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Bahamas Red Cross donation site. #HelpUsHelp

• Tony Wyllie has been named regional president and managing director for Special Olympics North America. Wyllie most recently was svp-communications for the NFL’s Washington Redskins since 2010. His three-decade career also includes PR/communications with the St. Louis (now Los Angeles) Rams, Tennessee Titans and Houston Texans.

• The Los Angeles Clippers have signed a deal with Los Angeles-based tech firm Honey, which includes naming rights to team's renovated Honey Training Center: Home of the L.A. Clippers and its logo on team practice jerseys. According to Honey, "10 million-plus members worldwide use Honey's suite of free tools daily to save time and money when shopping online.”

• Washington Mystics forward-guard Elena Delle Donne has been named 2019 WNBA MVP.  It is the second MVP award for seven-year player, making her the first player in WNBA history to earn the honor with two different teams (2015 Chicago Sky).

• BMW Group Russia has signed a deal with tennis star Daniil Medvedev, currently ranked No. 4 in the world, who fell in five sets to Rafael Nadal in the recent U.S. Open Grand Slam finals. Medvedev, who will represent Russia in the inaugural ATP Cup tournament in Australia this January, will participate in various brand activities, including a BMW patch on his shirt, in Russia and worldwide .

• SoFi Stadium, which will be the new $6 billion home venue for the NFL’s Los Angeles Rams and Chargers beginning in 2020, will open July 25-26 with two Taylor Swift concerts.

• CBD edible company Bhang, Miami, has acquired Red Ace, a leading organic beverage company. Bhang plans to launch a Red Ace-branded line of CBD/terpene-style beverages and products, including functional sparkling beverages. Athlete ambassadors include Christian Ramirez, Russell Canouse and Kelyn Rowe (MLS) and Spencer Keiboom (Washington Nationals).

• The Paley Center for Media, NY, will honor the 100th season of the NFL with a new exhibit: "A Century of Football: Celebrating the NFL’s 100th Season," free and open to the public (Sept. 14-Oct. 27), which includes the first public screening of the only known complete broadcast of Super Bowl I (then known as the AFL-NFL World Championship Game) in January 1967 between the Green Bay Packers and the Kansas City Chiefs

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.”

POLL POSITION

 Pro Football Hall of Fame First-Time Candidates Class of 2020
• DE John Abraham
• LB Lance Briggs
• WR/Special Teams Josh Cribbs
• RB Maurice Jones-Drew
• S Troy Polamalu
• DE Justin Smith
• WR Reggie Wayne
• LB Patrick Willis

The full list includes 122 players eligible to be selected to next year's class. Full story here.

KEEPING SCORE

Top Brands in 2019 Brand Keys “Consumer Loyalty Index”
• Airline: JetBlue
• Athletic Footwear:Nike
* Automotive: Hyundai
• Banks: Chase
• Beer: Corona Extra (regular), Miller Lite (Lite)
• Bottled Water: Dasani
• Casual Dining: Panera
• Coffee (OOH): Dunkin’
• Energy Drinks: Red Bull
• Headphones: Bose
• Ice Cream: Ben & Jerry’s
• Major League Sports: MLB
• Online Music: Slacker
* Online Retailer: Amazon
• Online Travel Booking: Booking.com
• Pizza: Domino’s
• QSR: Chick-fil-A
• Retail Sporting Goods: Dick’s
• Social Networking Sites: Instagram
• Soft Drinks: Coca-Cola (regular), Diet Coke
• Tequila: Jose Cuervo
• Ticketing Services: StubHub
• Vodka: Zubrowka
• Whiskey: Jack Daniel’s

FULL LIST HERE

BUY SELL

Weekend Box Office Sept. 13-15
1. It 2 $40.7M
2. Hustlers $33.2M
3. Angel Has Fallen $4.4M
4. Good Boys $4.3M
5. Lion King $3.6M
6. Hobbs & Shaw $2.8M
7. Overcomer $2.7M
8. The Goldfinch $2.6M
9. Peanut Butter Falcon $1.9M
10. Dora and the City of Lost Bold $1.9M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

ESPN SportsCenter: Hold See More Ads Below

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Monday
Jan142013

Is Tiger Woods Ready To Hand Off Nike Golf's Marketing Crown To Rory McIlroy?

