‘Bucket-List Destination’: NFL Unveils Activation, FanFest For Green Bay Draft
Tuesday, March 4, 2025 at 02:24PM By Barry Janoff
March 4, 2025: With the Scouting Combine finished, the NFL has set its sights on its next jewel event, the 2025 NFL Draft presented by Bud Light in Green Bay.
The league has unveiled details supporting the Draft, scheduled for April 24-26, with activation to take place in and around Lambeau Field, home for the Packers.
NFL Draft Theater will serve as the central hub where all 32 teams make their selections live across all three days of the Draft. Those in attendance can watch Draft selections on multiple screens displayed throughout the venue in a general admission, standing room setting.
Concurrently, Titletown District will be home to the NFL Experience, a free festival.
“We are incredibly excited to bring the NFL Draft to Green Bay — a city that lives and breathes football,” Peter O’Reilly, evp-league events, club business and international, said via the NFL.
“Lambeau Field and Titletown are a bucket-list destination for football fans from around the country and around the world. It’s the perfect stage to unveil the next generation of NFL stars and unite the entire football community for an unforgettable weeklong celebration.”
The NFL Draft Concert Series presented by Bud Light on April 26 after the final pick will feature a live performance in the Draft Theater. The headlining act will be announced in the coming weeks.
The NFL said a free viewing area of the Draft Theater all three days would encompass 250,000 square feet on the stadium's east and northeast sides.
The campus also will feature the NFL Experience, an area of about 800,000 square feet, including the stadium's west side parking lots and most of the Titletown development.
The NFL Experience will feature food and beverage areas, a kids' Play 60 zone and a gallery of interactive activities NFL exhibits, including the opportunity to kick a field goal, run a 40-yard dash, participate in catching skills, earn free prizes, and view NFL Hall of Fame memorabilia.
Player Meet-and-Greet opportunities will offer autographs and interact with current NFL stars and Legends, including Packers players. The full schedule of player appearances will be available exclusively on the NFL OnePass app in the coming weeks.
Among the items on display will be the Vince Lombardi Trophy, Heisman Trophy, and 59 Super Bowl Rings.
Exclusive NFL merchandise will be for sale at NFL Shop presented by Visa.
A NFL Draft Collection is currently available online, including hats, T-Shirts, hoodies, towels, mugs and accessories.
Food and beverage vendors will showcase local fare, with concessions representing various cuisines and iconic restaurants statewide.
The NFL, Packers, and nonprofit GENYOUth are supporting a new experience on the eve of the Draft: Taste of the Draft, presented by Schreiber Foods.
Scheduled for April 23 in Schreiber Foods headquarters in downtown Green Bay, the debut of this philanthropic event will showcase a blend of Wisconsin cuisine, culinary traditions and supper club culture while raising funds to benefit national nonprofit GENYOUth's efforts to tackle student hunger in Wisconsin.
Taste of the Draft 2025 is the first event of its kind in conjunction with the Draft, modeled after the well-received Taste of the NFL event held each year during Super Bowl weekend.
People can now register for free and secure their spot by downloading the NFL OnePass app or by registering online at NFL.com/DraftAccess.
Every adult is required to register, and all registrants may include up to five children per entry.
The NFL Draft presented by Bud Light will be broadcast live on NFL Network, ABC, ESPN, ESPN Deportes and will be available to stream with NFL+ beginning April 24 with the First Round (8 PM ET), followed by Rounds 2-3 April 25 (7 PM ET) and Rounds 4-7 April 26 (Noon ET).
"There's an incredible amount of excitement and anticipation around the 2025 Draft in Green Bay, a city that will surely shine on a global stage, thanks to the Packers, Discover Green Bay and all our local partners," said O'Reilly,.
"As a part of our commitment to leaving a positive impact on the local community, the first Taste of the Draft event — building off the success of Taste of the NFL at Super Bowl — will highlight Wisconsin's cuisine and heritage while benefiting GENYOUth's efforts to fight student hunger throughout the state.”
The 2026 NFL Draft is scheduled for Pittsburgh.
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