Top
POLL POSITION
Best Marketing Events In April 2017
 
pollcode.com free polls
KEEPING SCORE

NFL NETWORK THURSDAY NIGHT FOOTBALL (Exclusive)
Sept. 14
Houston at Cincinnati
Sept. 21
Los Angeles Rams at San Francisco
Nov. 2
Buffalo at New York Jets

CBS THURSDAY NIGHT FOOTBALL
Sept. 28
Chicago at Green Bay
Oct. 5
New England at Tampa Bay
Oct. 12
Philadelphia at Carolina
Oct. 19
Kansas City at Oakland
Oct. 26
Miami at Baltimore


NBC THURSDAY NIGHT FOOTBALL
Nov. 9
Seattle Seahawks at Arizona Cardinals
Nov. 16  
Tennessee Titans at Pittsburgh Steelers
Nov. 30 
Washington Redskins at Dallas Cowboys
Dec. 7
New Orleans Saints at Atlanta Falcons
Dec. 14
Denver Broncos at Indianapolis Colts
Mon. Dec. 25
Pittsburgh Steelers at Houston Texans
CBS/NBC Games will be simulcast on NFL Network and streamed live on Amazon Prime

WHAT YOU SAY!?

ESPN’s 2017 Monday Night Football Schedule
Preseason
Thurs, Aug. 17
Tampa Bay Buccaneers at Jacksonville Jaguars 8 PM ET
Mon, Aug. 21
New York Giants at Cleveland Browns 8 PM ET

Regular Season (8 PM ET unless indicated)
Sept. 11
New Orleans Saints at Minnesota Vikings 7 PM ET
Los Angeles Chargers at Denver Broncos 10:15 PM ET
Sept. 18
Detroit Lions at New York Giants
Sept. 25
Dallas Cowboys at Arizona Cardinals
Oct. 2
Washington Redskins at Kansas City Chiefs
Oct. 9
Minnesota Vikings at Chicago Bears
Oct. 16
Indianapolis Colts at Tennessee Titans
Oct. 23
Washington Redskins at Philadelphia Eagles
Oct. 30
Denver Broncos at Kansas City Chiefs
Nov. 6
Detroit Lions at Green Bay Packers
Nov. 13
Miami Dolphins at Carolina Panthers
Nov. 20
Atlanta Falcons at Seattle Seahawks 
Nov. 27
Houston Texans at Baltimore Ravens 
Dec. 4
Pittsburgh Steelers at Cincinnati Bengals
Dec. 11
New England Patriots at Miami Dolphins
Dec. 18
Atlanta Falcons at Tampa Bay Buccaneers
Dec. 25
Oakland Raiders at Philadelphia Eagles

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Sep092013

Journey To Mars: Grammy-Winning Artist Will Star In Pepsi Halftime Show

By Barry Janoff

September 9, 2013: Bruno Mars has sold more than 100 million records worldwide as a singer, producer and songwriter. Now, he is about to perform in front of more than 110 million people.

The NFL and marketing partner PepsiCo said Sunday that Grammy-award winner Mars would be the headline performer in the Pepsi Super Bowl XLVIII Halftime Show.

Super Bowl XLVIII will be broadcast on Fox and is scheduled for Feb. 2, 2014, in MetLife Stadium, home venue for the New York Giants and Jets.

"We're going to the Super Bowl — Pepsi Halftime Show," Mars tweeted out to his nearly 17 million followers on Twitter on Sunday.

Mars follows in the Super Bowl halftime footsteps of such performers as Michael Jackson, Janet Jackson, Paul McCartney, The Rolling Stones, Prince, The Black Eyed Peas and Madonna.

Beyoncé was the star of the Pepsi Super Bowl XLVII Halftime Show this past February. More than 110 million people watched the performance, according to the NFL, which included a reunion of Destiny's Child.

The Bruno Mars unveiling was made live from Times Square in New York on Sunday during Fox NFL Sunday. (See the full spot here.)

Beyoncé has since gone on to sign a $50 million deal with Pepsi that includes endorsements (such as Pepsi commercials and other activations) and creative opportunities worldwide.

The naming of the Super Bowl halftime lead entertainer usually does not occur until midseason. The NFL and Pepsi said that the "unprecedented" timing of this year's announcement was done to take advantage of several season-long marketing activations, as well as the location of Super Bowl XLVIII in the New York/New Jersey area.

"Fans are encouraged to tune into Fox Sports throughout the season to see what surprises Bruno Mars has in store for this historic halftime show," the NFL said in a statement.

Pepsi said it would continue its “Are You Fan Enough?” campaign during the 2013 season with activation that would "culminate at halftime" of Super Bowl XLVIII.

Fans looking for Mars' New York connection do not have to drill too far into his history. Although born and raised in Hawaii, Mars — whose real name is Peter Gene Hernandez — can trace his roots back to New York: His dad, Peter, is from Brooklyn. He has sold more than 100 million records worldwide as a singer, producer and songwriter.

Pepsi sponsored the halftime show in 2007 during Super Bowl XLI (headlined by Prince), then took over last year from Bridgestone as title sponsor of the Pepsi Super Bowl Halftime Show. The multiyear deal will also cover Super Bowl XLIX in the University of Phoenix Stadium and the historic Super Bowl L in Levi's Stadium, which will be the new home of the San Francisco 49ers.

Back to Super Bowl 48

Back to Home Page