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IndyCar Series 2017 Schedule
• Firestone Grand Prix St. Petersburg March 12
• Toyota Grand Prix Long Beach April 9
• Honda Indy Grand Prix Alabama April 23
• Phoenix Grand Oriux May 13
• IndyCar Grand Prix May 13
Indy 500 May 28
• Chevrolet Detroit Grand Prix 1 June 3
• Chevrolet Detroit Grand Prix 2 June 4
• Rainguard Water Sealers 600 June 10
• Kohler Grand Prix Elkhart Lake WI June 25
• Iowa Corn 300 Newton July 9
• Honda Indy Toronto July 16
• Honda Indy 200 Mid-Ohio Lexington July 30
• ABC Supply 500 Long Pond PA Aug. 20
• Bommarito Automotive Group 500 Madison IL Aug. 26
Grand Prix At The Glen NY Sept. 3
• GoPro Grand Prix Sonoma CA Sept. 17

Source INDYCAR

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iSpot Top Ten Spenders Past Week (March 13-19/Lead Spot)

*NCAA Official Partner
• Geico ($27.2M) Hail Caesar Salad
• AT&T Wireless* ($19M) Unbelievable
• Verizon ($17.5M) Drop the Metrics
• NCAA* ($16.5M) Opportunity
• Coca-Cola* ($15.5M) Love Story
• Allstate* ($15.4M) Sarah, I Love You
• Progressive ($15M) Get Their Attention
• Capital One* ($14.4M) Clapper
• State Farm ($14M) Following
• Taco Bell ($13.4M) Work Emails
Source iSpot.TV

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Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Apr142011

NHL: Game On The Ice, Business Off The Ice 'Has Never Been Better'

April 14, 2011: With the Stanley Cup playoffs underway, and a potential record-setting TV rights battle looming after that, the NHL said it is on pace for its fifth consecutive year of record total revenue and is projected to bring in more than $2.9 billion by the end of the Stanley Cup playoffs.

The league said the growth was led by "dramatic increases in sponsorship and merchandise sales, landmark corporate investment in its big events and impressive digital growth."

According to the NHL, 2010-11 was a record year for sponsorship sales with gross sales up 33% over last year. Topping the chart was a new seven-year partnership with Molson Coors in Canada and MillerCoors in the U.S. to begin in July – the biggest sponsorship in the league's 93-year history.

The NHL also added Discover Card as the first presenting sponsor of the All-Star Game in a decade, and signed or renewed sponsorship deals with Bridgestone, Canadian Tire, Cisco Systems, McDonald's, Huggies, RIM/Blackberry and Tim Hortons.

Three jewel events also drove on-ice action and fan, consumer and corporate interest: the outdoor Bridgestone Winter Classic, which was played at Pittsburgh's Heinz Field on New Year's Day; the All-Star Game, played in Charlotte, which returned after a year's hiatus due to the 2010 Winter Olympics in Vancouver; and the return of the outdoor Tim Hortons NHL Heritage Classic in Calgary, which was played for the first time since 2003.

Among other highlights cited by the league, the NHL Network increased ad revenue this season by 70% while unveiling multiple enhancements and original programming; NHL merchandise sales had a 15% increase over last year, with Shop.NHL.com experiencing a 9% growth over last year's record; regular season TV viewership increased by 17% over last year; and revenue for the NHL's digital businesses increased by 14%, with NHL.com revenue alone up 28%, setting a new best, according to the NHL.

In social media,the NHL said its Facebook page has 1.46 million fans, a 436% increase over last year, and that NHL followers on Twitter have increased by 54%.

In arenas, the NHL said teams averaged 17,132 fans and played to 93.2% of capacity.  This average is the third largest all-time and represents an increase over last year.

"The game on the ice, which has never been better, has fueled much of our business momentum," John Collins, NHL COO, said in a statement. "There is a buzz around our game. Fans are talking hockey, watching hockey and engaging with the NHL like never before. That in turn has led to the corporate community taking notice and embracing their association with the league in meaningful, creative and impactful ways."

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