By Barry Janoff

January 14, 2013: Tiger Woods may have been the king of Nike Golf for the past 15 years but Rory McIlroy has stepped into the throne room to the chants of, "The King is Dead! Long life the King!"

Nike confirmed today that it has signed a long-term deal with McIlroy, ranked No. 1 in the world, to represent Nike Golf on the course and in marketing.

Financial terms were not disclosed. Industry analysts said the pact could be worth upward of $200 million over ten years.

The deal was unveiled during a press conference at the Abu Dhabi HSBC Golf Championship, being played Jan. 17-21.

McIlroy, who will sport Nike Golf clubs, balls, footwear, gloves, apparel, headwear and accessories, makes his marketing debut for the brand this week in a TV spot alongside Woods.

“I chose Nike for a number of reasons,” McIlroy said during the press conference. “It’s a company and a brand that really resonates with me. It’s young. It’s athletic. It’s innovative. They are committed to being the best, as am I. Signing with Nike is another step towards living out my dream.”

Other Nike Golf endorsers include Kyle Stanley, Nick Watney, Thorbjorn Olesen and Seung Yul Noh.

Woods has been aligned with Nike Golf since 1996. The company remained with him after Woods' personal life of extra-marital affairs became public knowledge. That cost him more than $30 million in annual endorsements when his deals were terminated by such firms as PepsiCo's Gatorade, AT&T, Procter & Gamble's Gillette and Accenture.

Foreshadowing the Nike Golf union, Woods and McIlroy shared the cover of the European version of EA Sports' Tiger Woods PGA Tour videogame the hit in 2012.

Wood's has won 14 Major championships during his career, but none since the U.S. Open in 2008. Last year, McIlroy became the youngest player in PGA history to hit $10 million in career earnings.

The initial spot, "No Cup is Safe," shows the rivalry and mutual admiration that exists between the 23-year-old McIlroy and the 37-year-old Woods. It will air nationally during golf programming and then go into regular rotation. Support includes print, Internet and social media such as Facebook, Twitter and YouTube. Lead agency is Wieden + Kennedy, Portland, Ore.

"No Cup is Safe" opens with both men practicing drives on a range. McIlroy soars a shot that lands inches from a hole. Tiger's shot hits Rory's ball and is even closer to the hole.

"Any questions?" Tiger says to McIlroy. "So, it's going to be like that!" Rory replies, whose next shot is a hole-in-one. "Oh, someone wants to play," Woods says. "Just trying to keep up with the old guy," McIlroy replies. "Hey," Woods says looking at McIlroy's iconic mop atop his head, "is that your real hair?!!"

They then both drives shots to farther and farther, one landing in the soda cup on the side of a golf cart, another in a beverage cup on a man's kitchen table.

"I just can't miss today," McIlroy says. "Ever get days like that?"

Tiger responds by hitting a golf ball on the fly into a restaurant, off the wall and into a bowl of soup. Rory winds up and without looking hits a ball through a distant office window and into the hole on a guy's putting green.

They then both take a succession of swings that end up in a row of champagne glasses at a wedding reception.

Ultimately, McIlroy picks up a glass to take a drink of water and finds one of Tiger's golf balls inside. "How'd you do that?" McIlroy inquires. Tiger smiles and replies, "You'll learn." (See the full spot here.)

“Rory is an extraordinary athlete who creates enormous excitement with his on-course performance while, at the same time, connecting with fans everywhere,” Cindy Davis, president of Nike Golf, said in a statement. “He is the epitome of a Nike Athlete, and he is joining our team during the most exciting time in Nike Golf’s history. We are looking forward to partnering with him to take his remarkable career to the next level.”

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