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QUICK HITS

• Weekend Box Office via Comscore: 
1. Tyler Perry's Boo 2! A Madea Halloween $21.6M
2. Geostorm $13.3M
3. Happy Death Day $9.4M
4. Blade Runner 2049 $7.2M
5. Only The Brave - Sony $6M
6. The Foreigner $5.5M
7. It $3.5M
8. The Snowman 3.4M
9. American Made $3.2M
10. Kingsman: The Golden Circle $3M

• The NFL has unveiled the Super Bowl Ticket Giveaway, an initiative this season to "surprise fans across the country with an invitation to attend Super Bowl LII in Minnesota on February 4, 2018. A total of 500 free tickets will be distributed under the program as a way to give back to dedicated NFL fans and provide them with a once-in-a-lifetime experience."
• Farmers Insurance has extended its alliance with PGA TOUR player Rickie Fowler for three years (2018-2020).  Fowler has been a brand ambassador since 2012. Fowler has been featured in the Farmers "We Know From Experience" advertising campaign, including the recent "Chauffeur Terrier" television commercial, along with other digital marketing platforms.

POLL POSITION
Hottest Marketing Event Oct. 2017
 
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KEEPING SCORE

MLB 2017 Awards Schedule
• Oct. 26
Rawlings Gold Glove finalists on Twitter (12 PM. ET)
• Nov. 6
BBWAA Awards Finalists MLB Network
• Nov .7
Rawlings Gold Glove Awards ESPN (9 PM. ET)
• Nov. 9
Louisville Silver Sluggers MLB Network, (6 PM. ET)
• Nov. 10
Wilson Defensive Players of the Year MLB Network (6 PM. ET)
• Nov. 13
Jackie Robinson Rookies of the Year MLB Network (6 PM ET)
• Nov. 14
Managers of the Year MLB Network (6 PM. ET)
• Nov. 15
Cy Young Awards MLB Network( 6 PM ET)
• Nov. 16
Most Valuable Players MLB Network ( 6 PM ET)
• Nov. 17
Esurance MLB Awards MLB Network

BUY SELL

NBA Teams With Jersey-Patch Deals (To Date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Cleveland Cavaliers (Goodyear)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Los Angeles Lakers (Wish)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Sacramento Kings (Blue Diamond)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
All patches will be 2.5 x 2.5 on the left side, with a Nike Swoosh logo on the right side.

SEARCH

NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Monday
Nov012010

NFL Players Pack It In For FedEx Promotion

November 1, 2010: Some NFL teams are packing on the victories, with the ultimate goal of reaching Super Bowl XLV at Cowboys Stadium; for other teams, the Super Bowl ship has already sailed away.

From now until Dec. 31, 2010, FedEx is aiming for both packing and shipping, and has unveiled a promotion that gives consumers the chance to win a locker room's worth of NFL goodies. In addition, during the holiday-heavy months of November and December, NFL players will join with FedEx workers at FedEx Office locations in seven NFL cities "to deliver a winning holiday season for its customers."

Long-time NFL marketing partner FedEx said that its NFL promotion is specifically designed to bring attention to the services being offered during its busiest time of the year. FedEx is the official delivery service sponsor of the NFL, Super Bowl and Pro Bowl.

“Last year, we shipped 13.6 million packages across the country and around the world on Dec. 14 alone, which was our busiest day,” Kim Dixon, evp and COO for FedEx Office, said in a statement. “At FedEx, our goal is to always deliver an outstanding customer experience, and we want people to know they can count on us to get their packages where they need to be this holiday season — safely and on-time.”

The second annual “Pack and Ship with the Pros” promotion is open to consumers nationwide, with top offerings of 2011 NFL season tickets, autographed merchandise and other prizes. (Full details here.) Consumers can signing up at more than 1,800 U.S. FedEx Office locations this season.

To help support the promotion, players such as Dallas Cowboys linebacker DeMarcus Ware and others at FedEx locations in Indianapolis (Colts), Chicago (Bears), Boston (New England Patriots), Pittsburgh (Steelers), Denver (Broncos) and Washington (Redskins) will take time to work with consumers in shipping their holiday packages. FedEx is directing people to its Twitter page "to find out which NFL players may be working behind the counter in your area."

According to Ware, whose Cowboys seem destined to be packing their bags for home rather than the NFL playoffs and a shot at the Super Bowl in their own stadium, “Instead of pass rushing, I’ll be packing and shipping with the pros at FedEx Office. I’ll have some fun with my fans in a new environment, while learning how to package up some of those special holiday gifts.”

Among other activations, FedEx currently handles the FedEx Air & Ground Players of the Week, as voted on by fans and consumers. That ultimately will lead to the FedEx Air Player and FedEx Ground Player of the Year honors. Those awards were won last season by QB Drew Brees of the New Orleans Saints and RB Chris Johnson of the Tennessee Titans, respectively. FedEx, which has been sponsor of these award since 2003, plans to unveil the winners of the 2010 honors during Super Bowl XLV festivities.

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