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QUICK HITS

• The NFL has unveiled the Super Bowl Ticket Giveaway, an initiative this season to "surprise fans across the country with an invitation to attend Super Bowl LII in Minnesota on February 4, 2018. A total of 500 free tickets will be distributed under the program as a way to give back to dedicated NFL fans and provide them with a once-in-a-lifetime experience."
• Farmers Insurance has extended its alliance with PGA TOUR player Rickie Fowler for three years (2018-2020).  Fowler has been a brand ambassador since 2012. Fowler has been featured in the Farmers "We Know From Experience" advertising campaign, including the recent "Chauffeur Terrier" television commercial, along with other digital marketing platforms.
Heroes Evolved, featuring an in-game and playable Bruce Lee, has hit the multi-player online battle arena via R2Games and the Bruce Lee, LLC (owned and operated by Lee's daughter, Shannon Lee).
• In it's ninth season as the official wardrobe supplier for the National Basketball Coaches Assn., Men's Wearhouse said that 24 NBA head coaches would be outfitted with Joseph Abboud Custom suits for the 2017-18 season. According to Golden State Warriors head coach Steve Kerr, "With 82 games a season, it's important to look professional and have confidence on the court."

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MLB 2017 Awards Schedule
• Oct. 26
Rawlings Gold Glove finalists on Twitter (12 PM. ET)
• Nov. 6
BBWAA Awards Finalists MLB Network
• Nov .7
Rawlings Gold Glove Awards ESPN (9 PM. ET)
• Nov. 9
Louisville Silver Sluggers MLB Network, (6 PM. ET)
• Nov. 10
Wilson Defensive Players of the Year MLB Network (6 PM. ET)
• Nov. 13
Jackie Robinson Rookies of the Year MLB Network (6 PM ET)
• Nov. 14
Managers of the Year MLB Network (6 PM. ET)
• Nov. 15
Cy Young Awards MLB Network( 6 PM ET)
• Nov. 16
Most Valuable Players MLB Network ( 6 PM ET)
• Nov. 17
Esurance MLB Awards MLB Network

BUY SELL

NBA Teams With Jersey-Patch Deals (To Date):

• Atlanta Hawks (Shareware)
• Boston Celtics (GE)
• Brooklyn Nets (Infor)
• Cleveland Cavaliers (Goodyear)
• Denver Nuggets (Western Union)
• Detroit Pistons (Flagstaff Bank)
• Golden State Warriors (Rakuten)
• Los Angeles Lakers (Wish)
• Miami Heat (Ultimate Software)
• Milwaukee Bucks (Harley Davidson)
• Minnesota Timberwolves (Fitbit)
• New York Knicks (Squarespace)
• Orlando Magic (Disney World)
• Philadelphia 76ers (StubHub)
• Sacramento Kings (Blue Diamond)
• Toronto Raptors (Sun Life)
• Utah Jazz (Qualtrics)
All patches will be 2.5 x 2.5 on the left side, with a Nike Swoosh logo on the right side.

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NYSportsJournalism.com + Topic Of Requested Search

COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Wednesday
Aug052009

NFL Deal Kicks Off As P&G Sales Sacked For A Loss

August 5, 2009: Proctor & Gamble, looking for ways to counteract the impact of declining sales, has officially unveiled a multi-year marketing and sponsorship alliance with the National Football League that will kick off during the upcoming season. Financial details were not revealed but analysts but the value at more than $10 million.

According to P&G, more than a dozen of its brands will begin to leverage NFL assets and collective team marks as the “official locker room products of the NFL ” via fully integrated marketing initiatives and retail-specific executions. In addition to the exclusive retail marketing rights, P&G will also maintain the right to market its brands through NFL.com, NFL Network, the Pro Bowl and Super Bowl. The products include Febreze, Gillette, Head & Shoulders and Old Spice. Prilosec OTC will continue its long-standing sponsorship with the NFL for the 2009 season.

Other P&G brands will have the right to activate NFL marks within key retail accounts, including Bounty, Cascade, Charmin, Crest, Dawn, Gain, Oral B and Tide. These brands may use the NFL logo in national and local in-store merchandising campaigns and retail circulars.The P&G brands will have exclusivity in their respective product categories under the NFL shield.

In its just released fourth quarter finances, P&G said that profit fell 18% for the three months ending June 30, with earnings of $2.5 billion, down from $3 billion from a year ago. The Cincinnati-based company also reported it expects net sales for the next quarter to be down 7-10%. The NFL details come as Bob McDonald moves in as CEO following A.G. Lafley, the nine-year CEO who now is P&G chairman.

"This sponsorship brings together two of America's most venerable brands," Mark Waller, the NFL's svp-sales and marketing, said in a statement. "The NFL and P&G brands are deeply embedded in the daily lives of Americans and we look forward to delivering innovative programs with the company."

Added Jason Dial, director of global sports marketing for P&G, "The NFL is the ultimate battleground and P&G products deliver, not just in NFL locker rooms, but in homes all across the United States.” Back to Home Page