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NBA Western Conference Finals
Golden State Warriors vs. San Antonio Spurs

Game 1: Sunday May 14  Golden State 113 San Antonio 111
Game 2: Tuesday May 16  Golden State 136 San Antonio 100
Game 3: Saturday May 20  Golden State at San Antonio ESPN 9 PM ET
Game 4: Monday May 22  Golden State at San Antonio ESPN 9 PM ET
Game 5* Wednesday May 24  San Antonio at Golden State ESPN 9 PM ET
Game 6* FridayMay 26  Golden State at San Antonio ESPN 9 PM ET
Game 7* Sunday May 28  San Antonio at Golden State ESPN 9 PM ET
* If necessary
NBA Finals begin June 1 ABC

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NBA Eastern Conference Finals
Boston Celtics vs. Cleveland Cavaliers

Game 1: Wednesday May 17 Cleveland 117 Boston 104
Game 2: Friday May 19  Cleveland 130 Boston 86
Game 3: Sunday May 23  Boston at Cleveland TNT 8:30PM ET
Game 4: Tuesday May 23 Boston at Cleveland TNT 8:30 PM ET
Game 5 * Thursday May 25 Cleveland at Boston TNT 8:30PM ET
Game 6 * Saturday May 27 Boston at Cleveland TNT 8:30PM ET
Game 7 * Monday May 29 Cleveland at Boston TNT 8:30PM ET
* If necessary

NBA Finals begin June 1 ABC

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COLLEGE

Coaches Make ACS Call
NCAA Plans '18 Final 4
Final Four '22 In NOLA
Cancer Drives Home
Nissan House Open

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#JZxA5jXY4rCwemgZ.99
Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future.
Read more at http://www.brainyquote.com/quotes/quotes/j/johnfkenn121400.html#46Ul8rBF4XpB4lo0.99
Thursday
Jun182009

NFL, Grey Team To Tackle Ad Challenges

June 18, 2009: The National Football League said that it has signed Grey, New York, as its lead agency of record "to create a comprehensive new branding initiative" and to consolidate all league marketing efforts "in a single brand campaign that will further drive growth and enhance the brand value of the NFL and its various business units," including media, consumer products, and e-commerce efforts. The NFL's spend was nearly $160 million in 2008, per TNS Media Intelligence, New York. Grey, whose first work for the NFL is expected to coincided with the preseason in August, follows BBDO, New York, which parted company with the NFL in May after three years. BBDO was originally brought in by Lisa Baird, former NFL svp-consumer products and marketing, who in January became CMO for the U.S. Olympic Committee. Prior to that, the NFL's AOR was Young & Rubicam, New York, which signed on with the NFL in 2001.

"We have wanted to create a single brand campaign throughout the league for years, but we've never seen an idea from an agency that addressed all of our varied business issues with equal effectiveness," Mark Waller, the NFL's svp-marketing and sales, said, said in a statement. "Grey presented us with creative that promises to pay tribute to our sport and fans and resonate across media channels to further drive consumption of each of our properties." Added Dena Kaplan, svp-marketing for the NFL Network, said, "We are excited to launch for the first time an integrated, dynamic, groundbreaking campaign approach that promises to build fan affinity and consumption across all of the NFL business units."

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