other Nike endorsers will be able to wear the new cleats beginning with games this week and weekend.

“Nike, Inc., is the leading, most innovative football company in the world and the top choice of football athletes at every level,”  Kris Aman, vp-athletic training for the Beaverton, Ore.-based company, said during the event. “Our success is based on creating breakthrough products and experiences unmatched in our industry, helping write the next chapter for Nike Football.”

The Boise State Broncos will wear the new Nike gear during the MAACO Las Vegas Bowl against Utah on Dec. 22;  the Florida Gators will don their uniforms and cleats at the Outback Bowl against Penn State in Tampa Bay on Jan, 1, 2011; TCU will debut the new Air Zoom Alpha Talon cleat with a new version of their current 2010 Nike Pro Combat uniform at the Rose Bowl presented by Vizio against Wisconsin in  Pasadena, Calif., on Jan. 1; and the Oregon Ducks will display their Nike offerings at the Tostitos BCS National Championship Game against quarterback Cam Newton and Auburn on Jan. 10 at University of Phoenix Stadium in Glendale, Az.

All four games will air on ESPN.

“This new cleat gives me the traction and protection when and where I need it most,” said Ndamukong Suh of the Detroit Lions. “Nike Football keeps raising the bar, giving players the best cleats in the game today.”

According to Nike, the Zoom Alpha Talon is the company's "most advanced cleat ever featuring] improved footing at full speed with an innovative on-demand, adaptive traction system. The interior cleats in the forefoot extend when full pressure is applied for more traction when needed and retract when not. The Air Zoom Alpha Talon cleat also features a Flywire upper for lightweight lockdown, a low-profile cushioning system for comfort, and Nike Pro Deflex padding around the ankle for breathable protection."

"Our success is based on creating breakthrough products and experiences unmatched in our industry, helping write the next chapter for Nike Football."

Regarding the Pro Combat System, Nike offered that the "redesigned base layer and uniform deliver the ultimate in breathable protection for superior speed . . . The uniform design emphasizes thermoregulation by featuring Nike Pro Deflex padding with two-way airflow to cool the body and wick away sweat. . . The uniform also provides enhanced protection throughout the crucial 'hit zone'  between the knees and shoulders, delivering robust padding without the bulk."

Nike's five-year deal with the NFL, which begins in April 2012, gives the company official on-field exclusivity in uniforms and gear worn by players and coaches.

NFL Refashions $2B Apparel Category With Nike, New Era Deals

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