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• Six first-year eligible candidates are among the 27 semi-finalists for the Pro Football Hall of Fame Class of 2018: CB/S Ronde Barber, G Steve Hutchinson, LB Ray Lewis, LB Brian Urlacher, WR Randy Moss andDE/DT Richard Seymour. The Class of 2018 will be unveiled during NFL Honors, a two-hour prime-time awards special to air nationally (Feb. 3, 2018) on the eve of Super Bowl LII.
• The New York Knicks named Dan Sabreen vp-public relations, effective Nov. 27. Sabreen has spent more than a decade at CBS Sports, most recently as vp-communications.
• For every save made by goalkeepers during MLS Eastern and Western Conference Championships and MLS Cup, Allstate said it would donate two new soccer nets to fields in need in that club's city. MLS goalies participating inlcude Zack Steffen (Columbus Crew), Joe Willis (Houston Dynamo), Stefan Frei (Seattle Sounders) and Alex Bono (Toronto FC).
• 2018 BBWAA ballot unveiled, with 14 1st timers including Chris Carpenter, Johnny Damon, Andruw Jones, Chipper Jones, Hideki Matsui, Jim Thome, Johan Santana, Omar Vizquel Full ballot

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2018 NFL Pro Bowl Voting (To Date)
1. Carson Wentz QB Philadelphia Eagles 273,367
2. Tom Brady QB New England Patriots 239,989
3. Le’Veon Bell RB Pittsburgh Steelers 227,771
4. Todd Gurley RB Los Angeles Rams 215,687
5. Antonio Brown WR Pittsburgh Steelers 215,584
6. Drew Brees QB New Orleans Saints 207,751
7. Kareem Hunt RB Kansas City Chiefs 204,611
8. Jared Goff QB Los Angeles Rams 200,346
9. Russell Wilson QB Seattle Seahawks 183,630
10. Alex Smith QB Kansas City Chiefs 178,392
11. Rob Gronkowski TE New England Patriots 168,663
12. Zach Ertz TE Philadelphia Eagles 156,183
13. Julio Jones WR Atlanta Falcons 124,556
14. Joey Bosa DE Los Angeles Chargers 117,480
15. Kyle Juszczyk FB San Francisco 49ers 116,816
16. Aaron Donald DT Los Angeles Rams 102,194
17. Luke Kuechly LB Carolina Panthers 101,131
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19. Everson Griffen DE Minnesota Vikings 91,621
20. Geno Atkins DT Cincinnati Bengals 88,126
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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Friday
Jun142013

NHLPA Brews New Deal With Budweiser For Canadian Marketing, Activation

Special to NYSportsJournalism.com

June 14, 2013: The National Hockey League Players’ Assn. has signed a multi-year deal with Budweiser Canada and will support with marketing, activations and experiential "touch points" throughout the country.

Financial details were not disclosed.

The alliance, which started during the Stanley Cup with a commercial that aired across the country, is intended "to bring hockey fans closer to their favo]rite players and the game they love [and to] create more experiential touch points between hockey fans and players."

The NHL itself has a marketing alliance with Molson Coors Canada, as well as MillerCoors (Coors Light) in the U.S.

“Budweiser has a long-term commitment to supporting hockey at all levels from coast-to-coast and our partnership with the NHLPA allows us to extend our passion for hockey to include the best players in the world” Kyle Norrington, marketing director for Budweiser Canada, said in a statement. “Our NHLPA sponsorship aligns with Budweiser’s goal to make hockey more exciting, more fun and more accessible for Canadians. We’re looking forward to bringing even more great times to hockey fans from coast-to-coast.”

According to Mike Ouellet, NHLPA chief of business affairs, “This partnership will provide us with an opportunity to work closely with Budweiser to creatively connect our Canadian fan base with their hockey heroes,” said, . “Through this multi-season sponsorship, we look forward to extending hockey fans’ connections to the players beyond the ice.”

The launch spot, "Long Distance Calls," stars the Doughty family cheering on their son, Drew, who plays for the Los Angeles Kings. The family is shown at home watching the game on TV, then celebrating after an L.A. goal with a Budweiser Red Light. No players, including Doughty, are actually seen. (See the full spot here.)

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