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NEWS REAL

• For the 15th consecutive year, ESPN will present the NCAA Division I Men’s Ice Hockey Championship in its entirety, with the 15-game, 16-team tournament beginning with regional action March 29-31 and concluding with the Frozen Four on April 11 and 13. The Frozen Four will be in Buffalo, NY, with all three games on ESPN2.

• The NFL's 100th season will begin with the Chicago Bears hosting the Green Bay Packers in Soldier Field on Thursday, Sept. 5 (NBC, 8:20 PM ET). This will be the 199th meeting between the Bears and Packers, including regular- and post-season. Super Bowl champion New England Patriots will begin their season on NBC Sunday Night Football Sept. 8. Their opponent will be named when the full 2019 regular season schedule is released later this spring.

• Kraft Heinz, in partnership with the NHL and NHLPlayers’ Association (NHLPA) has unveiled the top four finalist communities competing for the coveted title of Kraft Hockeyville USA 2019. Voting begins March 30.

• NBA Experience, the new destination coming to Disney Springs at Walt Disney World Resort (Orlando) will officially open Aug. 12, 2019. In collaboration with the NBA, Disney is developing NBA Experience with 13 interactive elements and hands-on activities across 44,000 square feet and two floors, also including a NBA-themed retail store.

• D.G. Yuengling & Son brewery has signed a deal with Philadelphia Phillies' pitcher Aaron Nola, making him one of the first active, MLB players to have a partnership with a beer brand. Yuengling has been a sponsor of the Phillies since 2017,

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 22-24
1. Us $70.2M
2. Captain Marvel $35M
3. Wonder Park $9M
4. Five Feet Apart $8.8M
5. How To Train Your Dragon 3 $6.5M
6. A Madea Family Funeral $4.5M
7. Gloria Bell $1.8M
8. No Manches Frida 2 $1.8M
9. Lego Movie 2 $1.1M
10. Alita: Battle Angel $1M
Source: Box Office Mojo

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Friday
Nov262010

NFLPA Using NFL Icons Sanders, Dorsett In Marketing Push Spotlighting CBA Conflict

By Barry Janoff, Executive Editor

Former Cowboys star running back Tony Dorsett now stars in an NFLPA commercial regarding the CBA conflict.November 26, 2010: The escalating discord between the NFL and the NFL Players Assn. regarding the collective bargaining agreement situation, which could lead to a lockout/shutdown of the 2011 season, continues to make news, even on Thanksgiving Day and weekend.

The NFL’s collective bargaining agreement is due to expire in March, with ongoing but increasingly strained negotiations revolving around such issues as an expanded 18-game season, salary caps and revenue sharing.

In its latest volley, the NFLPA claims, "Team owners have made a series of moves designed to lock out the players and fans." Supporting that position is a new commercial from the NFLPA staring NFL Hall of Famers Tony Dorsett and Barry Sanders. The two former running backs not only shared their memories about playing on Thanksgiving Day, but imploring football fans to voice their opinions to "block the lockout."

The commercial is part of a broader "Block the Lockout" effort from the Washington, D.C.-based NFLPA that is urging fans to sign a petition directed toward Commissioner Roger Goodell and NFL team owners to keep the NFL in play next season.

"When you talk about Thanksgiving, you're talking about football," says Dorsett, a member of the Dallas Cowboys from 1977-1987. "It was an honor for us to be a part of a franchise that was selected to play and entertain the country."

Barry Sanders is back in action, offering that "A lockout would be devastating" for fans and the NFL.Dorsett then offers, "I have a lot of deep, found memories about fans. The fans are the ones who make 'superstars' superstars. If there's a lockout, nobody wins."

Sanders says, "A lockout would be devastating. We don't want to take the fans for granted. We want to keep them first. We hope that their voice is heard. And we hope that there is not a stoppage."

Dorsett adds, "Fans are what make this game. Let's do the right thing for the fans."

The spot then directs viewers to a micro-site at the NFLPA Web site, Nfllockout.com, to sign a petition directed at NFL commissioner Roger Goodell and NFL team owners. The petition reads:

"We the fans of the NFL, demand that you NOT lock out players in 2011. The players want to play football and we passionately want to see America’s most popular sport.

"As fans and members of our local communities, a lockout would have a devastating impact on our local and regional economies. Stadium employees will be jobless, and sports bars, police officers, restaurants, hotels and various support staff who work for this game will also be affected. Simply put, these tough times will get even tougher for Americans.

"It is estimated that more than 150,000 jobs would be impacted by a lockout and cause more than $140 million in lost revenue in each NFL city. We implore you to do the right thing and guarantee that players, fans and everyone who enjoys the NFL will not have to endure a lockout in 2011."

A looping messing at the Web site also warns, "Happy Thanksgiving, fans! Have a wonderful day and enjoy the Thanksgiving games! We may not have this tradition in 2011."

"The best way to ensure uninterrupted NFL football in 2011 is for the union to stop asking everyone else to solve its problems and to sit down and engage in serious, constructive bargaining."

Earlier this week, the NFLPA sent out a letter from its president, Kevin Mawae, to politicians whose constituents were located within NFL markets. It read, in part: "During one of the worst economies since the Great Depression, NFL owners are preparing to cancel the 2011 season and, in the process, devastate [those] businesses and stadium workers who count on football Sundays to make ends meet. It is our hope that the owners will shelve this plan and negotiate in good faith to ensure that we are playing for the fans in 2011."

The NFL issued an official response to that letter, which it posted at its NFLlabor.com Web site. In part, the NFL's letter read: "The union’s request for state and local political leaders to intercede in the negotiations ignores and denigrates the serious and far more substantial problems that those leaders, and that state and local workers across the country face.  We can resolve our own issues as we have done many times in the past but the NFLPA has to want to participate in resolving them."

The NFL's response went on to read, "Nobody — least of all NFL owners — wants to shut down our business. The best way to ensure uninterrupted NFL football in 2011 is for the union to stop asking everyone else to solve its problems and to sit down and engage in serious, constructive bargaining. If the union does so, we can and will reach an agreement.” (Full letter here.)

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