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NEWS REAL

• Amazon has launched MLB.TV on Prime Video Channels, allowing Prime members to subscribe to MLB.TV and stream regular season out-of-market baseball games live and on-demand, all from the Prime Video service.

• WWE said it would move its global headquarters to a new office complex in Stamford, Conn, where WWE is now headquartered, to “allow the company to bring together its operations, including its production studios and corporate offices at its new site.” The move is expected to take place in early 2021.

• “Inspired by the intersection of past and future,” Foot Locker is launching the Discover Your Air Network, featuring “cable network-inspired programming for the ultimate sneakerhead” filled with Nike Air Max content, news and product. People will be able to view DYA Network content on Foot Locker's Instagram, Facebook, YouTube and Snapchat channels.

NBA2K League has unveiled the match-ups and tournaments for the second season, with $1.2M prizes Begins 4-2.

• ESPN and UFC have extended their deal, naming ESPN+ as the exclusive distributor of UFC Pay-Per-View events in the U.S. through 2025, beginning with UFC 236: Holloway vs. Poirier 2 on April 13. UFC’s alliance with ESPN, which began in January, also has been extended through 2025

• MLB and the MLB Players’ Assn. have unveiled numerous changes to the game to be installed over the next two seasons that will impact game length, marketing broadcast partners, the All-Star Game and the Home Run Derby. Full story here.

POLL POSITION

Top Ten Most In-Demand MLB Tickets (based on total ticket sales on StubHub thru March 14):
1. New York Yankees
2. Boston Red Sox
3. San Francisco Giants
4. Chicago Cubs
5. St. Louis Cardinals
6. Los Angeles Dodgers
7. Philadelphia Phillies
8. Texas Rangers
9. New York Mets
10. Houston Astros

SOURCE: STUBHUB

KEEPING SCORE

The Most-In-Demand MLB Home Openers
(based on total ticket sales on StubHub thru March 14, all on March 28):

• Arizona Diamondbacks at the Dodgers (average ticket price $229.
• Baltimore Orioles at New York Yankees (average ticket price $202)
• Atlanta Braves at Philadelphia Phillies (average ticket price $84)
• Chicago Cubs at Texas Rangers (average ticket price $254)
• Pittsburgh Pirates at Cincinnati Reds (average ticket price $122)

BUY SELL

Weekend Box Office March 15-17
1. Captain Marvel $69.3M
2. Wonder Park $16M
3. Five Feet Apart $13.2M
4. How To Train Your Dragon: Hidden World $9.4M
5. Madea Family Funeral $8M
6. No Manches Frida 2 $3.9M
7. Captive State $3.2M
8. Lego Movie 2 $2.1M
9. Alita: Battle Angel $1.9M
10. Green Book $1.3M
Source: Box Office Mojo

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COLLEGE

BodyArmor Into NCAA
No. 1 Colleges Since '92
Notre Dame Builds Brand
Cancer Drives Home
Men's Hoops Are 'Toxic'

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
SUPER BOWL LIII

Wednesday
Dec192018

Patrick Mahomes Said He Loves Hunt’s Ketchup, Now He’s Product Endorser

By Barry Janoff

December 19, 2018: In 2011, NFL running back Marshawn Lynch was seen on TV eating Skittles on the sideline during a game.

In 2014, when he was helping to lead his then team, the Seattle Seahawks, to Super Bowl XLIX, he spoke publicly about his life-long love of Skittles. He soon had a deal with the brand.

Earlier this year, Patrick Mahomes, quarterback for the Kansas City Chiefs, spoke publicly about his love of ketchup, citing Hunt’s Ketchup as his brand of choice, and how he puts it on everything, including steak and macaroni-and-cheese.

Now, Mahomes has a deal with the brand, owned by ConAgra Foods.

“Who else would you rather have passing you the ketchup? Welcome to the team, Patrick Mahomes,” Hunt’s offers in an intro spot posted to its Twitter page.

The spot shows Mahomes, seemingly working out in a gym.

Played out to over-dramatic music, Mahomes is curing with a hand-weight, but has a bottle of Hunt’s wedged in his arm, which squeezes ketchup out onto a plate of mac and cheese each time he does a curl.

A closing show shows a smiling Mahomes, wearing a Hunt’s T-Shirt and holding a Hunt’s Ketchup bottle.

Financial details were not shared.

“I’ve been a fan of ketchup for as long as I can remember, and the thick, rich flavor of Hunt’s ketchup delivers every time,” said Mahomes via the brand. “I’m thrilled to be joining the Hunt’s team.”

According to Derek Neeley, brand director for Hunt’s, “When we heard football’s brightest young talent was also a huge ketchup fan, we immediately wanted him on our roster.”

The 23-year-old Mahomes, who was voted to the 2019 NFL Pro Bowl this week in his second NFL season, said his love of ketchup dates back to his youth, evening getting it as a birthday present.

During a Chiefs media conference this season, when asked about it, he said, “I don’t think it’s that weird, but I put it on my macaroni and cheese. People seem to think that’s a weird thing, some people think that’s disgusting, but it’s good to me.”

Hunt’s did not yet share marketing plans.

Mahomes could easily follow the path of Lynch, now with the Oakland Raiders, who is still a Skittles endorser.

In addition to commericals, this season, the brand unveiled a limited special-edition product with Lynch’s face on the package.

Mahomes is also in a new campaign from adidas and Foot Locker to support the Asterisk Collective, which “empowers creative partners to make a difference in the world  to positively impact communities around the world.”

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