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NEWS REAL

• Kraft Heinz division Devour Food has joined with the American Cornhole League to uncover from among its ranks the "Devour Man of the Year," with the winner earning $10,000 and free Devour Pizza for a year. Details here.

• Maria Sharapova has withdrawn from the Grand Slam at French Open, citing her shoulder injury and recovery.

• Earvin “Magic” Johnson and Larry Bird will be the co-recipients of the NBA Lifetime Achievement Award, to be honored during the NBA Awards on June 24 (TNT).

• The American Gaming Assn. has released a new set of self-regulations on advertising and marketing legal sports betting, the “Responsible Marketing Code for Sports Wagering. The code, developed in coordination with its members, “extends commitments made by individual companies through their own responsible marketing activities and those adhered to by all association members through the Responsible Gaming Code of Conduct. “The new code includes self-imposed restrictions on target audiences, outlets and materials branding, while mandating responsible gaming inclusion.” Full story here.

• Pete Frates and Pat Quinn, co-founders of ALS Ice Bucket Challenge, have launched with The ALS Assn. the 5th anniversary of “Challenge Me” with a “new call to action to reignite the passion and generosity of the millions of people who dumped ice water on their heads in the summer of 2014.” 

POLL POSITION

U.S. Women’s National Team head coach Jill Ellis has named the 23 players who will represent the U.S. in France and seek to defend their FIFA Women’s World Cup crown (July 7-Aug.7).

GOALKEEPERS

Adrianna Franch* (Portland Thorns FC), Ashlyn Harris** (Orlando Pride), Alyssa Naeher** (Chicago Red Stars)
DEFENDERS
Abby Dahlkemper* (NC Courage), Tierna Davidson* (Chicago Red Stars), Crystal Dunn* (NC Courage), Ali Krieger*** (Orlando Pride), Kelley O’Hara*** (Utah Royals FC), Becky Sauerbrunn*** (Utah Royals FC), Emily Sonnett* (Portland Thorns FC)
MIDFIELDERS
Morgan Brian** (Chicago Red Stars), Julie Ertz** (Chicago Red Stars), Lindsey Horan* (Portland Thorns FC), Rose Lavelle* (Washington Spirit), Allie Long* (Reign FC), Samantha Mewis* (NC Courage)
FORWARDS
Tobin Heath*** (Portland Thorns FC), Carli Lloyd**** (Sky Blue FC), Jessica McDonald* (NC Courage), Alex Morgan*** (Orlando Pride), Christen Press** (Utah Royals FC), Mallory Pugh* (Washington Spirit), Megan Rapinoe*** (Reign FC)
* First Women’s World Cup
** Second Women’s World Cup
*** Third Women’s World Cup
**** Fourth Women’s World Cup

KEEPING SCORE

Results from NBA Draft Lottery 2019 presented by State Farm — aka the Zion Williamson Lottery:
1. New Orleans  
2. Memphis        
3. New York        
4.Los Angeles Lakers     
5. Cleveland
6. Phoenix          
7. Chicago
8. Atlanta
 9. Washington
10. Atlanta (from Dallas)
11. Minnesota
12. Charlotte        
13.  Miami
14.  Boston (from Sacramento via Philadelphia)

BUY SELL

Weekend Box Office May 3-5
1. Avengers: Endgame $145.8M
2. The Intruder $11M
3. Long Shot $10M
4. Uglydolls $8.5M
5. Captain Marvel $4.3M
6. Breakthrough $3.9M
7. Curse of La Llorona $3.5M
8. Shazam! $2.4M
9. Little $1.5M
10. Dumbo $1.4M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

Fox: Kevin Durant 'Q Ball' See More Ads Below

 

COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Channel Chasers

NFL UK 2019
• Oct. 6 Chicago Bears v Oakland Raiders Tottenham Hotspur Stadium
• Oct. 13 Carolina Panthers v Tampa Bay Buccaneers Tottenham Hotspur Stadium
• Oct. 27  Cincinnati Bengals v Los Angeles Rams Wembley Stadium
• Nov. 3 Houston Texans v Jacksonville Jaguars Wembley Stadium

NFL Mexico 2019
• Nov. 18 Kansas City  Chiefs v Los Angeles Chargers Mexico City Estadio Azteca (ESPN Monday Night Football).

Thursday
Jan172013

Nike Mantra: Like The Sun, Rain, Earth, Count On Kobe Bryant Now And Later

By Barry Janoff

January 17, 2013: Nike this week breaks its first new hoops commercial of 2013, an ode to the veteran, five-time NBA champion Kobe Bryant, which ultimately philosophizes that like the sun shining, the rain falling and the grass growing, Bryant is a constant force of nature and a constant presence in the league.

The spot and related activation will support the new "Kobe 8 System," described by Nike as the "lowest and lightest" Kobe Bryant signature shoes to date. The early released color patterns are meant to mimic Kobe's nickname, Black Mamba (snake) and also evoke images from the Chinese Year of the Snake in 2013.

The commercial breaks as Bryant was named to his NBA record 15th consecutive All-Star Game. Despite the fact that the Los Angeles Lakers have been hovering around .500 all season, Bryant received the most votes among all players, almost 16 million.
 
The spot, "Count On Kobe," will run during basketball programming across NBA media partners, including ESPN, TNT, ABC and NBA TV. Support includes Internet and social media such as Facebook, Twitter and YouTube. Lead agency is Wieden + Kennedy, Portland, Ore.

The spot opens with a dramatic sunrise as female narrator with a British accent explains, "This is how the world works: The sun shines. The grass grows. Kobe Bryant arrives to practice at three."

A clock shows 3 PM, but the narrator begs to differ. "The other three!"

Several esoteric and philosophical observations follow. "Chickens 'Bock! Bock! Bock!'" says the narrator as we see baby chicks bouncing in the air. "Broccoli can fight cancer. Rice provides energy. Kobe eats rice, broccoli, chicken. And the world turns.

"Earthquakes shake. Bakers bake. Kobe Bryant shakes and bakes defenders," she continues as we see a chef preparing "Kobe Bryant's Ankle Snaps." The recipe contains "Can't defend this milk, Jab step sugar, All-purpose clutch flour" and, in reference to Bryant's Black Mamba nickname, "Mamba egg and python salt."

The voiceover continues with a mix of utter seriousness and a dash of tongue-in-cheek. "Philosophers ponder existence. Scholars read. Kobe Bryant takes everyone to school. Rain falls. Waterfalls dump water. Kobe owns the bucket." Not a water bucket filled with ice, as seen on screen, but the hoops basket, which is seen filling up with Kobe Bryant jump shots.

The Black Mamba reference returns. "Snakes are light, low and fast. Kobe's shoes are like snakes." Followed by more mystical references. "Bees sting when threatened. Kobe Bryant is never threatened. Best is ahead of better. The basket is ahead of the ball. Kobe is light years ahead of them all."

To sum it all up, we see Bryant in action driving to the hoop and slamming home a basket as the narrator says, "This is the way it was. This is the way it is." And as an on-screen calendar clock counts the years to 2019, she proclaims, "This is the way it will be."

(See the full spot here.)

If the ending of the Nike spot holds true, Bryant in 2019 would be 41 and playing in his 23rd season.

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