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What Are You Watching In April 2018
 
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QUICK HITS

• Through the fist two weekends of the NBA Playoffs, national ad spend has reached $135.1 million across league media partners: TNT, ESPN, ESPN 2, ABC and NBA TV, according to iSpot.TV.  That is down from $145 million at the same point a year ago. Leading brands are Burger King (232 spots), Taco Bell (197), Verizon (158), Gatorade (157) and Corona Extra (147).

• NBC Sports said its coverage of the 2018 NHL Stanley Cup Playoffs across the networks of NBCUniversal is averaging a Total Audience Delivery of 751,000 viewers through Sunday, the best in four years through the first 12 days of the playoffs. Coverage on NBC is the best since 2015, while cable coverage on NBCSN is the best in six years. Live streaming of the first 12 days of the Stanley Cup Playoffs has set records in all key metrics.

• Olympic Gold Medalist and 4-time World Championship cross-country skiing medalist Jessie Diggins has signed with Ross-Simons jewelers. According to Diggins, “Fabulous jewelry at great values is what Ross-Simons is all about, and I believe in the sincerity of that message.

KEEPING SCORE

Top Selling NBA Footwear
1. LeBron James Nike
2. Under Armour Footwear
3. Chris Paul Nike Jordan
4. Kevin Durant Nike
5. Converse Shoes
6. Slide Sandals
7. Carmelo Anthony Nike Jordan
8. Stephen Curry Under Armour
9. Jordan Shoes
10. Stance Socks

SOURCE Store.NBA.com

BUY SELL

WEEKEND BOX OFFICE (April 20-22)
1. A Quiet Place $22M
2. Rampage $21M
3. I Feel Pretty $16.2M
4. Super Troopers 2 $14.7M
5. Blumhouse's Truth or Dare $7.9M
6. Ready Player One $7.5M
7. Blockers $6.9M
8. Black Panther $4.6M
9. Traffik $3.9M
10. Isle of Dogs $3.4M
SOURCE COMSCORE

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Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Tuesday
Oct012013

Virgin Atlantic Flight Plan Going From U.S. To London For NFL International Series

By Barry Janoff

October 1, 2013: Virgin Atlantic has teamed with the NFL International Series to find one person whose passion for football is so great that they would be willing to fly to London to cover the game between the San Francisco 49ers and Jacksonville Jaguars on Oct. 27 in Wembley Stadium.

To further entice people to take on this tedious, dull, uneventful position, Virgin Atlantic said that the reporter would "fly in style to cover the game, interview players, go behind-the-scenes with sideline access and showcase the fan experience from the Virgin Atlantic suite."

A multi-media effort features Adam Schefter, football analyst for ESPN, explaining the details. (ESPN is not affiliated with this promotion.)

"This just in — the hottest job in football is waiting for you," Schefter says in a TV spot. "This is no ordinary job. Virgin Atlantic is looking for a 'red hot reporter' to go behind the scenes at the International Series game on Oct. 27 between the San Francisco 49ers and the Jacksonville Jaguars." (See the full spot here.)

Virgin Atlantic has pushing the effort through social media and is directing people "to show their passion for football and reporting abilities through a short video." Videos are being submitted via Twitter. (Full details here.)

Virgin Atlantic is in its fifth season as an official partner of the NFL International Series. The carrier flies the NFL teams from the U.S. to the U.K.

“Virgin Atlantic is excited to be chosen once again as the official partner for the NFL International Series, giving us the opportunity to offer a once-in-a-lifetime experience to our red hot reporter,” Chris Rossi, svp-North America for Virgin Atlantic, said in a statement. “We’re looking for someone who can capture the essence of the NFL International Series and present it back to the U.S. audience.”

The NFL this season for the first time is playing two in-season games in London. The Minnesota Vikings defeated the Pittsburgh Steelers, 34-27, in Wembley Stadium this past Sunday in front of more than 83,000 fans and a U.S. audience via national TV.

NFL commissioner Roger Goodell said that the league is moving toward having three games per season in London. The Jaguars have committed to playing their in each of the next four seasons.

NFL Hits London International Series With Discovery Channel

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